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Fandango Reports 'Maleficent' Accounting for 80 Percent of Weekend Sales on May 29, 2014

maleficentlongrange.pngLOS ANGELES - May 29, 2014 - According to Fandango, the nation's leading moviegoer destination, "Maleficent," starring Angelina Jolie as the title sorceress, is casting a spell on ticket-buyers. The Disney adventure is conjuring up more than 80% of the company's weekend ticket sales and topping Fandango's Fanticipation movie buzz indicator with a magical 91 out of 100 points. It's currently outselling "Snow White and the Huntsman" at the same point in the Fandango sales cycle.

"It's a great juicy titular turn for Angelina," says Fandango Chief Correspondent Dave Karger. "Thanks to her entertaining performance and the film's entrancing visual splendor, theaters will be filled with families with older kids, as well as couples on a date this weekend."

Fandango's Karger interviews Angelina Jolie in this week's episode of Fandango's movie recommendation show, "Weekend Ticket," and points out that the studio wouldn't have made "Maleficent" without her. "I don't know if that's movie industry clout, or some kind of acknowledgment that I'm pure evil," laughs Jolie. "They did say to me, ‘How do you feel about being considered perfect for this particular role?' It's an odd-back-handed compliment in a way, but I'll take it - I like her."

At the end of the "Weekend Ticket" episode, Karger challenges Jolie to a fun trivia quiz about her own movies, from "Girl, Interrupted" to "Mr. & Mrs. Smith," asking her to identify the source of her own classic one-liners (like "Never send a boy to do a woman's job!"). The entire "Weekend Ticket" interview is available for viewing at Fandango.com/WeekendTicket

About Fandango's Fanticipation
Known for having its finger on the pulse of moviegoers, Fandango's movie buzz indicator, Fanticipation, provides statistical insight into the movies fans are planning to see in a given weekend. Fanticipation scores (based on a 1 to 100-point scale) are calculated via an algorithm of Fandango's advance ticket sales, website and mobile traffic, and social media engagement. Fanticipation is not intended as a forecast of the weekend box office; it is a snapshot of movie fan sentiment.

NORTH AMERICA: 'X-Men: Days of Future Past' Easily Leads Tuesday with $8.21M on May 28, 2014

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By Daniel Garris

Fox's X-Men: Days of Future Past took in $8.21 million on Tuesday to easily lead the daily box office for a fifth consecutive day. The highly anticipated 3D superhero sequel was down a solid 58 percent from Monday's inflated Memorial Day performance. X-Men: Days of Future Past has grossed a strong $118.78 million in five days, which is towards the lower end of pre-release expectations. Compared to previous X-Men films, Days of Future Past is currently running 81 percent ahead of the $65.63 million five-day start of 2011's X-Men: First Class and 9 percent behind the $130.15 million five-day take of 2006's X-Men: The Last Stand (though it should be noted that neither of those films had the advantage of higher priced 3D admissions).

Godzilla placed in a distant second with $2.69 million. Warner's sci-fi action remake continued to show signs of major front-loading, as it was down 64 percent from Monday and down a sharp 61 percent from last Tuesday. Godzilla has grossed $158.48 million through twelve days of release. That places the film 5 percent behind the $166.77 million twelve-day take of 2011's Pirates of the Caribbean: On Stranger Tides. While Godzilla opened well above expectations, the film is now performing much more in line with expectations as a result of its lackluster holding power thus far.

Universal's Neighbors was up one spot from Monday to move into third place on Tuesday with $1.58 million. The successful modestly budgeted comedy fell just 49 percent from Monday and 37 percent from last Tuesday. Neighbors has grossed $118.39 million in 19 days and is set to surpass the $120 million mark on Thursday. With fellow Universal comedy A Million Ways to Die in the West entering the marketplace on Friday, Neighbors is likely to experience another significant decline over the upcoming weekend.

Warner's Blended was down one spot and 60 percent from Monday to place in fourth on Tuesday with $1.37 million. The comedy starring Adam Sandler and Drew Barrymore continues to perform below its already modest expectations with a five-day start of just $19.11 million. That places the film 10 percent ahead of the $17.36 million five-day start of 2012's That's My Boy and 30 percent behind the $27.31 million five-day take of 2011's Jack and Jill. Blended is also likely to take a hit from A Million Ways to Die in the West over the weekend.

Both 'Maleficent' And 'Die In The West' Post Strong Gains on May 28, 2014

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By Alex Edghill

Wednesday Morning Update: Maleficent had a simply mammoth Tuesday as it rose 85% to 41,328 tweets  on the day, up from 22,368 tweets on Monday. This just blows all comparisons out of the water as Snow White And The Huntsman had a comparably paltry 4,420 tweets its Tuesday before release, and Jack The Giant Slayer had 1,954. The film and indeed its name have taken on a life of its own in pop culture and while this will surely give it a higher ratio than its peers, to put this number into a better perspective just consider that The LEGO Movie had 'only' 18,155 tweets on the same Tuesday before release. The marketing campaign here has been stellar, as was the casting of Jolie for the iconic role of Maleficent. Big things are in store here no doubt, both domestically and internationally. Jolie looks assured to break her top opening ever: Kung Fu Panda's $60.24 million start back in 2008.

After an innocuous start to the week A Million Ways To Die In The West jumped 76% to 3,588 tweets, up from 2,039 tweets on Monday. By comparison, Ted had 14,547 tweets the same Tuesday before release which is obviously way higher and does shed a bit of doubt over this films potential. I still think its ratio will be lower here as it should skew older than Ted but no matter how I slice it I don't see it approaching anywhere near the $50 million Ted threw up. Regardless, Seth MacFarlane has yet another hit on his hands and will ensure that he continues to get just about any project he choses off the ground. After success with a talking, drug-using teddy bear and a farcedy western I'd say that just about any off the wall theme could be his next blockbuster.

Top 15 Movies for Wednesday May 28th

Rk Film Mon Tue Week Mon-Tue %
1 (-) The Fault in Our Stars 120,021 101,203 221,224 -15.68%
2 (-) X-Men: Days of Future Past 54,507 43,569 98,076 -20.07%
3 (+1) Maleficent 22,368 41,328 63,696 84.76%
4 (-1) 22 Jump Street 22,810 25,135 47,945 10.19%
5 (-) Godzilla (2014) 17,273 14,893 32,166 -13.78%
6 (+1) Edge of Tomorrow 4,585 8,463 13,048 84.58%
7 (-1) Captain America: The Winter Soldier 8,181 6,688 14,869 -18.25%
8 (+1) The Amazing Spider-Man 2 4,343 4,322 8,665 -0.48%
9 (-1) Blended 4,451 3,974 8,425 -10.72%
10 (+9) A Million Ways to Die in the West 2,039 3,588 5,627 75.97%
11 (+23) The Hunger Games: Mockingjay Part 1 480 3,245 3,725 576.04%
12 (-1) Transformers: Age of Extinction 3,049 3,133 6,182 2.76%
13 (-3) Think Like a Man Too 3,596 2,769 6,365 -23.00%
14 (+4) If I Stay 2,173 2,205 4,378 1.47%
15 (-1) Neighbors (2014) 2,887 1,994 4,881 -30.93%

Please check the methodology page for information about our Twitter project or here for historic data.


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