EXCLUSIVE: Daily Facebook Analysis (5/11/10)
Featured Stories - on May 11, 2010 by Phil Contrino
Updated fan increases for Iron Man 2, Robin Hood and Letters to Juliet
Tuesday Afternoon Update: Iron Man 2 gained 9,902 fans from 5 a.m. PT to 5 p.m. PT for a total of 990,085. Universal's Robin Hood picked up 1,815 fans from during the same time period for a total of 51,465. As for Letters to Juliet, the Summit release grabbed only 662 more fans, putting it at 222,742.
Tuesday Morning Update: Iron Man 2 continues to gain some serious support on Facebook. The sequel's most active page saw an impressive 10,343 fan increase from Monday, 5 p.m. PT to Tuesday, 5 a.m. PT. At this pace, it could end up hitting 1 million fans before the day is through.
Robin Hood is building its base at a respectable pace. The Universal release's most active page tacked on an additional 1,350 fans during the same time period. Since the film is bound to skew slightly older, it comes as no surprise that it doesn't have a rabid Facebook following.
It appears that Letters to Juliet has definitely hit something of a pre-release peak on the social networking site. The Summit flick's most active page posted an increase of only 665 fans during the Monday, 5 p.m. PT to Tuesday, 5 a.m. PT period.