MILWAUKEE--(BUSINESS WIRE)-- The Marcus Corporation (NYSE: MCS) today announced the appointment of Rolando B. Rodriguez, 53, as president and chief executive officer of Marcus Theatres®, the company's movie theatre division and the fifth largest movie theatre circuit in the U.S. Rodriguez has also been appointed executive vice president of The Marcus Corporation.
Rodriguez has extensive experience in the motion picture industry. For the past two years, he served as CEO, president and a board member of Rave Cinemas, Dallas, Texas, which had been the fifth largest theatre circuit in the U.S. until its sale in May 2013. He began his movie theatre career with AMC Theatres, the world's second-largest motion picture exhibitor, in 1975. He served AMC for 30 years in various positions including senior vice president North American field operations, senior vice president food & beverage group and executive vice president, North America operations service. His career also includes five years with Wal-Mart in various roles including vice president and regional general manager for four states.
He received a Bachelor's degree from Eckerd College in St. Petersburg, Fla. and an MBA from Rockhurst University in Kansas City, Mo. He currently serves on the executive board of directors of the National Association of Theatre Owners (NATO) and has won numerous awards including being named a Top 100 emerging leader by diversity MBA magazine in 2009 and Pinnacle Awards for National Marketing Concepts, Industry Leader in Film Marketing and Midwest Marketing, Industry Leader in Film Marketing and Promotions.
"Rolando is a proven leader with deep roots in the exhibition industry. With his success in leading Rave Cinemas and his expertise in strategic planning, operations, marketing and merchandising, he is extremely qualified to build on the theatre division's long history of success. We are pleased to welcome him to Marcus Theatres and look forward to the many contributions he will make to our company," said Gregory S. Marcus, president and chief executive officer of The Marcus Corporation.
"I've watched the growth and success of Marcus Theatres through the years and have always been impressed with the company's innovation, market leadership and experienced management team. I am excited about my new role in helping to build on this strong foundation," said Rodriguez.
As president of Marcus Theatres, Rodriguez succeeds Bruce J. Olson, who is retiring in September after a 39-year career with the company.
About The Marcus Corporation
Headquartered in Milwaukee, Wisconsin, The Marcus Corporation is a leader in the lodging and entertainment industries, with significant company-owned real estate assets. The Marcus Corporation's theatre division, Marcus Theatres®, currently owns or manages 685 screens at 55 locations in Wisconsin, Illinois, Iowa, Minnesota, Nebraska, North Dakota and Ohio. The company's lodging division, Marcus® Hotels & Resorts, owns and/or manages 20 hotels, resorts and other properties in 11 states. For more information, please visit the company's website at www.marcuscorp.com.