Harkness Screens Releases New Version of the Digital Screen Modeller

on June 19, 2014

harknessscreens.pngCINEEUROPE (BOOTH #323), BARCELONA, JUNE 19TH 2014 - Harkness Screens the world's leading screen technology company and thought-leaders in on-screen brightness has released version 4.0 of its revolutionary 3D real-time simulation tool, the Digital Screen Modeller.

Available as a free download on the iOS and Android platform as well as via the Harkness website, the Digital Screen Modeller is a 3D simulation tool that allows architects, engineers and exhibitors to visualise and optimise digital cinema scenarios in a virtual environment.

"With an install base of over 1,500 in just over 14 months, the Digital Screen Modeller has quickly established itself as the leading industry tool for accurately simulating on-screen brightness levels in cinema," says Richard Mitchell, Head of Global Marketing at Harkness Screens. "The latest release brings a greater depth of clarity and visual understanding to issues that affect on-screen viewing performance."

At the backbone of the release are two brand new simulation tools for optimisation.

• The Visual Performance Indicator highlights all seats within the auditorium that fall within an acceptable tolerance (50%+) of peak centre screen brightness and displays these seats visually in a seat map.

• The Lamp Life Simulator allows users to simulate visually the effect of lamp life degradation and projection features such as light-lock to show brightness levels throughout the life of a lamp.

"In the case of the Visual Performance Indicator it highlights clearly the impact various design elements such as auditorium width, throw distance, seating rake and screen specification have on presentation quality. The new tool enables exhibitors to focus on improving the viewing experience throughout the auditorium which in turn can have a positive effect on increasing customer satisfaction and boosting box office revenue, either from increased occupancy rates or through premium seating," Mitchell adds.

Version 4.0 also includes other user requested modifications such as more flexible seating options and new manufacturer content including MasterImage's Mi-Horizon3D and Mi-Horizon3DS systems, updated lamp data and a number of performance improvements.

The Digital Screen Modeller is one part of Harkness' industry leading suite of screen lifecycle management apps which also includes the Digital Screen Calculator and Digital Screen Archiver. To date the Harkness app suite has achieved over 3,500 downloads since its launch at CinemaCon 2013.

For more information on the Harkness Suite of apps visit www.harkness-screens.com/

About Harkness Screens

Harkness ScreensTM is the world's leading screen technology company, specialising in the design and manufacture of projection screens and supporting technologies. From single-screen independent theatres to large multiplexes to large format immersive theatre experiences or live events, Harkness supplies thousands of screens every year for cinema, film production, special effects, live events and custom AV applications.

With truly global reach, Harkness is regarded as the world leader in cinema and today has screens in more cinemas worldwide than any other manufacturer. With its industry leading 2D and 3D screen brands (Perlux and Spectral) along with its innovative range of tools and iOS/Android apps, Harkness continues to lead the way in screen technology for cinema.

Founded in 1929, Harkness has manufacturing facilities in the USA, UK, France, India and China. Harkness Screens combines unrivalled experience with the latest technology and production methods to provide innovative solutions to the company's key markets worldwide. For more information, visit the Harkness Screens web page at www.harkness-screens.com.

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