UPDATED: 'Breaking Dawn - Part 2' Leads During Record-Setting 5-Day Frame

on November 23, 2012

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Sunday Morning Update: This year's holiday frame will indeed set a new 5-day Thanksgiving weekend record, as the top 12 films alone are being estimated to gross nearly $282 million from Wednesday through Sunday.  Official 3-day and 5-day studio estimates are as follows:

The Twilight Saga: Breaking Dawn - Part 2: $43.1 million (3-day) / $64 million (5-day)

Skyfall: $36 million (3-day) / $51.1 million (5-day)

Lincoln: $25 million (3-day) / $34.1 million (5-day)

Rise of the Guardians: $24 million (3-day) / $32.6 million (5-day)

Life of Pi: $22 million (3-day) / $30.2 million (5-day)

Wreck-It Ralph: $16.8 million (3-day) / $23 million (5-day)

Red Dawn: $14.6 million (3-day) / $22 million (5-day)

Flight: $8.6 million (3-day) / $11.4 million (5-day)

Silver Linings Playbook: $4.6 million (3-day) / $5.9 million (5-day)

Argo: $3.9 million (3-day) / $5.1 million (5-day)

Saturday Morning Update: With Black Friday increases being even stronger than normal this year, the top 10 films alone are currently on pace to score a record breaking five-day Thanksgiving frame gross of $277 million.  Boxoffice.com's 3-Day (Fri-Sun) and 5-Day (Wed-Sun) projections have been updated to take into account Friday's grosses.

Friday Morning Update: Boxoffice.com's 3-Day (Fri-Sun) and 5-Day (Wed-Sun) projections have been updated to take into account Thursday's grosses.

Thursday Update: The North American box office is headed for what is likely to be the strongest non-adjusted 5-day Thanksgiving holiday ever. The current record holder is 2009 with around $270 million. The top 10 films alone could total $273 million over five days this year, so it's safe to say that the record is going down. The boom is thanks to a combination of strong holdovers and newcomers that are over-performing.

Here are Boxoffice.com's 3-Day (Fri-Sun) and 5-Day (Wed-Sun) projections. These numbers will be updated as more info comes in.

The Twilight Saga: Breaking Dawn - Part 2: $42.5 million (3-day) / $63.4 million (5-day) / $226.3 million (total)

Skyfall: $35 million (3-day) / $50.1 million (5-day) / $220.7 million (total)

Lincoln: $25 million (3-day) / $34.1 million (5-day) / $62.2 million (total)

Rise of the Guardians: $24 million (3-day) / $32.6 million (5-day) / $32.6 million (total)

Life of Pi: $22 million (3-day) / $30.2 million (5-day) / $30.2 million (total)

Wreck-It Ralph: $16.5 million (3-day) / $22.8 million (5-day) / $149.3 million (total)

Red Dawn: $14.6 million (3-day) / $22 million (5-day) / $22 million (total)

Flight: $8.2 million (3-day) / $11 million (5-day) / $74.5 million (total)

Silver Linings Playbook: $4.3 million (3-day) / $5.6 million (5-day) / $6.1 million (total)

Argo: $4 million (3-day) / $5.2 million (5-day) / $98.2 million (total)

Tags: The Twilight Saga: Breaking Dawn - Part 2, Skyfall, Rise of the Guardians, Lincoln, Life of Pi, Red Dawn, Silver Linings Playbook

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