NORTH AMERICA: 'Guardians of the Galaxy' Holds Onto First Place on Thursday with $2.57M; 'Teenage Mutant Ninja Turtles' #2 with $2.32M on August 22, 2014


By Daniel Garris

Disney's Guardians of the Galaxy took in $2.57 million on Thursday to continue to lead the daily box office. The blockbuster sci-fi superhero adaptation from Marvel has led the daily box office for three of the past four days. Guardians of the Galaxy was down just 2 percent from Wednesday and down a very solid 39 percent from last Thursday. The film placed in second for the week with $36.71 million. That was down 42 percent from the previous frame and brings the three-week total for the film to a very impressive $234.25 million. Guardians of the Galaxy will likely reach the $250 million domestic milestone on either Sunday or Monday.

Teenage Mutant Ninja Turtles held steady in second place with $2.32 million. Paramount's high-profile franchise re-launch was down 4 percent from Wednesday and down 46 percent from last Thursday. Teenage Mutant Ninja Turtles was the week's top film with a weekly take of $39.57 million. That represented a 56 percent decline from the film's first week performance and brings the film's two-week total to a significantly stronger than expected $128.81 million.

Let's Be Cops took in $1.65 million to remain in third. Fox's low-budget action-comedy fell 6 percent from Wednesday and 48 percent from last Thursday. Let's Be Cops placed in third for the week with $25.84 million and has grossed $34.25 million in nine days. While the film is performing towards the lower end of pre-release expectations thus far, it is performing well with its price-tag in mind.

The Weinstein Company's The Giver claimed fourth with $1.06 million. The modestly budgeted young adult sci-fi adaptation decreased 5 percent from Wednesday. The Giver placed in fifth for the week with a seven-day start of $17.37 million. That was on the low end of expectations, but was 20 percent stronger than the $14.43 million seven-day take of last year's The Host.

Lionsgate's The Expendables 3 rounded out the day's unchanged top five with $1.01 million. The third installment of the ensemble action franchise starring Sylvester Stallone was down 7 percent from Wednesday. The Expendables 3 landed in fourth this week with a seven-day start of $20.92 million. That was softer than expected and a disappointing 46 percent below the $38.81 million seven-day take of 2012's The Expendables 2.

Fandango: 'If I Stay' Leads Weekend Ticket Sales on August 21, 2014

stay.pngLOS ANGELES - August 21, 2014 - According to Fandango, the nation's leading moviegoer destination, the Chloe Grace Moretz romantic drama, "If I Stay," tops the company's Fanticipation movie buzz indicator this week, scoring a strong 75 out of 100 points. The film has also led Fandango's weekend ticket sales since Monday, and is currently outpacing the Nicholas Sparks romance, "The Lucky One," starring Zac Efron, at the same point in that film's sales cycle on Fandango.

Fandango surveyed more than 1,000 "If I Stay" ticket-buyers on its site and found that:
· 84% are familiar with the novel by Gayle Forman;

· 82% already hope to see the book's sequel, "Where She Went," adapted for the screen;

· 77% have seen "The Hunger Games" movies; 58% have seen "Divergent;" 57% have seen "The Fault in Our Stars;"

· 73% plan to see the movie as part of a girls' night out.

"'If I Stay' is that young adult movie rarity," says Fandango correspondent Tara McNamara. "Like ‘The Fault in Our Stars,' it's a heart-wrenching romance portraying a teenager with an amazing connection to her parents, and its wide-ranging appeal is translating into top weekend ticket sales." Tara breaks down the film for parents on Fandango's movie recommendation show, "Mom's Movie Minute," concluding that the movie is most appropriate for kids "ages 15 and up." The full episode can be seen at

As a special gift-with-purchase, "If I Stay" ticket-buyers on Fandango will receive two free song downloads from the film's soundtrack with their ticket purchase. For more details, see

About Fandango's Fanticipation
Known for having its finger on the pulse of moviegoers, Fandango's movie buzz indicator, Fanticipation, provides statistical insight into the movies fans are planning to see in a given weekend. Fanticipation scores (based on a 1 to 100-point scale) are calculated via an algorithm of Fandango's advance ticket sales, website and mobile traffic, and social media engagement. Fanticipation is not intended as a forecast of the weekend box office; it is a snapshot of movie fan sentiment.


NORTH AMERICA: 'Guardians of the Galaxy' Surpasses $230M in Return to First Place on Wednesday; 'Teenage Mutant Ninja Turtles' Cracks $125M in 13 Days on August 21, 2014

midaugust.jpgGuardians of the Galaxy pushed across the $230 million threshold yesterday with a 46 percent Wednesday-to-Wednesday decline for $2.6 million. The eventual summer box office champion has earned $231.7 million through 20 days of release, or 12 percent more than Captain America: The Winter Soldier and 8 percent more than Transformers: Age of Extinction.

Paramount reports that Teenage Mutant Ninja Turtles added $2.41 million on Wednesday, down 53 percent from the same day last week. That gives the reboot a 13-day domestic haul of $126.5 million--19 percent ahead of where G.I. Joe: The Rise of Cobra stood at the same point five years ago.

Fox's Let's Be Cops earned $1.77 million on Wednesday, down 66 percent from its opening day one week ago. The comedy has tallied $32.6 million to date and trails the pace of 2008's Pineapple Express by 36 percent.

The Giver took in $1.12 million on Wednesday, pushing its 6-day haul up to $16.3 million. The young adult adaptation is running 20 percent ahead of the pace of The Host.

Rounding out the top five, The Expendables 3 posted $1.085 million yesterday, giving it a 6-day domestic cume of $19.9 million. Unfortunately, the three-quel trails the pace of its predecessor by 46 percent at the same point in the release cycle.


North America: 'Teenage Mutant Ninja Turtles' ($3.514M) Inches Past 'Guardians of the Galaxy' ($3.511M) in a Very Close Race for First on Tuesday on August 20, 2014


By Daniel Garris

In what was an extremely close race for first place on Tuesday, Teenage Mutant Ninja Turtles returned to the top spot for the day with $3.514 million. Paramount's high-profile franchise re-launch outpaced Guardians of the Galaxy by a very slim $2,303 for the day. Teenage Mutant Ninja Turtles was up 25 percent over Monday and down 54 percent from last Tuesday. The film continues to outpace expectations in a big way with $124.08 million through twelve days of release. Teenage Mutant Ninja Turtles is currently running 20 percent ahead of the $103.78 million twelve-day gross of 2009's G.I. Joe: The Rise of Cobra.

Disney's Guardians of the Galaxy was down one spot from Monday to place in a very close second with $3.511 million. The blockbuster sci-fi superhero adaptation from Marvel increased 22 percent over Monday and was down 47 percent from last Tuesday. Guardians of the Galaxy has grossed a stronger than expected $229.06 million in 19 days. That currently ranks the film as the sixth highest grossing release of 2014 thus far and the film will soon surpass X-Men: Days of Future Past to move into fifth place for the year.

Fox's Let's Be Cops held steady in third with $2.51 million. The low-budget action-comedy was up 19 percent over Monday, which represented one of the day's smaller daily increases among wide releases. Let's Be Cops surpassed the $30 million mark on Tuesday and has grossed a very solid $30.83 million in its first seven days. That is towards the lower end of pre-release expectations and places the film 22 percent behind the recent $39.45 million seven-day take of Tammy.

Lionsgate's The Expendables 3 took in $1.62 million to remain in fourth place. The third installment of the ensemble action franchise starring Sylvester Stallone was up a solid 23 percent over Monday, but still continues to disappoint in the bigger picture. The Expendables 3 has grossed $18.82 million in five days, which places it a sizable 46 percent behind the $34.61 million five-day start of 2012's The Expendables 2.

The Giver rounded out Tuesday's top five with $1.57 million. The young adult sci-fi adaptation from The Weinstein Company increased 20 percent over Monday's performance. With a five-day start of $15.19 million, The Giver is running towards the low end of expectations and 18 percent ahead of the $12.83 million five-day take of last year's The Host.

'If I Stay' Maintains Healthy Lead on August 20, 2014


By Alex Edghill

Wednesday Morning Update: Despite a slight decline of 8%, If I Stay continued its gaudy totals on Tuesday as it captured a further 56,237 tweets. Facebbook likes rose over 45k on Tuesday as well to 855,591 which was a strong sign as well. By comparison, The Fault In Our Stars had 165,878 tweets (it also fell from its Monday a similar 13%) and just over 3.65 million likes its Tuesday before release while The Mortal Instruments: City Of Bones had 1,712 tweets and 741,213 likes. While the tweet totals are far superior, the Facebook similarity to Mortal Instruments (and indeed how much it is lagging behind Divergent) leaves me a little weary about its chances. Twitter has been known to explode for the teen girl demographic and not have it translate to earnings (see Endless Love earlier this year). I still think it looks primed to lead the newcomers but I would like to see it have a healthy Twitter bump tomorrow before locking it in.  

Frank Miller's Sin City: A Dame To Kill For had a big increase of 100+% as it rose to 4,246 tweets on Tuesday, up from 1,900 tweets on Monday. By comparison: 300: Rise Of An Empire had 5,022 tweets its Tuesday before release. This is actually a very strong number for the film given its older male target audience. If my 300: Rise OF An Empire comparison holds true the film should yield a tweet to box office ratio in the realm of ~2,500 which means this could potentially beat out my early expectations and open closer to $20 million than $10 million.

When The Game Stands Tall brought up the rear again with 2,147 tweets and 173k likes on Tuesday, up 17% from 1,829 tweets and just over 150k likes on Monday. By comparison, Draft Day had 1,677 tweets and 74,557 likes its Tuesday before release while Trouble With The Curve had 1,759 tweets and 68,251 likes. Solid numbers yet again for the film which looks like a strong candidate for low to mid teen millions.  

Twitter Top 15 Movies for Tuesday August 19th

Rk Film Mon Tue Week Mon-Tue %
1 (-) If I Stay 61,407 56,237 117,644 -8.42%
2 (-) Guardians of the Galaxy 26,659 23,585 50,244 -11.53%
3 (+24) The Maze Runner 1,147 19,179 20,326 1572.10%
4 (+19) Ouija 1,432 9,342 10,774 552.37%
5 (-2) No Good Deed (2014) 11,566 7,226 18,792 -37.52%
6 (-2) The Expendables 3 8,478 7,015 15,493 -17.26%
7 (-1) The Hunger Games: Mockingjay Part 1 6,185 6,789 12,974 9.77%
8 (+7) 22 Jump Street 2,906 5,487 8,393 88.82%
9 (-4) Night at the Museum: Secret of the Tomb 7,371 5,464 12,835 -25.87%
10 (+8) Frank Miller's Sin City: A Dame To Kill For 1,900 4,246 6,146 123.47%
11 (-3) Teenage Mutant Ninja Turtles (2014) 3,537 4,080 7,617 15.35%
12 (-5) Maleficent 4,343 3,866 8,209 -10.98%
13 (-4) Let's Be Cops 3,496 3,682 7,178 5.32%
14 (-) As Above/So Below 3,015 3,333 6,348 10.55%
15 (-3) Before I Go to Sleep 3,089 3,219 6,308 4.21%
19 (+1) When the Game Stands Tall 1,829 2,147 3,976 17.39%

Please check the methodology page for information about our Twitter project or here for historic data.

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