Three industry leaders got together to successfully demonstrate a coin-less, ticket-less, card swipe, unattended redemption solution to the movie theater industry in Las Vegas, NV April 21st - 23rd. Embed displayed their industry first emONE card system vendor, Benchmark Games provided the its prize delivery system Prize Station and a Monster Drop Single and Tricorp Amusements, a Nationwide Amusement Service Provider to the Theater industry, offered an invaluable amount of operating experiences with both the Embed system and Prize Station products.
"Our booth had an actual game room set up!" stated Anthony Maniscalco - VP Sales Benchmark Games. "The visitors were walked through the entire process to understand the efficiency and simplicity of this new entertainment solution." Lisa Chapman, HelixLeisure, demonstrated their new "emONE" play card vendor. "Once the visitor understood the easy and intuitive guest interaction that emONE provided, they quickly grasped the entire unattended, card swipe solution" exclaimed Chapman. From the emONE, Maniscalco ushered visitors to the Monster Drop Single to demonstrate how the credit was taken from the card and the points/tickets won were added to the card. Then it was on to the Prize Station (aka Tickets to Prizes) where visitors were able to redeem points from the card for prizes. Tricorp representatives Chuck Pietz (President ) and Joe Ingui (EVP -Business Dev.) capped off the product demonstration with the financial and guest satisfaction benefits of this new innovative redemption solution, which by the way, is based on the professional experience of operating these systems in major theaters across the country. "We have seen actual revenues soar over 30-40% above the traditional video game/merchandiser game rooms" said Pietz. "We have piloted numerous Debit Card Systems in the Theater Industry recently and the feedback has been overwhelmingly positive" stated Joe Ingui. "There is great opportunity for those seeking a change in their current game room line-up - just contact us and we would be glad to discuss the details!"