Miami, FL Cinema Equipment and Supplies will begin a 681-screen roll out of Cielo, a cloud based proactive monitoring and support solution, for Marcus Theatres, the fifth  largest theatre circuit in North America. The Marcus Theatres partnership with Cielo began during the Cielo Beta testing program where Mark Collins, Director of Projection Technology, experienced the benefits of Cielo and provided invaluable feedback that influenced the official Cielo product.   "I am very impressed with the Cielo team," says Collins. "They're responsive. They made my feedback a priority and delivered results in a short timeframe. The analytics that they have built into Cielo are preparing for the future exhibitor to better manage individual theatres and their overall business. That's really powerful." "Cielo provides visibility into theater operational data that enables our customers to make better decisions, more efficiently," explains Peter Malloy, VP of Product at CE+S. "Marcus Theaters will have a competitive advantage over other exhibitors by having this powerful data at their fingertips." "To say we're thrilled to have Marcus on board as a Cielo customer is an understatement. When you spend just a short amount of time with Mark, you immediately grasp his passion for this industry and his excitement around where technology can really push Marcus Theatres forward," says Alex Younger, VP of Sales.  CE+S has cultivated and maintained a strong customer base in Latin America for over 30 years. Rolling Cielo out in Marcus Theatres gives CE+S a solid foothold in the North American market. "Marcus Theatres promises a top-of-the-line experience to our guests including unique seating, sound and screens, and food and beverage concepts," says Rolando Rodriguez, president and CEO of Marcus Theatres. "It makes sense to embrace technology that supports our approach of providing an ideal entertainment experience by putting customers first." Email or call 305-232-8182 to get Cielo for your cinema today.  Learn more at 

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vac-pix.pngWarner Bros. reports that the Vacation revamp grossed a soft $3.82 million on opening day Wednesday, including Tuesday night's $1.2 million early show earnings. Unfortunately, that puts the sequel 44 percent behind the $6.78 million first day take of August 2013's We're the Millers, which also opened on a Wednesday. If Vacation can follow a similar pattern to that film, it would land around $20 million for its five-day opening, although a total under that mark looks more likely right now.

Scooting down to second place yesterday, Ant-Man was off 41 percent from last Wednesday to $3.01 million. That gives it a 13-day domestic total of $116.8 million, 8 percent behind Captain America: The First Avenger and 12 percent ahead of The Incredible Hulk.

Minions grabbed third place with $2.82 million on Wednesday, down 45.5 percent from last week. With $272.4 million in the bank so far, the prequel is pacing 2.5 percent behind Despicable Me 2.

Pixels placed fourth with $2.39 million yesterday, giving the Adam Sandler pic a six-day haul of $32.97 million. Unfortunately, the film isn't connecting in the way once hoped as it stands just 17 percent ahead of where Sandler's Jack & Jill stood at the same point in release.

In fifth place, Trainwreck grabbed almost $2 million for a 40 percent drop from last Wednesday. The hit comedy's 13-day gross is a strong $68.2 million, putting it just 7 percent behind the pace of 2007's Knocked Up.

Southpaw earned $1.62 million in its sixth day of release. With a healthy total of $22.56 million so far, the film is pacing 32 percent ahead of End of Watch.

Meanwhile, Paper Towns claimed sixth place on Wednesday with a gross of $1.415 million. The young adult drama's six-day tally is $17.88 million, putting it 8 percent behind the pace of If I Stay and 71 percent behind The Fault In Our Stars.

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By Daniel Garris

Disney's Ant-Man took in $4.27 million on Tuesday to lead the daily box office for a fourth consecutive day. The Paul Rudd led superhero film from Marvel was up 28 percent over Monday and down a respectable 46 percent from last Tuesday. Ant-Man continues to perform on the lower end of expectations with a solid $113.81 million twelve-day take. The film is currently running 11.5 percent ahead of the $102.04 million twelve-day gross of 2008's The Incredible Hulk and 9 percent behind the $124.48 million twelve-day total of 2011's Captain America: The First Avenger.

Minions remained in a close second with $4.01 million. The blockbuster 3D computer animated spin-off from Universal and Illumination Entertainment was up 30 percent over Monday, but was still down a sizable 50 percent from last Tuesday. While Minions has been significantly front-loaded thus far, in the bigger picture the film remains a very strong performer with a 19-day take of $269.55 million. That places Minions 2 percent behind the $276.01 million 19-day gross of 2013's Despicable Me 2.

Sony's Pixels held steady in third place with $3.71 million. The Adam Sandler led 3D action comedy increased 29.5 percent over Monday. Pixels surpassed the $30 million mark yesterday and has grossed a lackluster $30.58 million in its first five days. The film is currently running a disappointing 41 percent behind the $51.54 million five-day start of 2013's Grown Ups 2 and 15 percent ahead of the $26.50 million five-day take of Paul Blart: Mall Cop 2 earlier this year (neither of which had the added advantage of higher priced 3D admissions that Pixels has).

Universal's Trainwreck continued to claim fourth with $2.51 million. The critically acclaimed Amy Schumer led comedy from director Judd Apatow was up 17 percent over Monday and down 40 percent from last Tuesday. Trainwreck has grossed a very promising $66.17 million through twelve days. That places the film an impressive 41 percent ahead of the $46.87 million twelve-day take of 2009's Julie & Julia and 7 percent behind the $71.11 million twelve-day gross of 2007's Knocked Up.

The Weinstein Company's Southpaw rounded out the day's unchanged top five with $2.24 million. The Antoine Fuqua directed sports drama starring Jake Gyllenhaal increased 12 percent over Monday's performance. Southpaw topped the $20 million mark yesterday and is running slightly ahead of expectations with a five-day start of $20.94 million. The film's haul is 32 percent stronger than the $15.91 million five-day gross of 2012's End of Watch.

Paper Towns grossed $2.01 million to remain in sixth place. Fox's modestly budgeted young adult adaptation starring Nat Wolff and Cara Delevingne was up 10.5 percent over Monday. Paper Towns continues to be relatively stronger on weekdays than on weekends. The film has grossed a significantly softer than expected $16.47 million in five days, which places it 11 percent behind the $18.48 million five-day start of last year's If I Stay.

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by Daniel Loria @danyloria

After scoring a hit with their screenplay for Horrible Bosses, writing partners John Francis Daley and Jonathan Goldstein established their reputation as a go-to duo for studio comedies. They teamed up to deliver screenplays for films like The Incredible Burt Wonderstone and Cloudy with a Chance of Meatballs 2 before getting the chance to tackle New Line's long-awaited reboot of Vacation. Daley and Goldstein got the nod to make their feature directing debut after delivering their screenplay for the movie, which stars Ed Helms as Rusty Griswold, the now grown-up son of Chevy Chase's Clark Griswold from the original films, as he travels with his family on a nostalgic road trip to Walley World-the theme park where the original Vacation took place. The filmmakers recently spoke with BoxOffice about bringing their take on Vacation to the big screen.

Do you consider Horrible Bosses the breakthrough project in your careers as filmmakers?

Jonathan Goldstein: Horrible Bosses was our big entry into the world of features. It was a project that had been kicking around for a while when we got involved, and we were really psyched with how it came together-we were so happy with the cast that signed on and how the movie turned out.

John Francis Daley: We had written a couple of things for New Line before Horrible Bosses came to be. What was crazy was that it was put together faster than anything that we had previously worked on, which just goes to show the pace that something gets picked up when people get excited about making a movie. Makes us wonder what the heck they thought about our other movies.

How did you first encounter your latest project, Vacation?

JFD: We were given the chance to write it; New Line wanted to reboot it or make a sequel for a while and were looking for the right people to make it, so they asked us if we'd be interested in it. We saw the inherent risk involved since it's a beloved existing franchise; we knew we had to be careful but were still very interested in taking it on. We pitched ourselves to direct after we finished writing it. 

That's always a tough challenge, getting a project like this one and giving it your own tone and style so it doesn't feel like it's factory-made. How did you go about making Vacation your own?

JG: It was important for us going in that it would be a film that could stand on its own without people having to see the original series of movies, but would still pay respects to the original because it's such a comedy classic. Our film introduces the next generation with Ed Helms playing Rusty Griswold all grown up, married, and taking his own family on a trip to Walley World-remembering the trip he took when he was a boy and the character was played by Anthony Michael Hall. He's blocked out all the terrible things that happened on that trip.

You were originally slated for release in October.

JFD: We had always wanted this to be a summer movie: it takes place during the summer, it's a family road-trip movie, and we were just really excited that the studio moved up our release date. We were championing a summer release from the get-go.

JG: These are decisions that are made on a very high level and are usually a result of an early preview screening, in this case in Burbank, and it played so well with the audience-the laughter, excitement, and energy was great. Warner Bros. felt confident enough to move us up to summer against the new Mission: Impossible. What can go wrong?

Is your working relationship any different when you're on set directing as opposed to writing?

JG: Everything we do on set is very collaborative. We've heard that some directors divide what they focus on-some work closer with actors while others are looking more at technical aspects-and while sometimes I wish we could do that, mostly because it would probably be more efficient, we're both more involved in every aspect. 

JFD: It would also be a flaming violation of DGA regulations [laughs]. The way we write is always together in the same room, and that's different from a lot of writing teams that go off and do their own drafts separately. We direct in the same way, always throwing ideas at each other. It's easier to know if something works if you have someone else weighing in with their opinion. 

JG: Especially in comedy, we've found that if one of us finds something funny but the other doesn't, it's questionable. But if we both think it's funny, we figure it's probably going to seem funny to other people. 

JFD: Or we could just be the only two weird people in the world who think it's funny.

JG: Yes, that also happens. 

Are there advantages to working with your own screenplay?

JG: As writers, we imagine how everything would look when we write it. You have the freedom to create anything. As directors, it's all the more satisfying when you have the idea for something and have the chance to put it up on the screen. In a way there's a greater sense of freedom there. But there are also limitations in that, all of a sudden, all the things you imagined on the page are, in reality, practically impossible to realize. So you really need to navigate what's possible and what isn't. We have a fight sequence near the end of the movie, and in the script we wrote, "They fight." When you show up on set, you need to get a fight choreographer and spend a lot of time in making sure the fight works. Those are the details you need to pay attention to when directing after getting used to simply writing something and letting someone else figure it out.

I'm very interested to see these characters go back to Walley World, but did you ever consider setting it abroad? Europe, Latin America?

JG: We have to save something for the sequel!

JFD: It was New Line's idea to bring back the notion of a road trip, and we thought that if we were to put them back in a car and make them go cross-country, it would not be gratifying unless their final destination was Walley World again. We embraced the fact that it was something Rusty did 30 years ago. We also wanted to have Chevy Chase and Beverly D'Angelo in the movie at some point; it would have been far-fetched to have them in the movie if we had set it in a far-flung destination. 

Did you have anyone in mind for any specific role?

JG: We always had Ed Helms in mind for the lead; he's perfectly suited to play the likable, somewhat put-upon dad. There are two sons in the movie, and we had a nationwide search to find the kids. Christina Applegate is on our short list of the funniest women in comedy, and we were very excited to have her on board. The rest was just a process of figuring out the funniest possible people we could get to be in the movie. Chris Hemsworth was a surprise to us; he was suggested to us by his agent and had never really done comedy before. We know him from Thor and he's certainly good looking, but we had no idea what we were going to get-and we couldn't be happier with how damn funny he is. I think he has a big career in comedy ahead of him.  

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LOS ANGELES, CA, July 28, 2015 - Woodland Hills-based Hollywood Software announced today that it has signed a deal with independent entertainment company, Broad Green Pictures, to utilize its TDS Distributor product for upcoming theatrical releases. Broad Green, which was founded last year by brothers Gabriel and Daniel Hammond, is a film production, financing and distribution company.

"Broad Green conducted an intensive search for a distribution product that could support our current needs and grow with us as we release more films," said Travis Reid, President of Theatrical Distribution, Broad Green. "I was already familiar with Hollywood Software's systems, having worked with them when I was at Screenvision. After comparing their new TDS Distributor against similar products in the market, we quickly realized TDS is the most versatile, efficient and comprehensive system for our needs and we're excited about all the support it will offer us as we expand."

"Broad Green is just the kind of company we love to work with," said David Gajda, President, Hollywood Software. "They're a new era movie studio that provides artists with all of the tools they need to not only get films made, but to get them widely distributed. They were planning to release their first movie, Director Mia Hansen-Love's Eden, a week after we met. From the moment we signed with them it took only 24 hours to train their staff and enter their first booking-a remarkably fast turnaround. They were able to get up and running immediately, putting them in a great position to manage their first feature, and all future releases.

Broad Green's upcoming slate includes 99 Homes, starring Andrew Garfield; A Walk in the Woods, starring Robert Redford; I Smile Back, starring Sarah Silverman; and three Terrence Malick films: Knight of Cups, Voyage of Time and an untitled project starring Ryan Gosling, Rooney Mara and Michael Fassbender.

The deal was negotiated on behalf of Broad Green Pictures by their CTO, Jeremy Fuchs.

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