NORTH AMERICA: 'Tammy' Bags $1.3 Million from Tuesday Night Shows on July 02, 2014

tammy.pngWarner Bros. reports that Tammy earned a solid $1.3 million from early shows on Tuesday night. By comparison, The Heat posted $1.0 million from 10pm Thursday shows last summer, while Identity Thief earned $450k from Thursday shows in February last year. The Melissa McCarthy-led comedy opens nationwide today (Wednesday) ahead of July 4th weekend.

'Tammy' In Charge Of Newcomers on July 01, 2014


By Alex Edghill

Tuesday Morning Update: Deliver Us From Evil was the most talked about new opener on Monday with 4,768 tweets on the day, a 20% bump from 3,970 tweets on Sunday. The horror genre has not been catered to in a wide release for quite some time (The Quiet Ones was the last such opener in the end of April), and this will hope to break out amongst those fans. By comparison, Paranormal Activity: The Marked Ones had 8,743 tweets two days before release, Oculus had 8,465 and The Quiet Ones had 1,585. The openers this week all open on Wednesday thanks to the independence day holiday in the US which throw in wrench in my predictions as Wednesday openers are much more rare. Regardless, the numbers here really aren't huge and puts it in the region of mid to upper double figures at best for the five day holiday and low teens for the weekend.

Tammy slotted into the second position amongst the new openers on Monday with 2,865 tweets, up 105% from 1,399 tweets on Sunday. Melissa McCarthy is one of the biggest female draws in Hollywood today and once again she attempts to prove her draw with the prime Independence day long weekend. Its name is obviously not the greatest to single out tweets for which leads to troubles with grabbing all mentions for the film, not unlike her last Summer film The Heat (715 tweets two days before its release - yes it was heavily affected by its super-common name) or to a lesser extend Identity Thief (3,111 tweets two days before release) and Bridesmaids (1,693 tweets two days before release). I think it is a lock to lead the newcomers over the five day frame with something north of $25 million but much more than that might be unlikely given its tweet levels.

Bringing up the rear is Earth To Echo which had 2,107 tweets on Monday, up 73% from 1,215 tweets on Sunday. Unlike Tammy this has a very unique name and is easy to grapple tweets for, and as such ~2k tweets two days before release is pretty ordinary. Yes its true that the film is appealing to younger audiences directly but the sci-fi/suspense elements of it will exclude many younger kids I believe, leaving mostly teens and sci-fi fans. With that in mind it will be lucky to hit double digits over the long holiday weekend, with much more than that being as likely as its premise.

Top 15 Movies for Monday June 30th

Rk Film Sun Mon Sun-Mon %
1 (-) Transformers: Age of Extinction 64,451 60,992 -5.37%
2 (-) The Fault in Our Stars 56,660 58,449 3.16%
3 (-) 22 Jump Street 31,194 36,115 15.78%
4 (+2) Maleficent 15,588 13,945 -10.54%
5 (+2) Think Like a Man Too 10,306 8,837 -14.25%
6 (+2) How to Train Your Dragon 2 5,630 7,369 30.89%
7 (+5) Guardians of the Galaxy 3,621 7,160 97.74%
8 (+2) X-Men: Days of Future Past 4,490 6,579 46.53%
9 (-) The Hunger Games: Mockingjay Part 1 5,430 6,115 12.62%
10 (+8) Avengers: Age of Ultron 2,373 4,983 109.99%
11 (-) Deliver Us from Evil (2014) 3,970 4,768 20.10%
12 (+2) If I Stay 3,487 4,636 32.95%
13 (-) Edge of Tomorrow 3,607 3,120 -13.50%
14 (+13) Tammy 1,399 2,865 104.79%
15 (+5) Godzilla (2014) 2,188 2,332 6.58%
17 (+11) Earth to Echo 1,215 2,107 73.42%

Please check the methodology page for information about our Twitter project or here for historic data.

NORTH AMERICA: 'Transformers: Age of Extinction' Easily Tops Monday with $10.50M on July 01, 2014


By Daniel Garris

Transformers: Age of Extinction continued to lead the daily box office with ease on Monday with $10.50 million. The fourth installment of Paramount's blockbuster sci-fi action franchise was down 59 percent from Sunday, which represented the day's poorest daily percentage hold among wide releases on Monday. With summer midweek grosses now kicking into full gear before the upcoming Independence Day holiday, daily percentage holds were strong in general on Monday. Transformers: Age of Extinction continues to perform in line with its massive pre-release expectations with a four-day start of $110.54 million. The film is currently running 16 percent behind the $132.24 million four-day take of 2011's Transformers: Dark of the Moon (which opened on a Wednesday).

Sony's 22 Jump Street claimed second place with $2.44 million. The successful action comedy sequel starring Jonah Hill and Channing Tatum fell 46 percent from Sunday and 33 percent from last Monday, as the film is now showing clear signs of stabilization. 22 Jump Street has grossed $142.72 million in 18 days, which is on the high end of expectations and places the film an impressive 51.5 percent ahead of the $94.22 million 18-day gross of 2012's 21 Jump Street.

How to Train Your Dragon 2 placed in third with $2.27 million. The 3D computer animated sequel from Fox and DreamWorks Animation was down 43 percent from Sunday and down a healthy 27 percent from last Monday. The 18-day total for How to Train Your Dragon 2 stands at an underwhelming $124.23 million. The film is currently running a disappointing 8 percent behind the $134.79 million 18-day take of 2010's How to Train Your Dragon.

Disney's Maleficent continued to hold up very nicely with a fourth place take of $1.44 million. The 3D fantasy blockbuster starring Angelina Jolie fell 42 percent from Sunday and just 18 percent from last Monday. On the heels of surpassing the $200 million domestic milestone over the weekend, Maleficent has now grossed $203.45 million through 32 days of release. That currently ranks the film as the second highest grossing release of this summer (behind only X-Men: Days of Future Past).

Sony's Think Like a Man Too rounded out Monday's top five with $1.12 million. The Kevin Hart led ensemble comedy sequel continues to display poor holding power as it was down 58 percent from Sunday and down 55 percent from last Monday. Think Like a Man Too has grossed $49.21 million in eleven days, which places the film 20 percent behind the $61.72 million eleven-day gross of 2012's Think Like a Man. The film is set to surpass the $50 million mark today.

NORTH AMERICA: Weekend Actuals: 'Transformers: Age of Extinction' Claims Largest Debut of 2014 to Date with $100.0M on June 30, 2014


By Daniel Garris

Paramount's Transformers: Age of Extinction debuted with $100.0 million at the box office this weekend. The fourth installment of the popular sci-fi action franchise performed in line with its massive pre-release expectations and delivered the largest opening weekend performance of 2014 to date (just topping the $95.02 million start of Captain America: The Winter Soldier). Without adjusting for ticket price inflation, Transformers: Age of Extinction delivered the fourth largest June opening weekend of all-time (behind only last year's Man of Steel, 2010's Toy Story 3 and 2009's Transformers: Revenge of the Fallen). The opening weekend performance of Transformers: Age of Extinction was in the same neighborhood as the $97.85 million opening weekend of 2011's Transformers: Dark of the Moon, though the opening weekend of Dark of the Moon was obviously deflated from that film opening on a Wednesday.

Transformers: Age of Extinction opened with $41.87 million on Friday (which included an estimated $8.75 million from late night shows on Thursday), fell 23 percent on Saturday to gross $32.43 million and declined 21 percent on Sunday to take in $25.74 million. That placed the film's opening weekend to Friday ratio at 2.39 to 1. While that ratio indicates significant initial front-loading, Transformers: Age of Extinction will hope to be helped out next weekend by what appears to be a relatively soft slate of releases by Independence Day weekend standards. The film's A- rating on CinemaScore is also an early encouraging sign going forward, though it should also be noted that early audience reaction to the film on Flixster has been far less impressive.

IMAX grosses were responsible for $10.7 million (10.7 percent) of this weekend's overall gross for Transformers: Age of Extinction.

Sony's 22 Jump Street placed in a distant second with $15.84 million. The successful action comedy sequel starring Jonah Hill and Channing Tatum fell 42 percent from last weekend, which represented a very solid hold, especially given the new direct competition the film faced from Transformers: Age of Extinction. 22 Jump Street has grossed an impressive $140.28 million in 17 days, which means it has already surpassed the $138.45 million final domestic gross of 2012's 21 Jump Street. 22 Jump Street is currently running 51 percent ahead of the $92.88 million 17-day take of 21 Jump Street.

How to Train Your Dragon 2 placed in third with $13.24 million. The 3D computer animated sequel from Fox and DreamWorks Animation was down 46 percent from last weekend. How to Train Your Dragon 2 has yet to really stabilize for a family film and continues to perform below its massive expectations with a 17-day gross of $121.95 million. How to Train Your Dragon 2 is now running a disappointing 9 percent behind the $133.40 million 17-day gross of 2010's How to Train Your Dragon.

On the heels of last weekend's first place debut, Sony's Think Like a Man Too fell three spots and a sharp 65 percent to land in fourth with $10.32 million. The Kevin Hart led ensemble comedy sequel was off to a very solid start last weekend (especially with its modest price tag in mind), but has displayed poor holding power since then. With a ten-day gross of $48.08 million, Think Like a Man Too is now running 20.5 percent behind the $60.47 million ten-day take of 2012's Think Like a Man.

Holding up far better this weekend was Disney's Maleficent, which was down just 35 percent to round out this weekend's top five with $8.38 million. In the process the 3D fantasy blockbuster starring Angelina Jolie surpassed the $200 million domestic milestone this weekend. Maleficent has grossed $202.01 million in 31 days and is very likely to continue holding up well going forward.

Sony's The Amazing Spider-Man 2 also surpassed the $200 million domestic mark this weekend. The 3D superhero sequel took in $322,430 for the frame and has grossed $200.19 million through 59 days of release.

In its second weekend, Warner's Jersey Boys placed in sixth with $7.71 million. The Clint Eastwood directed musical was down a solid 42 percent this weekend. Jersey Boys has grossed $27.44 million in ten days. That is in line with the film's modest expectations and places the film a slim 3 percent behind the $28.42 million ten-day take of 2012's Rock of Ages.

'Transformers: Age of Extinction' Crushes the Competition with $301.3M Global Bow on June 29, 2014

Transformers_4-3.jpgTransformers: Age of Extinction posted the biggest overseas debut of the year with a $201.3 million bow across 37 territories, a 35% improvement over the previous entry in the franchise. The new Transformers flick took the #1 spot in each of its 37 territories.

China led the charge with a $90 million bow, nearly matching the film’s North American $100 million bow. Russia registered the second biggest opening weekend of all-time in the market with a $21.7 million haul. South Korea posted the biggest opening weekend of the year with $21.5 million. Globally, the film combined for a $301.3 million haul. IMAX contributed $27.3 million to that figure from 619 screens.

How To Train Your Dragon 2 collected $17.9 million to push its overseas total to $107.4 million. The animated sequel has grossed a total of $229.1 million worldwide.

Maleficent is the highest grossing Angelina Jolie live-action film of all-time domestically, overseas, and globally. The film grossed $16 million in its fifth weekend overseas at 54 territories, bringing its cume outside North America up to $383.7 million and registering a $585.7 million total worldwide. Mexico continues its stellar performance, leading all oversas markets with a $42.8 million tally. China and Russia are reporting cumes of $38.7 and $36.3 million, respectively. The film expands to Japan, its final market, next weekend.

The Fault in Our Stars earned $13 million over the weekend, taking its overseas cume to $85.8 million. The worldwide total stands just shy of $200 million at $195.2 million.

22 Jump Street earned $9.6 million overseas to bring its total outside North America to $54.2 million. The comedy nears the $200 million global mark with a $194.1 million gross worldwide.

Mrs. Brown’s Boys D’ Movie, the big screen adaptation of the popular Irish sitcom, took the top spot in the UK & Ireland with $7.8 million from 520 dates and 34% of the market share for Universal’s biggest opening of the year in the market.

Edge of Tomorrow gained $6.9 million from over 6,000 screens in 64 markets to raise its overseas total up to $234.5 million. The Tom Cruise sci-fi vehicle is up to $318.6 million worldwide.

Blended added $6.4 million over the weekend to take its overseas total up to $34.3 million. The romantic comedy has grossed a global total of $74.2 million.

X-Men: Days of Future Past pushed the X-Men franchise beyond the $3 billion mark. The overseas box office haul was $6.2 million, leading the ensemble superhero pic closer to the $500 million overseas mark with a cume of $491.3 million outside of North America. The latest X-Men film has now grossed $714.5 million worldwide.

Transcendence collected $5.9 million from 30 markets, lifting its overseas total to $67 million. The Johnny Depp sci-fi vehicle has grossed $ million worldwide.

Frozen continues its miracle run in Japan, where it added $2.7 million to stay on as the #1 film for the 16th consecutive weekend. The animated feature has grossed $236.8 million in Japan alone, contributing to a total of $863 million overseas and $1.263 billion worldwide.

The Other Woman earned $2 million over the weekend outside of North America to bring its overseas cume up to $105.6 million. The comedy has grossed $188.9 million worldwide.

Neighbors added another $1.9 million at 1,200 dates in 38 territories to reach an overseas cume of $95.3 million and a worldwide total of $242.5 million.

A Million Ways to Die in the West brought in $1.1 million at 1,900 dates in 42 territories, reaching an overseas cume of $32.8M. The film has grossed $74.4 million worldwide.

Jersey Boys added another $1.1 million from 11 markets over the weekend. The musical directed by Clint Eastwood has grossed $3.7 million overseas and $31 million globally. 

Noah packed in an extra $1.1 million from 10 territories over the weekend. The Biblical epic has grossed a total of $258 million overseas and $ million worldwide.

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