Long Range Forecast: 'Bullet to the Head' & 'Warm Bodies'

Featured Stories - on December 07, 2012 by BOXOFFICE Staff

feb1.pngJoining our Long Range Forecast this week are two films scheduled to open on Friday, February 1, 2013: Sylvester Stallone's Bullet to the Head and Warm Bodies.

Warm Bodies

PROS:

- Lionsgate and Summit obviously have recent experience in turning novels into extremely successful theatrical adaptations aimed at teens and young adults.
- The PG-13 rating could add a significant boost to the film's potential grosses.
- Last year, Chronicle and The Woman in Black were able to co-exist with the Super Bowl and with one another.

CONS:

- The tone of the film's trailer is more in line with Zombieland than it is with Twilight. Likely good for reviews, but not necessarily good for break-out grosses.
- Is the built-in audience from the novel all that large?

Bullet to the Head

PROS:

- Sylvester Stallone has experienced a resurgence is his popularity in recent years with The Expendables films, Rambo and Rocky Balboa.

CONS:

- Audiences aren't anywhere near as likely to line up for a Stallone film that isn't part of a pre-existing franchise or that doesn't have some sort of additional must-see element to it.
- Opening during Super Bowl weekend seems like the worst possible timing for an action film aimed at older male moviegoers.
- Being delayed by nearly a year typically isn't a good sign.

Notable changes on our forecast this week include Django Unchained, The Guilt Trip, Les Miserables and This Is 40.

Check out the table below for our predictions on these and other upcoming films.

Title Release Date Distributor Opening Weekend Cumulative
Warm Bodies Feb 1, 2013 Lionsgate / Summit
$19,000,000 $50,000,000
Bullet to the Head Feb 1, 2013 Warner Bros.
$8,000,000 $20,000,000
Parker Jan 25, 2013 FilmDistrict
$10,000,000 $27,000,000
Hansel and Gretel: Witch Hunters Jan 25, 2013 Paramount
$13,000,000 $30,000,000
Movie 43 Jan 25, 2013 Relativity Media
$15,000,000 $40,000,000
The Last Stand Jan 18, 2013 Lionsgate
$15,000,000* $33,000,000
Mama Jan 18, 2013 Universal
$17,000,000* $37,000,000
Broken City Jan 18, 2013 Fox
$20,000,000* $48,000,000
A Haunted House Jan 11, 2013 Open Road
$11,000,000 $28,000,000
Gangster Squad Jan 11, 2013 Warner Bros.
$16,000,000 $47,000,000
Texas Chainsaw 3D Jan 4, 2013 Lionsgate
$16,000,000 $30,000,000
Django Unchained Dec 25, 2012 Weinstein Company
$28,000,000 $105,000,000
Les Miserables (2012) Dec 25, 2012 Universal
$22,000,000 $125,000,000
Parental Guidance Dec 25, 2012 Fox
$9,000,000 $35,000,000
This is 40 Dec 21, 2012 Universal
$14,000,000 $75,000,000
Jack Reacher Dec 21, 2012 Paramount
$16,000,000 $75,000,000
Monsters, Inc. 3D Dec 19, 2012 Disney
$8,000,000 $36,000,000
The Guilt Trip Dec 19, 2012 Paramount
$9,000,000 $50,000,000
Zero Dark Thirty Dec 19, 2012 Sony / Columbia
$13,000,000 $55,000,000
The Hobbit: An Unexpected Journey Dec 14, 2012 Warner Bros. / New Line
$130,000,000 $440,000,000

* = four-day weekend

Shawn Robbins, Daniel Garris, Phil Contrino and Alex Edghill contributed to this report.

Tags: Bullet to the Head, Warm Bodies

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