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NORTH AMERICA: Weekend Actuals: 'The Amazing Spider-Man 2' Kicks off the Summer Movie Season with $91.6M on May 05, 2014

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By Daniel Garris

Sony's The Amazing Spider-Man 2 started the summer movie season with a $91.61 million debut this weekend. The expensive second film in Sony's re-launched Spider-Man franchise opened towards the lower end of pre-release expectations. While The Amazing Spider-Man 2 was off to a solid start this weekend, the start was also relativity soft compared to other superhero films in recent years that have kicked off the summer movie season during the first week of May; the most recent of which, Iron Man 3, having opened with $174.14 million last May.

Comparing The Amazing Spider-Man 2 to 2012's The Amazing Spider-Man is a bit tricky since that film opened on a Tuesday, but The Amazing Spider-Man 2 did debut in the same neighborhood as recent superhero films Thor: The Dark World and Captain America: The Winter Soldier. The Amazing Spider-Man 2 debuted 7 percent stronger than the $85.74 million launch of The Dark World this past November and 3.6 percent below the $95.02 million start of The Winter Solider last month. Without adjusting for ticket price inflation, The Amazing Spider-Man 2 delivered the 15th largest opening weekend ever for the month of May.

The Amazing Spider-Man 2 opened with $35.17 million on Friday (which included an estimated $8.7 million from evening shows on Thursday), was down just 6 percent on Saturday to take in $33.16 million and declined 30 percent on Sunday to gross $23.28 million. That gave the film an opening weekend to Friday ratio of 2.60 to 1. Initial holding power for The Amazing Spider-Man 2 was helped out by the film skewing a bit more towards family audiences and a bit less towards fan-driven audiences than is usual for a comic book based film on opening weekend.

Family audiences made up 33 percent of the film's overall audience this weekend, while the non-family audience breakdown for The Amazing Spider-Man 2 skewed towards male moviegoers (61 percent) and slightly towards moviegoers under the age of 25 (51 percent). With a solid B+ rating on CinemaScore, The Amazing Spider-Man 2 also appears to be going over a bit better with moviegoers than it has with critics. With that said, The Amazing Spider-Man 2 will face major direct competition later in the month from both Warner's Godzilla and Fox's X-Men: Days of Future Past.

Fox's The Other Woman continued its strong performance this weekend with a second place take of $14.41 million. The modestly budgeted comedy starring Cameron Diaz, Leslie Mann and Kate Upton was down 42 percent, which represented a solid second weekend hold. With a stronger than expected ten-day start of $47.55 million, The Other Woman is running 18 percent ahead of the $40.34 million ten-day take of 2008's What Happens in Vegas (which fell 31 percent in its second weekend to gross $13.88 million). Clearly, The Other Woman is successfully serving as an alternative choice to the summer's early blockbuster fare, but the film will soon face more direct competition of its own when Universal releases Neighbors on Friday.

Heaven is for Real claimed third place with $8.60 million for the frame. Sony's break-out faith-based drama was down 40 percent from last weekend, as it continued to hold up well. Like The Other Woman, Heaven is for Real will also hope to continue to serve as an alternative for moviegoers not in the mood for early summer blockbuster fare. Heaven is for Real continues to distance itself from expectations with a very strong $65.50 million through 19 days of release.

Disney's Captain America: The Winter Soldier placed in fourth with $7.77 million. The blockbuster superhero sequel was down 52 percent from last weekend, as it understandably took a significant hit from the arrival of The Amazing Spider-Man 2 in the marketplace. In the bigger picture, Captain America: The Winter Soldier continues to impress in a big way with a 31-day take of $237.16 million. That leaves the film just $12.84 million away from clearing the $250 million domestic mark.

Fox's Rio 2 rounded out the weekend's top five with $7.71 million and in the process surpassed the $100 million domestic milestone this weekend. The computer animated film from Blue Sky Studios was down 44 percent from last weekend, as it also took a hit from The Amazing Spider-Man 2. Rio 2 has grossed $106.58 million through 24 days of release and will hope to re-stabilize next weekend.

GLOBAL: 'The Amazing Spider-Man 2' Swings to $369M After North American Debut; 'Rio 2' Closes in on $400M; 'Divergent' Reaches $250M Mark on May 04, 2014

tasm2-banner-edited.pngKEY POINTS:

- The Amazing Spider-Man 2 takes $116 million from its latest overseas expansion, combining with a $92 million opening weekend in North America to take the Spidey sequel up to $369 million worldwide.

- Rio 2 finishes the weekend in range to hit $400 million worldwide.

- The Other Woman stays strong overseas, scoring a rare even split with North American grosses for an original comedy.

- Divergent reaches $250 million worldwide.

- Frozen is the #1 film in Japan for an 8th consecutive weekend, reaches $143.2M in the market.

- Spanish hit Ocho Apellidos Vascos is chasing Avatar to become the highest grossing film of all time in Spain.

The Amazing Spider-Man 2 is now in release across all global territories and celebrated the biggest expansion in its run with a $116 million weekend overseas, including $6.75 million from IMAX screens. The Amazing Spider-Man 2 has grossed a total of $277 million after three weekends of release overseas, with $15.7 million of that figure coming from IMAX.

Spidey claimed the biggest opening weekend of all time for a Hollywood title in India with a $6.5 million debut. The previous record holder was its franchise predecessor, The Amazing Spider-Man, which took a $5.6 million bow from India. The Indian premiere of the new Spider-Man film was more than twice the openings of The Avengers and Spider-Man 3, and more than three times the opening gross of Captain America 2 and Thor 2.

The Spider-Man sequel took a big single-day debut in China with a $10.4 million tally from Sunday alone. Sunday was a workday in China, making the Spidey sequel the biggest opener of all time for a workday. The Amazing Spider-Man 2 recorded the biggest ever screen count for a new release in China, where it opened across 11,002 screens.

The superhero sequel took a $10.5 million opening in Brazil, a 76% improvement over the debut of its immediate predecessor. Spidey also registered a $10.6 million bow in France, 32% ahead of the franchise’s previous installment.

Other top openings for the latest Spider-Man sequel include a $5.6 million bow in the Philippines, $4.6 million from Malaysia, $43.5 million from Singapore, $2.6 million from Thailand, $2.4 million from the United Arab Emirates, $2.2 million from Colombia, $1.9 million from Central America, $1.4 million from Peru, and $1.3 million from Chile.

The Amazing Spider-Man 2 has grossed $369 million worldwide.

Rio 2 took a $24.5 million weekend from 8,869 screens in 89 overseas markets. The animated sequel’s overseas total is now up to $289.1 million. The film should cross the $400 million global mark by next weekend after finishing its latest frame with $395.6 million worldwide.

The Other Woman collected $19.5 million from 4,654 screens in 49 markets. The comedy is now up to $45.8 million overseas and $93.1 million worldwide, a rare even split between North America and the rest of the world for a new comedy at the box office. Germany brought in $4.4 million in its opening weekend, while Russia enjoyed a $2.3 million debut, and Mexico posted a $1.1 million bow.

Frozen is the #6 film among the highest grossers of all time at the global box office and the highest grossing animated film of all time overseas. The Disney release took $11.1 million in its 24th weekend of release, bringing its overseas total up to $768.9 million and its global cume to $1.169 billion.

Frozen is the top film in Japan for the eighth consecutive weekend, where it has already grossed a blockbuster sum of $143.2 million. Other top markets for the film include South Korea ($76.9M), the UK ($65.2M), China ($8.7M), and Germany ($48.2M).

Captain America: The Winter Soldier has been able to weather the Spider-Man 2 storm well over the last three weeks. The Captain added $10 million in its latest overseas frame, bringing its total outside of North America up to $442.7 million. The sequel has now grossed a total of $679.8 million worldwide.

The Captain America sequel has now passed the total global box office cume for Captain America ($371M), Thor ($449M), Iron Man ($585M), Iron Man 2 ($624M) and Thor: The Dark World ($644M).

Top markets for the film include China ($115.8M), UK ($30.9M), South Korea ($30.9M), Brazil ($25.6M), and Mexico (25.2M).

Divergent crossed the $100 million mark overseas after scoring a $9.3 million weekend from 75 markets. The film enjoyed a #2 debut in Spain with a $2.2 million tally (including previews) from 335 screens. The film’s global total is up to $250.2 million

Noah sailed to a $6.6 million take from 3,908 locations in 54 territories during its 7th weekend of release overseas. The Biblical epic has now grossed a total of $233.4 million outside of North America and $332.4 million worldwide.

The Grand Budapest Hotel welcomed $3.55 million from 1,469 screens in 29 overseas markets this weekend. The Wes Anderson film has now grossed a total of $89.1 million overseas and $140.6 million worldwide.

Ocho Apellidos Vascos is a couple of strong weekends away from becoming the most successful film of all time across all categories at the Spanish box office. The Spanish comedy took the #1 spot in its home country for the eighth consecutive weekend after taking in $2.9 million at 331 dates. The record for most consecutive #1 finishes in Spain is currently held by Avatar and Titanic with 9. Ocho Apellidos Vascos is the highest grossing domestic film of all time with a $69.6 million cume. It is the second highest grossing release among all films in the country, behind Avatar.

Pompeii reached the UK nabbed a $1.8 million debut, helping it bring in $2.9 million from 17 markets over the weekend and bringing its overseas total up to $71.4 million. Pompeii> has grossed $94.6 million worldwide.

French comedy Babysitting took fifth place in France with a $2.7 million take from 280 dates to reach an $11.4 million 19-day total in its home market.

Ride Along took $1.1 million from 380 dates in 10 territories to reach an overseas total of $18.6 million. The comedy has grossed $152.8 million globally.

NORTH AMERICA: Studio Estimates: 'The Amazing Spider-Man 2' Kicks off the Summer with $92.0M on May 04, 2014

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Sunday Update: Sony's The Amazing Spider-Man 2 started the summer movie season with an estimated $92.0 million debut this weekend. The expensive second film in Sony's re-launched Spider-Man franchise opened towards the lower end of pre-release expectations. While The Amazing Spider-Man 2 was off to a solid start this weekend, the start was also relativity soft compared to other superhero films in recent years that have kicked off the summer movie season during the first week of May; the most recent of which, Iron Man 3, having opened with $174.14 million last May.

Comparing The Amazing Spider-Man 2 to 2012's The Amazing Spider-Man is a bit tricky since that film opened on a Tuesday, but The Amazing Spider-Man 2 did debut in the same neighborhood as recent superhero films Thor: The Dark World and Captain America: The Winter Soldier. The Amazing Spider-Man 2 debuted 7 percent stronger than the $85.74 million launch of The Dark World this past November and 3 percent below the $95.02 million start of The Winter Solider last month. Without adjusting for ticket price inflation, The Amazing Spider-Man 2 delivered the 14th largest opening weekend ever for the month of May.

The Amazing Spider-Man 2 opened with $35.5 million on Friday (which included an estimated $8.7 million from evening shows on Thursday), was down just 7 percent on Saturday to take in $33.1 million and is estimated to decline 29 percent on Sunday to gross $23.4 million. That gives the film an estimated opening weekend to Friday ratio of 2.59 to 1. Initial holding power for The Amazing Spider-Man 2 was helped out by the film skewing a bit more towards family audiences and a bit less towards fan-driven audiences than is usual for a comic book based film on opening weekend.

Family audiences made up 33 percent of the film's overall audience this weekend, while the non-family audience breakdown for The Amazing Spider-Man 2 skewed towards male moviegoers (61 percent) and slightly towards moviegoers under the age of 25 (51 percent). With a solid B+ rating on CinemaScore, The Amazing Spider-Man 2 also appears to be going over a bit better with moviegoers than it has with critics.  With that said, The Amazing Spider-Man 2 will face major direct competition later in the month from both Warner's Godzilla and Fox's X-Men: Days of Future Past.

Fox's The Other Woman continued its strong performance this weekend with a second place estimated take of $14.2 million. The modestly budgeted comedy starring Cameron Diaz, Leslie Mann and Kate Upton was down 43 percent, which represented a solid second weekend hold. With a stronger than expected ten-day start of $47.35 million, The Other Woman is running 17 percent ahead of the $40.34 million ten-day take of 2008's What Happens in Vegas (which fell 31 percent in its second weekend to gross $13.88 million). Clearly, The Other Woman is successfully serving as an alternative choice to the summer's early blockbuster fare, but the film will soon face more direct competition of its own when Universal releases Neighbors on Friday.

Heaven is for Real claimed third place with an estimated $8.7 million for the frame. Sony's break-out faith-based drama was down 39 percent from last weekend, as it continued to hold up well. Like The Other Woman, Heaven is for Real will also hope to continue to serve as an alternative for moviegoers not in the mood for early summer blockbuster fare. Heaven is for Real continues to distance itself from expectations with a very strong $65.60 million through 19 days of release.

Disney's Captain America: The Winter Soldier placed in fourth with an estimated $7.76 million. The blockbuster superhero sequel was down 52 percent from last weekend, as it understandably took a significant hit from the arrival of The Amazing Spider-Man 2 in the marketplace. In the bigger picture, Captain America: The Winter Soldier continues to impress in a big way with a 31-day take of $237.14 million. That leaves the film just $12.86 million away from clearing the $250 million domestic mark.

Fox's Rio 2 rounded out the weekend's top five with an estimated $7.6 million and in the process surpassed the $100 million domestic milestone this weekend. The computer animated film from Blue Sky Studios was down 45 percent from last weekend, as it also took a significant hit from The Amazing Spider-Man 2. Rio 2 has grossed $106.47 million through 24 days of release and will hope to re-stabilize next weekend.

Saturday Update: Sony reports that The Amazing Spider-Man 2 pulled $35.5 million on Friday, including Thursday night's $8.7 million early start. BoxOffice projects the sequel will reach $93 million through Sunday based on that figure.

The latest Spidey sequel's opening day is generally in line with that of Captain America: The Winter Soldier ($36.9 million) and ahead of Thor: The Dark World ($31.9 million). The internal weekend holding power of this sequel will depend on general audience enthusiasm (fanboys represent a noticeable share of Friday turnouts for comic book flicks), as well as upfront word of mouth. Things appear questionable on the latter front, though: following the franchise's lowest Rotten Tomatoes score to-date (54 percent as of Saturday morning), the film received a concerning "B+" CinemaScore. By comparison, Thor: The Dark World and Man of Steel each received an "A-". Likewise, the pic's Flixster score is at an underwhelming 76 percent this morning (the Thor sequel was hovering around 86 percent on the Saturday following its release).

Check back on Sunday morning for official studio weekend estimates.

Friday Update #1: Sources tell BoxOffice that The Amazing Spider-Man 2 is on track for an opening day around $35 million. If that number holds, the sequel could reach $88-92 million for the weekend.

By comparison, Captain America: The Winter Soldier earned $36.9 million on opening day before hauling $95 million for the weekend.

More updates as they come.

Previously: Sony reports that The Amazing Spider-Man 2 earned $8.7 million from Thursday evening shows.

That tops the $7.5 million haul that 2012's The Amazing Spider-Man managed from midnight shows, but it's worth noting that the recent Thursday previews option allows for more screenings overall. Spidey is already trailing Captain America: The Winter Soldier at the box office. Cap managed $10.2 million from Thursday grosses. 

More coming soon...


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