'White House Down' Off To Solid Start In China
on July 25, 2013
Sources tell BoxOffice that White House Down has grossed an estimated $10.5 million after three days of release in China. That's a healthy start for the action flick, but it will soon face tough competition from Fast & Furious 6 (opening July 26) and Pacific Rim (opening July 31). Chinese officials have once again decided to bunch together Hollywood flicks in a short period time. Many pundits conclude that the tactic is designed to hinder American films and ensure the success of Chinese efforts. If that's the case, it's working. Chinese films account for more than 60% of the total box office in 2013.
Official numbers will be released earlier next week.
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