32511predictions.pngDiary of a Wimpy Kid: Rodrick Rules: 3,167 (NEW)
Sucker Punch: 3,033 (NEW)
Rango: 3,645 (-198)
Battle: Los Angeles: 3,118 (-299)
Paul: 2,806 (+4)
Limitless: 2,805 (+49)
Red Riding Hood: 2,715 (-315)
The Lincoln Lawyer: 2,707 (+0)
The Adjustment Bureau: 2,279 (-381)
Mars Needs Moms: 2,170 (-947)
Beastly: 1,585 (-225)
Gnomeo & Juliet: 1,364 (-384)
Hall Pass: 1,204 (-701)
Just Go With It: 1,116 (-592)
The King's Speech: 1,062 (-187)

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Washington D.C. -- Chris Hemsworth will receive the "CinemaCon Male Star of Tomorrow Award," it was announced today by Mitch Neuhauser, managing director of CinemaCon, which will be held March 28-31, 2011, at Caesars Palace in Las Vegas. Hemsworth will be presented with this special honor at the inaugural "CinemaCon Big Screen Achievement Awards" ceremony to take place on Thursday evening, March 31st in The Colosseum of Caesars Palace. The Coca-Cola Company, Official Presenting Sponsor of CinemaCon, will host the final night gala awards program.

"With a successful small screen career in Australia, Hemsworth is sure to impress audiences with his upcoming role in ‘Thor'," noted Neuhauser. "We are excited for what the future holds for Hemsworth on the big screen and are thrilled to present him with the ‘CinemaCon Male Star of Tomorrow Award.'"

Hemsworth can be seen this spring in "Thor," from Paramount Pictures and Marvel Studios, to be released on May 6, 2011. The epic adventure, directed by Kenneth Branagh, from a screenplay by Ashley Edward Miller & Zack Stentz and Don Payne and a story by J. Michael Straczynski and Mark Protosevich spans the Marvel Universe from present day Earth to the mystical realm of Asgard. At the center of the story is The Mighty Thor, a powerful but arrogant warrior whose reckless actions reignite an ancient war. As a result, Thor is banished to Earth where he is forced to live among humans. When the most dangerous villain of his world sends its darkest forces to invade Earth, Thor learns what it takes to be a true hero.

Born and raised in Australia, Hemsworth first made a name for himself as a series regular on the popular Australian television series "Home and Away." He made his U.S. film debut in "Star Trek," directed by J.J. Abrams, playing the pivotal role of George Kirk. In addition to "Thor," Hemsworth will star in the Dan Bradley remake of "Red Dawn" and the Joss Whedon & Drew Goddard scripted "Cabin in the Woods," and will begin production on Marvel Studios' "The Avengers" this year.


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LAS VEGAS -- Harkness Screens, the world's leading manufacturer of cinema screens, announced today that its Digital Screen Selector application has passed the 500 user threshold.

Officially launched at ShoWest 2010, the Digital Screen Selector is intended as an aid to theatre operators seeking to optimise their investment in digital cinema by helping to reduce operating costs for 2D as well as optimise light levels for both 2D and 3D.

"We are delighted that our Digital Screen Selector has become such a popular aid to customers since its debut last year," says Andrew Robinson, managing director of Harkness Screens. "We created the Selector to identify cost-effective solutions for digital cinema conversion and encourage theatre operators throughout the world to utilize the wonderful insights the application provides."

By answering a few quick questions about the screen size and equipment being used in a particular theatre, the Selector suggests Harkness screen options to optimise performance and cost.

Available through the Harkness Web site, the Digital Screen Selector features a user-friendly interface with no software download required and uses industry-accepted standards and vendor data to compare different operating scenarios. The Selector is intended to be a guide for theatre operators when consulting with projector, lamp and 3D technology providers.

In addition to its 500 registered users, the Selector has had over 2,000 non-registered visitors use the application.

"We are committed to the trend in digital cinema and will continue to develop our products to optimise this application," adds Robinson.

For more information and to see a demonstration of the Digital Screen Selector, please visit Harkness at CinemaCon 2011, booth 904A.


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NEW YORK/ATLANTA/MEMPHIS -- EFA Partners, an entertainment financial advisory firm focused on providing financing solutions for movie exhibitors, announced that it led and advised the recently closed financing facility for Malco Theatres, a progressive motion pictures exhibitor operating over 320 screens at 30 locations throughout the Southeastern United States. The proceeds from the financing were utilized for Malco's digital cinema conversion.

"EFA's unique knowledge and experience with film exhibition and digital cinema was extremely helpful in leading our financing process," said Bobby Levy, Executive Vice President of Malco Theatres. "Malco prides itself in providing the latest technology to its patrons, and we are excited that this financing will allow us to continue our conversion to digital."

EFA's principals have over 20 years of collective experience in film exhibition finance and have deep relationships within the banking and leasing communities. This allowed them to procure numerous proposals for the Malco financing and provide appropriate recommendations. In addition, the EFA team assisted with the negotiation of the credit documentation as well as agreements related to digital cinema.

"We are extremely pleased to help the team at Malco with its digital initiative," said Brandt Gully, principal of EFA Partners. "Malco has been committed to providing the highest quality movie presentation to its customers for decades, and we are excited to be the company's exclusive advisory partners for its financing needs".


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