CHINA: U.S. Director Dennie Gordon directed a trio of mainstream studio films in the early aughts without finding much box office success. Her directorial debut at the helm of a Chinese spy comedy gave her the top spot at the Chinese box office.
ITALY: Forget Formula 1, The Smurfs 2 won the head-to-head showdown against Rush in a close race.
MEXICO: Instructions Not Included posted the highest opening of all time for a domestic film, dethroning the 2011 Mexican animated release of Hannah Barbera's Top Cat. An $11.5 million debut could help the comedy beat Nosotros Los Nobles as the most successful domestic film of all time in Mexico.
UNITED KINGDOM: Rush placed first in its second weekend, but the Princess Diana biopic starring Naomi Watts couldn't come up with anything better than a mid-table debut.
The Smurfs 2 opened in 620 screens in Italy over the weekend, claiming the top spot with a $2.8 million bow. The previous installment in the franchise was released during September of 2011 with a $3.6 million premiere, going on to take $15.7 million from the market. The dip from the animated sequel's Italian premiere won't register as a big disappointment for Sony, however, considering that it defeated Ron Howard's Rush in a head-to-head box office face-off. A $2.3 million bow from 482 screens gave the F1 film a market-leading $4,941 average.
We're the Millers turned in a strong $1.1 million hold in its second weekend, a 26% drop from its opening frame. The raunchy ensemble comedy has grossed a total of $3.3 million in Italy. The Smurfs 2 took out most of the lightning from Percy Jackson: Sea of Monsters, as the live-action sequel dropped to fourth place in its second frame with a 55% drop from its opening weekend. The Percy Jackson sequel finished its second weekend with a $3.2 million total.
Top 10 Films in Italy. September 20-22, 2013
Instructions Not Included posted the biggest opening weekend of all time for a Mexican film in its home country. The comedy took in a massive $11.5 million in its debut. The previous record holder was the 20us11 Mexican production of Hannah Barbera's Top Cat. Instructions Not Included stars the Mexican comedian Eugenio Derbez, famous for building a loyal following in the country through sitcoms in the mid-90s. The comedy has already grossed over $34 million in the United States.
Planes saw its second weekend grosses cut by 40% on the shadow of Instructions Not Included. The animated film took in $1.4 million to reach a $5.4 million total over its second frame. The Conjuring held on to a $584k weekend in its fifth frame, still managing to stay in the top spots after posting the highest opening weekend of all time for a horror film in the country. The Conjuring has grossed a total of $18.1 million.
Top 10 Films in Mexico. September 20-22, 2013
Rush raced to the #1 spot in its second weekend in the United Kingdom, finishing its first hold with a $2.1 million take. The result gives Ron Howard's F1 drama a $7.4 million total in the United Kingdom. The first place finish was due in large part to a heavy 62% drop from Insidious: Chapter 2, which finished its second weekend with a $1.7 million take and $7.8 million cume.
Action flick White House Down and the romantic time-traveling comedy About Time both posted $1.1 million holds. White House Down has collected a total of $3.9 million from the U.K. in two weeks and will have a hard time catching up to the $9.4 million grossed by Olympus Has Fallen earlier this year. About Time has now reached ban $8.4 million totals after three weeks in release.
Diana, the Princess Diana biopic starring Naomi Watts, posted a $997k performance in a mid-table debut. It's a disappointing performance for the biopic considering it was released in 523 screens, only One Direction: This is Us played in more theaters. The One Direction concert movie reached an $11.3 million total in its fourth weekend on the market. R.I.P.D. and The Call both finished their opening weekends on the bottom half of the table, grossing $810k and $656k respectively.
Top 10 Films in the United Kingdom. September 20-22, 2013