(MEMPHIS, TENNESSEE) January 4, 2013- It was another successful fundraising event for Malco Theatres, with the wrap up of the annual Wrapped with Love campaign, which benefits St. Jude Children's Research Hospital.
This program, in its fourteenth year, ran from Thanksgiving Day through Christmas Day at all Malco Theatres locations in Tennessee, Arkansas, Missouri, Kentucky and Mississippi. This year over 86,500 bows were sold during the 5-week holiday campaign, which was an increase of over 6,000 bows from 2011!
The bows were hand-made from actual film and sold by employees for $1.00 each. The materials and volunteer production hours for the bows were donated, so there was no cost to Malco Theatres; the true beneficiary was St. Jude Children's Research Hospital.
Since 1999, Malco Theatres has raised over $500,000 for St. Jude thru the annual Kids Summer Film Fest and Wrapped with Love campaigns.
A formal check presentation at the hospital is being planned for early spring.
Malco Theatres is the nation's 13th largest theater circuit operating 29 sites with over 300 screens in five mid-southern states. Headquartered in Memphis, Malco is a fourth generation company that has remained family-owned and operated for more than nine decades.