Basingstoke, February 04.02.2014 - Sony Digital Cinema has today announced a partnership with Real World, More2Screen and Eagle Rock Entertainment to premiere Peter Gabriel's new concert film Back To Front in 4K. The concert was filmed live at the O2, London in October 2013 with ten state-of-the-art Sony 4K cameras and is now being presented in a private screening at Berlin's CinemaxX cinema at Potsdamer Platz on February 11th.
Peter Gabriel will attend the screening of Back To Front in Berlin and will introduce the premiere, outlining his thoughts on the finished film and his experience of working with 4K technology for the first time. From 13th March This Real World/Eagle Rock Entertainment production is being distributed to cinemas worldwide by leading event cinema distributor, More2Screen. Fans in the UK can see the full screening of Back to Front in participating cinemas on 20th and 23rd March.
With its line of several 4K projectors suitable for different screen sizes and available in different price categories, Sony Digital Cinema, the leader of 4K cinema segment offers the ideal projector solutions for multiplex, small and independent cinemas. Sony Digital Cinema has equipped more than 15,000 movie theaters worldwide with 4K projectors and this number is continuously expanding. The 4K technology from Sony ensures that viewers can enjoy outstanding image quality, smallest details, incredible contrast and spectacular colors from any seat in the cinema. The brightness values of the projectors and the remarkable contrast ratio guarantee brilliant colors and deep black levels.
Stefan Zingel, Digital Cinema Solutions Account Manager D-A-CH, said: "We at Sony Digital Cinema are excited that we have the great opportunity to be able to present the concert of Peter Gabriel in 4K. More and more concerts and alternative content is being offered as 4K DCP that appeal to a large audience."
With the complete conversion to high-tech digital projection systems, Germany's most famous cinema chain CinemaxX offers its customers a screen image of the highest quality. State of the art Sony 4K Ultra HD projectors are the basis for an outstanding cinema experience: An extremely small pixel pitch and an invisible pixel structure create perfectly uniform images.
About Sony Digital Cinema 4K
With over 15,000 systems in the market, Sony Digital Cinema 4K technology lets movie goers experience exceptional picture quality from every seat in the cinema - with spectacular detail, contrast and colour on any size of screen. Sony Digital Cinema 4K projection systems give audiences a more immersive, emotionally engaging visual experience you simply can't get at home - in 2D or with a choice of smooth, easy on the eye 3D solutions. Sony 4K offers four times the resolution of an HD TV or previous-generation 2K digital cinema.
It's captured the imagination of audiences and industry alike, winning Hollywood's commitment as underlined by 4K releases from studios such as Paramount, Warner Brothers, 20th Century Fox, and Sony Pictures. It has also won the support of Hollywood heavyweights like Christopher Nolan ("Dark Knight Rises", "Inception"), David Fincher ("The Girl with a Dragon Tattoo") and Harald Zwart ("Karate Kid"), who have all released recent blockbusters in the 4K format.
The only manufacturer currently deploying 4K projection systems in volume, Sony serves many of the world's biggest and most prestigious cinema chains, as well as small independent screens and art house cinemas.