Regal Entertainment Group Presents 'Ice Age: Dawn of the Dinosaurs' in Digital 3D at 234 Locations

on June 18, 2009

Knoxville, Tennessee - Regal Entertainment Group (NYSE: RGC), a leading motion picture exhibitor owning and operating the largest theatre circuit in the United States, announced today that tickets are on sale now for Ice Age: Dawn of the Dinosaurs in Digital 3D. Regal Entertainment Group will offer this Digital 3D presentation at 234 locations across the country utilizing RealD 3D cinema systems. The movie opens Wednesday, July 1.

"You can catch all of your favorite prehistoric friends on the big screen and this time in 3D. Regal Entertainment Group is proud to showcase Ice Age: Dawn of the Dinosaurs 3D at more than 200 locations across the country," stated Dick Westerling, Senior Vice President of Marketing and Advertising for Regal Entertainment Group. "All of the Ice Age characters great and small are back together again in a visually stunning 3D presentation that appeals to the whole family."

In Ice Age: Dawn of the Dinosaurs, the sub-zero heroes are back, on an incredible adventure for the ages. Scrat is still trying to nab the ever-elusive nut (while, maybe, finding true love); Manny and Ellie await the birth of their mini-mammoth; Diego the Saber-toothed Tiger wonders if he's growing too "soft" hanging with his pals and Sid the Sloth gets into trouble when he creates his own makeshift family by hijacking some dinosaur eggs. On a mission to rescue the hapless Sid, the gang ventures into a mysterious underground world. Ice Age: Dawn of the Dinosaurs has been rated PG for some mild rude humor and peril.

Regal Entertainment Group utilizes RealD® 3D projection systems to provide true-to-life 3D. RealD is a new generation of digital 3D, giving moviegoers a stunningly realistic movie experience that engages the imagination, activates the senses and invites the audience not only to watch a film, but also step inside the story. Audience members will utilize comfortable, lightweight glasses to view the film's 3D effects. These glasses can be taken home as souvenirs of the movie or recycled as guests exit the presentation.

Tags: regal entertainment, digital cinema, 3d

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