Los Angeles, CA. and Boca Raton, FL - In a history-making week for online sales, MovieTickets.com (www.movietickets.com), the leading global provider of advance movie ticketing, reports that Harry Potter and the Deathly Hallows: Part 2 has shattered multiple online advance ticketing records. In addition to overall records, the final installment of the franchise sold at least twice the amount of tickets than any other movie in 2011. The film also became the highest presale of all time eclipsing all other movie releases in the company's 11-year history.
Joel Cohen, CEO of MovieTickets.com, stated, "Through the past decade, the popularity and accessibility of MovieTickets.com's online ticketing has grown with the fervor and demand for Harry Potter. Not only does the film franchise represent 40% of our top ten list, but the records set the past week demonstrate the health of the overall industry, and moviegoers continued enthusiasm for great characters, story and collective theater experiences."
The film showed early and ramped up momentum with ticket sales for Thursday 7/14/2011 smashing the prior single day record previously held by Harry Potter and the Half Blood Prince on 7/14/2009. This new record beats single day ticket sales by 9.5%.
As the sales exponentially increased, Harry Potter and The Deathly Hallows - Part 2 eventually broke ticket sales records on Friday July 15, 2011 becoming the new #1 online ticket pre-seller of all time. See below for the new list of MovieTickets.com Top 10 all-time online pre-sellers:
1. Harry Potter and the Deathly Hallows - Part 2
2. The Twilight Saga: New Moon
3. Star Wars: Episode III - Revenge of the Sith
4. Harry Potter and the Deathly Hallows - Part 1
5. The Twilight Saga: Eclipse
6. Harry Potter and the Half-Blood Prince
7. Lord of the Rings: The Return of the King
8. Harry Potter and the Goblet of Fire
9. The Dark Knight
LOS ANGELES -- Tonight's the night, as millions of moviegoers will band together to bid a fond, final farewell to the beloved characters of "Harry Potter and the Deathly Hallows: Part 2."
Fandango has sold more midnight and early morning show tickets for "Part 2"' than it has for the late night openings of any other movie (including "The Dark Knight" and "New Moon").
More than 6,000 of tonight's midnight shows are sold out in advance on Fandango, and theater owners are scrambling to post additional showtimes (many at 3:00 a.m.). "Part 2" currently represents 93% of today's total ticket sales.
Fandango's "Harry Potter" experts will be available in New York and Los Angeles for live commentary outside the theaters, where film fans are likely to dress up for the magical occasion. According to a Fandango survey of more than 1,000 moviegoers, more than 8% of midnight show ticket-buyers will arrive at the theater in special "Potter" regalia.
"'Part 2''s midnight show ticket sales have been nothing short of extraordinary," says Fandango Executive Vice President and General Manager Rick Butler. "In over ten years that I've been with the company, I've never seen so many late night showtimes for a single movie sold out in advance. Thankfully, theater owners are adding new showtimes throughout the night to meet the fan demand."
Please contact us to schedule interviews with a Fandango commentator at a theater near you.