PARK RIDGE, N.J. - Last week at ShoWest 2010, Sony Electronics announced it has entered into purchase agreements with Digital Cinema Implementation Partners, under which Sony Digital Cinema 4K projection systems will be deployed to both AMC Entertainment Inc. and Regal Entertainment Group theatres across the United States. AMC and Regal are the two largest theater chains in North America.

"We are pleased that AMC and Regal have recognized the benefits of Sony's 4K technology and we are now moving forward," said Gary Johns, vice president of Sony's Digital Cinema Systems Division. "AMC and Regal's commitment to Sony 4K will significantly accelerate the expansion of digital cinema, and also enable exhibitors to provide their customers with a more dynamic and immersive movie-going experience on a much broader scale."

Both AMC and Regal plan to install the Sony 4K systems across their circuits, creating the most extensive 4K deployment to date, with many of the screens planned to be outfitted for 3D using a combination of Sony and RealD 3D projection technology.

"We believe digital cinema enables the future for our industry, as it provides us versatility and delivers our guests a better entertainment experience," said Gerry Lopez, president and CEO of AMC. "Sony's 4K digital systems take the customer experience to the next level. We are proud to install their systems in our circuit."

"Regal Entertainment Group selected Sony 4K systems because they provide the highest resolution possible for a picture-perfect presentation," said Amy Miles, CEO of Regal Entertainment Group. "Regal is now poised to expedite our nationwide digital rollout of Sony 4K projectors and 3D technology. Regal continues to accelerate the expansion of RealD locations and our capacity for presenting 3D movies. Digital 3D movies have already proven to be a big hit at Regal's box offices. Patrons have enthusiastically responded to our Sony 4K projectors for a truly state-of-the-art experience."

Sony 4K projectors offer the highest image resolution of commercial cinema projection technologies in the market, producing 8.8 million pixels. 4K technology provides image resolution approximately four times greater than 2K projection systems and consumer high-definition televisions.

The digital projection systems deployed by DCIP will comply with the technical and security specifications developed by the Digital Cinema Initiatives, LLC. DCIP has executed long-term deployment agreements with Twentieth Century Fox, Sony Pictures Entertainment, Walt Disney Studios Motion Pictures, Paramount Pictures, Universal Pictures, and Lionsgate Films.

Read more

Source: THR

It's official. Chris Evans will become Captain America. This decision will dominate the young actor's career, since Marvel will want to feature the character in several films.

Chris Evans may be taking on the coveted role of Captain America for director Joe Johnston. The actor has reportedly received an offer, but nothing has been officially confirmed.


Evans is no stranger to the world of superheroes. He starred as the Human Torch in two Fantastic Four flicks. Both films were modest hits for 20th Century Fox.

Read more

Source: Deadline New York

Director Michael Bay has added some more star power to his upcoming Transformers 3. John Malkovich and Frances McDormand, both of whom starred in 2008's Burn After Reading, as well as Ken Jeong, who is best known for his roles in last year's The Hangover, as well as the weekly NBC comedy series Community, have all joined the cast of the sci-fi extravaganza. Malkovich will be playing the National Intelligence Director, who will be Sam Witwicky's (Shia LaBeouf) boss. McDormand and Jeong's roles were not mentioned.


Transformers 3 is set to be released on July 1, 2011. The first two films in the series, Transformers and Transformers: Revenge of the Fallen have brought in $709 million and $836 million, respectively, at the worldwide box office.

Read more


In an interview with Clash of the Titans director Louis Leterrier, recently discovered that there are 2 additional stories already written and ready to be filmed, making a Clash of the Titans trilogy possible. The director says that one of the conditions for Warner Bros to greenlight the first film was to provide them with a total of three. Obviously, parts two and three will not be greenlighted just yet, as the studio will want to make sure that the first film does well enough in theaters to warrant a sequel first.


But that shouldn't be an issue. is currently predicting that Clash of the Titans will bring in $70 million during its opening weekend.

Read more

Two new wide releases will grace theaters this upcoming weekend: Hot Tub Time Machine, and How To Train Your Dragon.

Hot Tub Time Machine had 3,049 tweets on its lead-up frame last week. The MGM flick has been pushed hard on Twitter during the last few weeks and thanks to that its buzz-levels are definitely impressive online. This number is pretty massive, however, due to the Studio actively pushing it online, and the fact that its title has spawned a host of chatter in itself not related to interest in seeing it, its going to have an above average ratio. My early guess would be something in the region of ~1,500. At this point in time its looking like it is going to secure ~8,000 tweets for the week, put these two together and we might be looking at a mid to high teens opening frame.

Lastly, How To Train Your Dragon had 1,678 tweets last week. Impressive number considering the genre, by comparison Diary Of A Wimpy Kid had 864 its week before release, Cloudy With a Chance of Meatballs had 801 and A Christmas Carol had 1,188. It should manage a ratio in the realm of ~350 and should be able to secure ~5,000 tweets for the full week. This should allow it to hit $50 million for the weekend.

Check back Monday night for analysis of the Monday tweet totals. Follow @AlexBOXOFFICE on Twitter for additional updates.

Twitter tracking history. (For 2009's ratio history please check here.)

alltweets031910.jpgThe ratio is the number of tweets per $1 million of Friday Box Office gross. A film with 1,000 tweets and a $10 million Friday would therefore have a ratio of 100. In general, films that appeal to very young or older audiences have lower ratios since those audiences are not big users of Twitter. By comparison, films that appeal to younger audiences (18-35) have much higher ratios since those audiences are much more active users of Twitter.

Read more

Subscribe to Articles Feed