BRAZIL: 'Gravity' Rises to #1 on October 23, 2013


Gravity dethroned Cloudy with a Chance of Meatballs 2 for the top spot at the Brazilian box office. The sci-fi film took a narrow lead from the weekend despite playing in less than half the screens showing the animated sequel. The $1.43 million take for Gravity propelled the film to a $4.1 million cume in its second frame. Cloudy with a Chance of Meatballs 2 finished the weekend with a $1.4 million tally from 639 screens, bringing its Brazilian total to $9.2 million.

Prisoners premiered in third place, finishing the weekend with an $810K gross from 218 screens. Prisoners was the weekend’s top new release after fellow openers Serra Pelada and Diana struggled to make an impact. Diana opened in 87 screens for a $165k tally at the bottom of the table; the Lady Di biopic only played in 87 screens and collected a middling $1,901 per-screen average.

Escape Plan continues to prove the Brazilian audience’s waning interest in aging action stars. The Stallone/Schwarzenegger vehicle fell to the bottom half of the table with a $334K gross in its second weekend. Escape Plan has grossed a total of $1.3 million in Brazil and will hope to end its run in the territory above the $2 million mark. Riddick has shared similar box office struggles, occupying the eighth position in this weekend’s chart with a  $285K hold. Riddick has grossed a total of $1.1 million in Brazil.  

Top Ten Films in Brazil.



BRAZIL: 'Gravity' Shows Promise Despite #2 Debut on October 16, 2013

grav.pngCloudy with a Chance of Meatballs 2 posted a spectacular hold in its second weekend, dropping a mere 6% for a $2.9 million take from a market-leading 660 screens. The animated sequel reached a $7.3 million cume in Brazil, practically equaling the $7.54 million lifetime gross of the original. Gravity settled for second place in its Brazilian premiere, not a negative result considering it only played in a third of the theaters that screened Cloudy with a Chance of Meatballs 2. The sci-fi film opened to a $1.6 million bow. Gravity’s muscle in the Brazilian box office was evident with a dominant $7,623 per-screen average. 

Domestic film Mato Sem Cachorro only slipped 22% in its first hold, a good result that brought in an additional $961K in box office. Mato Sem Cachorro has grossed a total of $2.8 million. Dragonball Z: Kami to Kami saw a $765K debut from 287 screens, while Escape Plan and Riddick both flopped in limited release in the $500K range. This is the End fared the worst out of all new releases, opening in only 140 screens to a $33K take. 

Top Ten Films in Brazil. October 11-13, 2013




BRAZIL: 'Cloudy with a Chance of Meatballs 2' Cooks Up $3.1M Debut on October 09, 2013


cloudy2.jpgCloudy with a Chance of Meatballs 2 beat the forecast in its opening weekend, shattering the $1.3 million earned by the original's debut with a $3.1 million bow. That is nearly a 250% improvement for the animated sequel, which should easily surpass the original's $7.5 million lifetime gross in Brazil. Cloudy 2's $4,763 per-screen average was the market-leader by a wide margin. 


Elysium posted a strong hold in its third frame, finishing the weekend in second place with a $1.26 million take. The sci-fi flick has maintained a strong per-screen average with a $3,364 tally, representing a 24% drop in both weekend box office and PSA from the previous frame. Elysium has grossed a total of $6.9 million from the territory. Elysium features two Brazilian stars in its supporting cast, a factor that has helped draw attention to Neil Blomkamp's sci-fi flick. 


Domestic film Mato Sem Cachorro opened in third place with a $1.23 million bow from 382 screens. Runner Runner enjoyed a limited release in its opening weekend, taking $519k from 132 screens for a $3,933 per-screen average.  


Top Ten Films in Brazil. October 4-6, 2013.




TOP STORIES: Brazil Signs Treaty with U.S. and Domestic Production Ramps Up on October 05, 2013

A new generation of Brazilian filmmakers are leading the charge. [Montreal Gazette]


Paulo Morelli's 'Sheep's Clothing' Premieres at the Rio de Janeiro Film Festival. [Variety]


The U.S. and Brazil Sign Collaboration Treaty. [Screen Daily]


BRAZIL: Supporting Cast Sparks Interest in 'Elysium' on September 25, 2013


elysiumstill.jpgA $2.4 million for Elysium launched the film to the top of the Brazilian box office over the weekend. Neill Blomkamp's latest sci-fi spectacle features two top Brazilian actors, with Alice Braga and Wagner Moura joining a cast that includes Hollywood A-Listers Matt Damon and Jodie Foster. The film also fared well the per-screen average column with a $6,325 tally. 


Planes put in a great hold in its second weekend, dropping 16% for a $1.3 million take. The animated Disney film played in a market-leading 594 screens and posted a $2,250 per-screen average. Planes has grossed a total of $3.8 million in its Brazilian run. The Conjuring also came out of its second weekend with a strong hold, dropping 26% for a $1.2 million take. The Conjuring has a Brazilian cume of $3.8 million.


The Heat had to settle for a fourth place premiere, drawing $992k from 300 screens. The film's per-screen average is a successful $3,307. The best average on the market, however, went to domestic release O Tempo E O Vento, which earned an average of $7,701 from only 48 screens. 


Rush fizzled out in its second weekend in Brazil. Ron Howard's F1 drama has disappointed in a market where the sport has loyal followers, closing its second frame on the bottom of the top ten list. Rush has grossed a total of $839k in limited release in Brazil. 



Top 10 Films in Brazil. September 20-22, 2013


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