Weekend Forecast: 'Guardians of the Galaxy' & 'Get On Up'

Featured Stories - on July 30, 2014 by BoxOffice Staff

aug1.pngThe final month of summer kicks off this weekend with Guardians of the Galaxy and Get On Up.

Guardians of the Galaxy

PROS:

- Marvel Studios' box office clout has grown significantly over the past two years since The Avengers' success.
- The off-beat humor and eclectic visuals are drawing moviegoers' attention.
- Online buzz has been impressive since the first trailer's release earlier this year, building to one of the most positively trending films of the year on Twitter and Flixster especially.
- The lack of any major blockbusters this summer has left a certain amount of demand left up for grabs.
- Early reviews have been ecstatic.
- The ensemble cast of up-and-coming names (Chris Pratt), new stars (Zoe Saldana), and crowd favorites (Vin Diesel and Bradley Cooper). 

CONS:

- Will the quirk of the film limit it to a niche audience instead of a large mainstream one?
- August films aren't typically known for breaking out to blockbuster numbers, although this looks to change here. 

Get On Up

PROS:

- Legendary singer James Brown boasts multi-generational fans.
- Adults looking for non-popcorn fare could be attracted to this one.
- Comparable past August releases like The Help and Lee Daniels' The Butler found a great deal of success with their late summer counter-programming.

CONS:

- Online buzz has noticeably lacking, even when compared to 42 and Lee Daniels' The Butler.
- Opening against Guardians won't do it any favors with the young adult crowd.
- Will audiences buy into star Chadwick Boseman as James Brown so soon after his portrayal of Jackie Robinson in 42

Check out our complete weekend forecast in the table below.

Title Release Date Distributor Opening Weekend Domestic Total through Sunday, August 3
Guardians of the Galaxy Aug 1, 2014 Disney
$75,000,000 $75,000,000
Get On Up Aug 1, 2014 Universal
$19,000,000 $19,000,000
Lucy Jul 25, 2014 Universal
$17,500,000 $79,300,000
Hercules (2014) Jul 25, 2014 Paramount
$12,000,000 $54,200,000
Dawn of The Planet of The Apes Jul 11, 2014 Fox
$8,500,000 $189,300,000
Planes: Fire and Rescue Jul 18, 2014 Disney
$6,000,000 $47,200,000
The Purge: Anarchy Jul 18, 2014 Universal
$4,800,000 $62,200,000
A Most Wanted Man Jul 25, 2014 Roadside Attractions
$3,000,000 $6,700,000
Sex Tape Jul 18, 2014 Sony / Columbia
$2,900,000 $33,200,000
Boyhood Jul 11, 2014 IFC Films
$2,800,000 $7,800,000

Phil Contrino, Daniel Garris, Alex Edghill, and Shawn Robbins contributed to this report.

Tags: predictions, Guardians of the Galaxy, Get On Up

0 Comments

No comments were posted.

What do you think?