Newcomer 'Turbo' Edges Out 'Despicable Me 2' for First Place on Wednesday

on July 18, 2013 by Shawn Robbins
Print

DreamWorks' Turbo posted a $5.55 million opening day yesterday, enough to edge out Despicable Me 2 for first place. That figure compares favorably against DreamWorks' Rise of the Guardians, which debuted to $4.84 million on the Wednesday before Thanksgiving last year. The nature of summer to post stronger weekdays combined with the lack of a holiday in this case should mostly balance out the comparison. As a result of Turbo's mid-week debut, other family-centric films in the market took a noticeable hit on Wednesday. Turbo is on pace for a 5-day opening close to $30 million.

Despicable Me 2 hauled another $5.23 million on Wednesday, off nearly 24 percent from Tuesday and representing a 46 percent decline from its previous Wednesday. Expected to be marginally hit by the release of DreamWorks' Turbo on Wednesday, the Universal/Illumination Entertainment sequel has otherwise slowly started to stabilize thanks to positive word of mouth as families return for second helpings during the heart of summer. Despicable Me 2 has amassed a strong $246.1 million in 15 days, roughly 9 percent behind the pace of 2010's Toy Story 3 and 21 percent ahead of where Monsters University stood at the comparable point. Having now surpassed the latter for the top-grossing animated movie of the summer, Despicable Me 2 will surpass its predecessor's total domestic gross sometime before Friday evening.

With new competition in the market for families, Adam Sandler's Grown Ups 2 eased 21 percent from Tuesday for a $4.15 million Wednesday gross. The film's cume through its first six days is $55.69 million, or about 2 percent ahead of the original Grown Ups. It remains to be seen whether or not the sequel's holds will stabilize after it's nature as a sequel created a more front-loaded opening three days last weekend than its predecessor experienced.

Warner Bros. reports that Pacific Rim bagged $3.41 million yesterday. That marked a 23 percent dip from Tuesday and increased its domestic total to $49.2 million after 6 days. Although the film has thus far failed to post the leggy numbers some were expecting, the bright side for the Guillermo del Toro flick is that it's pacing 11.5 percent ahead of the director's Hellboy II through the same point in release.

Meanwhile, Fox's The Heat posted a $1.92 million Wednesday, down just 12 percent from Tuesday and 36 percent from the same day last week. Melissa McCarthy's and Sandra Bullock's hit comedy has tallied $118.2 million in 20 days, or about 17 percent more than Bullock's The Proposal had at the same point in summer 2009.

Tags: Despicable Me 2, Turbo, Grown Ups 2, Pacific Rim, The Heat
Print

read all Daily analyses »


0 Comments

No comments were posted.

What do you think?