Facebook Watch: ‘Madea’ Makes Waves

Monday Afternoon Update: Tyler Perry’s Boo! A Madea Halloween finally sprung to life over the past week as it rose a hefty 77% to 165,893 likes overall. This will mark the seventh Madea film to open at the box office (ninth overall including cameo appearances), a franchise which has been hugely successful for Tyler Perry. The character and its draw has shown signs of fatigue in recents years though with the last entry A Madea Christmas opening to just $16 million, the lowest of all eight released films to date that Madea has starred or had cameos in. By comparison, A Madea Christmas  had over 550,000 likes a week before its release so Boo! has a ways to go by mid-October to even match the previous film’s Facebook footprint.

Both Blair Witch and Bridget Jones’s Baby were neck and neck for second spot, each rising ~25,000 likes overall to push their totals to the ~600,000 mark. These numbers both seem to be very impressive at first glance but when you consider that My Big Fat Greek Wedding 2 and The Visit had 866,202 and 630,881 likes the exact same distance it helps to outline the upper limits of potential for each. BoxOffice Pro is currently predicting $13 million for Blair Witch and $12 million for Bridget Jones’s Baby.

Facebook Top 10 Movies by Like Increase for the last week Ending Sunday September 11

Rank Release Movie Likes Previous Change % Change
1 10/21/16 Tyler Perry’s Boo! A Madea Halloween 165,893 93,990 71,903 76.50%
2 09/16/16 Bridget Jones’s Baby 602,864 577,189 25,675 4.45%
3 09/16/16 Blair Witch 598,339 572,898 25,441 4.44%
4 09/23/16 The Magnificent Seven (2016) 218,885 194,097 24,788 12.77%
5 02/10/17 Fifty Shades Darker 9,982,590 9,961,344 21,246 0.21%
6 09/30/16 Miss Peregrine’s Home for Peculiar Children 606,147 586,708 19,439 3.31%
7 09/23/16 Storks 219,686 200,615 19,071 9.51%
8 09/30/16 Deepwater Horizon 102,452 84,315 18,137 21.51%
9 11/23/16 Allied 32,608 15,569 17,039 109.44%
10 10/07/16 The Girl on the Train (2016) 115,685 99,767 15,918 15.96%
Alex Edghill

1 Comment

  1. Avatar
    Far September 12, 2016

    Bridget Jones is going to definitely open bigger than $13 million especially if the reviews continue to be great for it

    Reply

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