San Francisco and Knoxville, Tenn., June 14, 2013-Dolby Laboratories, Inc. (NYSE: DLB) and Regal Entertainment Group (NYSE: RGC), a leading motion picture exhibitor that owns and operates the largest theatre circuit in the United States, announced today that Regal recently installed Dolby® AtmosTM in 20 of its big-screen RPX®: Regal Premium Experience theatres.
"Dolby Atmos is a great new addition to what makes movie theatre sound such a superior environment for viewing films, and it enhances the immersive experience," stated Rob Del Moro, Chief Purchasing Officer, Regal Entertainment Group. "We're all familiar with the evolution of image clarity that came with digital cinema. Now, Dolby Atmos can provide greater definition and dimension to moviegoing as sound moves around the auditorium with precision placement to match the action as the filmmakers intended."
Dolby's new audio platform has been quickly adopted by major studios, directors, and sound teams. With Dolby Atmos, content creators have advanced tools for expressing their artistic vision and enable powerful storytelling.
"Dolby Atmos lets filmmakers decide where specific sounds should be placed or moved within an auditorium to make audiences feel as if they, too, are in the middle of the onscreen action," said Doug Darrow, Senior Vice President, Cinema, Dolby Laboratories. "It is a real paradigm shift from traditional approaches like 5.1, 7.1, and 11.1, where filmmakers had to think about channels and the number and location of speakers."
Currently, Dolby Atmos is playing in RPX at Regal E-Walk Stadium 13 on 42nd Street in Manhattan and Regal Hacienda Crossings Stadium 20 outside San Francisco. Regal added Dolby Atmos in time for the June 14 opening of Man of Steel at these locations:
DMA Theatre Name
Anchorage Regal Tikahtnu Stadium 16 IMAX & RPX
Atlanta Regal Atlantic Station Stadium 16 IMAX & RPX
Boston Regal Fenway Stadium 13 & RPX
Chicago Regal Cantera Stadium 17 & RPX
Chicago Regal City North Stadium 14 & RPX
Denver Regal Continental Stadium 10 & RPX
Houston Edwards Greenway Grand Palace Stadium 24 & RPX
Knoxville Regal Pinnacle Stadium 18 IMAX & RPX
Los Angeles Edwards Corona Crossings Stadium 18 & RPX
Los Angeles Edwards Irvine Spectrum Stadium 21 IMAX & RPX
New York UA Court Street Stadium 12 & RPX
New York UA Kaufman Astoria Cinemas Stadium 14 & RPX
Sacramento Regal Natomas Marketplace Stadium 16 & RPX
San Diego Edwards Mira Mesa Stadium 18 IMAX & RPX
Seattle Regal Barkley Village Stadium 16 IMAX & RPX
Seattle Regal Everett Stadium 16 & RPX
Seattle Regal Lakewood Stadium 15 & RPX
Seattle Regal The Landing Stadium 14 & RPX
Tampa Regal Park Place Stadium 16 & RPX
Washington Regal Kingstowne Stadium 16 & RPX
About Dolby Atmos
Dolby Laboratories is equipping the cinema world with its new Dolby Atmos technology. Dolby Atmos unleashes the potential of sound in storytelling by providing sound experts the creative freedom to easily place or move specific sounds anywhere in the movie theatre, not just where there happen to be speakers. The result is what moviegoers have described as the most engaging and lifelike cinema sound experience ever.
Introduced in April 2012, Dolby Atmos has been embraced by major studios, award-winning directors and sound teams, and leading exhibitors worldwide. Nearly 45 films around the world have been released or are scheduled to be released with Dolby Atmos sound since the first film was released in June 2012. In 2013, the Cinema Audio Society gave Dolby Atmos its coveted Technical Achievement Award for Post Production.
For the latest list of Dolby Atmos titles visit, dolby.com/atmosmovies. To learn more about Dolby Atmos, visit dolby.com/Atmos.
About Regal Entertainment Group
Regal Entertainment Group (NYSE: RGC) operates the largest and most geographically diverse theatre circuit in the United States, consisting of 7,358 screens in 579 locations in 42 states along with Guam, Saipan, American Samoa and the District of Columbia as of April 25, 2013. The Company operates theatres in 46 of the top 50 U.S. designated market areas. We believe that the size, reach and quality of the Company's theatre circuit not only provide its patrons with a convenient and enjoyable movie-going experience, but is also an exceptional platform to realize economies of scale in theatre operations.
Additional information is available on the Company's Web site at www.REGmovies.com.
About Dolby Laboratories
Dolby Laboratories (NYSE:DLB) is the global leader in technologies that are essential elements in the best entertainment experiences. Founded in 1965 and best known for high-quality audio and surround sound in environments from the cinema to the living room to mobile devices, Dolby creates innovations that enrich entertainment at the movies, at home, or on the go. For more information about Dolby Laboratories or Dolby technologies, visit www.dolby.com.
Dolby and the double-D symbol are registered trademarks of Dolby Laboratories. Dolby Atmos is a trademark of Dolby Laboratories. RPX and REG are registered trademarks of Regal Entertainment Group. S13/27047 DLB-G