'Despicable Me 2' Surpasses $250M Mark; 'Turbo' Falls to Second Place

on July 19, 2013 by Daniel Garris
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After falling to second place on Wednesday, Despicable Me 2 returned to the top of the daily box office on Thursday with $5.00 million. In the process, the computer animated blockbuster from Universal and Illumination Entertainment topped the $250 million domestic mark, making it just the third release of 2013 to reach that milestone thus far. Despicable Me 2 fell a slim 4 percent from Wednesday, which represented the day's best daily percentage hold among wide releases. With a weekly gross of $66.62 million, Despicable Me 2 was the week's top film, as it was able to fend off newcomers Grown Ups 2 and Pacific Rim. The 16-day total for Despicable Me 2 stands at a very impressive $251.10 million.

Fox's Turbo fell one spot and a respectable 25 percent from Wednesday's opening day performance to place in second on Thursday with $4.15 million. The latest computer animated film from DreamWorks Animation has grossed $9.70 million through two days of release, which is a lackluster (but not unexpected) start by the lofty box office standards of DreamWorks Animation. Turbo is currently running 13 percent ahead of the $8.57 million two-day midweek start of last year's Rise of the Guardians (which fell 23 percent on its first Thursday to gross $3.73 million). However, as a summer release, Turbo very likely won't pick up the pace as much over the weekend as Rise of the Guardians did back in November.

Turning towards this weekend, Warner's The Conjuring was off to a healthy late night start on Thursday with an estimated $3.3 million from shows that started at 8 p.m. As is typically the case, those grosses are expected to be counted towards Friday's opening day performance. Given the film's late night start, The Conjuring shouldn't have any problem leading the box office with ease this weekend. The Conjuring debuted just a hair below the recent $3.4 million 10 p.m. late night start of The Purge, but is likely to be less front-loaded than The Purge was thanks in part to much stronger reviews.

Grown Ups 2 took in $3.83 million to hold steady in third place on Thursday. The Adam Sandler led comedy sequel from Sony fell 8 percent from Wednesday. Grown Ups 2 placed in second this week with a seven-day start of $59.52 million. That was towards the lower end of pre-release expectations and places the film 1.6 percent ahead of the $58.58 million seven-day start of 2010's Grown Ups, though it should be noted that Grown Ups 2 appears as though it will be quite a bit more front-loaded than Grown Ups based on its daily holding patterns so far.

Warner's Pacific Rim fell 9 percent to remain in fourth with $3.83 million. The pricey Guillermo del Toro directed sci-fi action film took third place for the week with a so-so $52.28 million seven-day start. While Pacific Rim is performing in line with its wide-ranging expectations, the film's domestic performance so far leaves a lot to be desired given the film's large price tag and early front-loading this past week. Pacific Rim is currently running 13 percent ahead of the $46.41 million seven-day take of 2008's Hellboy II: The Golden Army and 24 percent behind the$68.66 million seven-day start of last year's Prometheus.

Tags: Pacific Rim, Grown Ups 2, The Conjuring, Turbo, Despicable Me 2
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