Weekend Forecast: 'Non-Stop' & 'Son of God'

Featured Stories - on February 26, 2014 by BoxOffice Staff

wknd.pngThe final day of February will see the release of two new films: Non-Stop and Son of God.

Son of God

PROS:

- Various outlets report that pre-sales have been very strong, with over 500,000 tickets sold (as of last week).
- Churches have gotten behind the film in a noticeable way.
- Concentrated efforts have been made to appeal to the Hispanic community.
- The film is shortened from last year's popular miniseries, The Bible.

CONS:

- Whether or not the film is appealing beyond church audiences is a huge question mark.
- Will audiences see the movie as a separate entity from the miniseries, or an unnecessary retread?

Non-Stop

PROS:

- Liam Neeson's reliability as an action draw at the box office.
- The film's strong Facebook and Flixster activity.
- Enough has time passed since Lone Survivor, including a number of misfires, that action fans may be ready for something new.

CONS:

- Following the modest word of mouth over Taken 2 and The Grey, might Neeson's goodwill have declined slightly?
- If Son of God does prove to break out, it could hinder Non-Stop to a certain, albeit minimal, extent.

Check out our forecast for the weekend's top 10 in the table below.

Title Release Date Distributor Weekend of 2/28-3/2/14 Domestic Total through Sunday, March 2
Non-Stop (2014) Feb 28, 2014 Universal
$28,500,000 $28,500,000
The LEGO Movie Feb 7, 2014 Warner Bros.
$21,000,000 $209,300,000
Son of God Feb 28, 2014 Fox
$17,500,000 $17,500,000
3 Days to Kill Feb 21, 2014 Relativity Media
$5,500,000 $21,300,000
RoboCop (2014) Feb 12, 2014 Sony / Columbia
$4,900,000 $51,600,000
Pompeii Feb 21, 2014 Sony / TriStar
$4,800,000 $18,300,000
The Monuments Men Feb 7, 2014 Sony / Columbia
$4,400,000 $64,900,000
About Last Night Feb 14, 2014 Sony / Screen Gems
$4,200,000 $44,500,000
Frozen (2013) Nov 22, 2013 Disney
$3,300,000 $388,400,000
Ride Along Jan 17, 2014 Universal
$2,800,000 $126,900,000

Phil Contrino, Daniel Garris, Alex Edghill, and Shawn Robbins contributed to this report.

Tags: Non-Stop, Son of God

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