COLUMBUS, Ga. -- Carmike Cinemas, Inc. (NASDAQ: CKEC), a leading digital cinema and 3-D motion picture exhibitor, today announced the newest experience for movie theatres, 7.1DS DIGITAL SURROUND. The upgrade is taking the movie-going experience to the next level, improving the DIGITAL SURROUND sound by adding two more discrete audio channels. Theatres equipped with 5.1 sound have left and right surround sound. The 7.1DS DIGITAL SURROUND adds left and right back surround. This further enhances directionality in panning 360 degrees around the theatre. It also improves clarity in the dialog channels since sound can be spread throughout more channels.

"The upgrades of the 7.1 digital surround coupled with our digital projection has made the movie-going experience much more exciting and enjoyable. Not only do you have discrete separation of left and right digital surround sound, you now have discrete separation of back left and right surround sound. When you are sitting watching a movie you are now completely immersed in discrete changes in sound," stated Dale Hurst, Director of Marketing for Carmike Cinemas. "The movie-going experience is always changing. This is an exciting and revolutionary development in sound technology and we are delighted to bring this new technology to our theatres and valued patrons."

The 7.1DS DIGITAL SURROUND installation includes locations in TN, TX, AL, IN, OR, GA, WY, OK, SC and NC. All installations have been completed in time for the first 7.1 DS release by Walt Disney Pictures and Pixar Animation Studios, today's debut of "Toy Story 3."


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Source: THR

True Blood's Alexander Skarsgard has signed on for a role in Peter Berg's Battleship. Taylor Kitsch is already on board. Universal will send the film out on May 18, 2012.

Skarsgard will also be appearing in Rod Lurie's upcoming remake of Straw Dogs.

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The X-Men franchise is about to start from scratch, and it looks like Michael Fassbender will take on the coveted role of Magneto. The actor is still being eyed for a gig in Marc Webb's Spider-Man, but a deal with 20th Century for X-Men: First Class is reportedly closer to happening.

The X-Men franchise is still a lucrative one. Despite receiving harsh reviews, 2006's X-Men: The Last Stand raked in more than $450 million worldwide. 

X-Men: First Class is slated to hit theaters on June 3, 2011.


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Source: THR

Bradley Cooper is in talks to star in a baseball dramedy that screenwriter Allan Loeb (Wall Street: Money Never Sleeps) has set up at Disney.The project is being touted as Scent of a Woman meets The Rookie.

Cooper's career is taking off pretty quickly. Even though the underwhelming performance of A-Team has to sting, he shouldn't be hurt by it. The grinning thesp still has a lot of momentum thanks to his star-making turn in The Hangover.

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Kansas City -- AMC Theatres® (AMC), a leading theatrical exhibition and entertainment company, announces that guests will be able to see movies like never before when the AMC Enhanced Theatre Experience (ETXTM) opens with "TOY STORY 3" on Friday, June 18 at AMC Forum 22 in Montreal, Quebec.

ETX includes a 20-percent larger screen, 3D technology, digital projection and an upgraded sound system. Specifically, the digital projection system produces images at a higher resolution than HD and there are nearly twice as many audio channels compared to typical auditoriums. As a result of this improved experience, guests will not simply watch a movie. They will live it in ETX.

"We are proud to offer our ETX concept at our theatre in Montreal," said Mark McDonald, executive vice president, global development. "With the upgraded screen and sound system, in addition to the premium viewing experience digital cinema offers, we believe our guests at AMC Forum 22 will walk away with a new perception of how movies should be delivered."

AMC Forum 22 is the second AMC theatre in Canada to offer ETX to its guests and one of seven ETX auditoriums across its circuit. In addition to the AMC Forum 22, AMC currently offers moviegoers the option of seeing a movie in ETX at AMC Yonge & Dundas 24 (Toronto, Ontario); AMC Pleasure Island 24 (Orlando); AMC Burbank 16, AMC Century City 15 (Los Angeles); AMC Northpark 15 (Dallas); and AMC Metreon 16 (San Francisco). Two more ETX auditoriums are scheduled to open at AMC Empire 25 and AMC Lincoln Square 13 (New York) this summer.

ETX is just one of several ways guests can experience movies and other content at AMC Theatres. ETX represents a different level of sight and sound technology and provides guests an enjoyable out-of-home entertainment experience. The new high-tech, state-of-the-art ETX auditorium will feature "TOY STORY 3" on Friday, June 18. Movies shown in this auditorium will cost between $2 to $4 more depending on title and format. For more information, please visit


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