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By Alex Edghill

Friday Morning Update: For the second time in the last three weeks The Hunger Games: Mockingjay Part 1 topped the charts for upcoming films. It dropped a new preview a couple days ago which spawned a hefty 55,665 tweets. Hardly a surprise since its first full trailer grabber over 160k tweets back in September. This could very well see record breaking tweet totals leading up to release so expect this to be leading quite often over the next month before release.

Ouiji is a social media giant in its own right and last week was no different as it held down the second spot. Its Facebook tally has also been huge and at this point its money in the bank for its backers given the signs. It is the most tweeted about Horror on the year this distance from release (yes even ahead of Annabelle which had ~65k tweets the same week before release).

Beyond The Lights also turned heads on the week with a third place finish. The romance genre traditional is Twitter money and big numbers don't always translate to big bucks (see Endless Love) but with a limited marketing push and tiny budget this has done very well at generating interest so far. It looks to be a sleeper in the wings for November at this point.

Penguins Of Madagascar had been very silent for the most part over the past few months, with its first two trailers having less than 3,000 tweets each which was a bit on the light side, even for a family friendly film. Perhaps sensing the light buzz, Fox released the first four and a half minutes of the film online a couple of days ago which saw just shy of 10,000 tweets. Great move on their part which seemed to have worked at sparking interest.

Twitter Top 20 Movies for the week of October 10th to October 17th

Date Movie Tweets Rank Peak Change
11/21/14 The Hunger Games: Mockingjay Part 1 121,432 1 (+3) 1 189.39%
10/24/14 Ouija 79,877 2 (-1) 1 -17.37%
11/14/14 Beyond The Lights 32,656 3 (+16) 3 415.57%
10/17/14 The Best Of Me 32,038 4 (+3) 4 44.97%
10/17/14 The Book of Life (2014) 30,474 5 (+10) 5 246.93%
10/17/14 Fury (2014) 23,574 6 (+11) 6 257.78%
10/31/14 Before I Go To Sleep 23,353 7 (+4) 7 27.01%
5/01/15 Avengers: Age of Ultron 20,058 8 (+2) 8 1.22%
12/17/14 The Hobbit: The Battle of the Five Armies 19,986 9 (+4) 9 59.59%
11/26/14 Penguins Of Madagascar 15,634 10 (+19) 10 595.46%
12/25/14 Into The Woods 14,085 11 (+3) 11 29.03%
12/19/14 Night at the Museum: Secret of the Tomb 12,434 12 (-4) 8 -42.90%
11/07/14 Interstellar 10,879 13 (-4) 6 -46.29%
10/24/14 John Wick 10,357 14 (+4) 14 59.17%
3/13/15 Heart Of The Sea 8,996 15 (+34) 15 2908.70%

Please check the methodology page for information about our Twitter project or here for historic data.

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christie.pngOrange County, Calif. - (October 16, 2014) - Christie, a global leader in advanced cinema technologies and visual display solutions, has continued its philosophy of giving back to the community by donating a state-of-the-art digital projector, screen, and audio solution to Children's Hospital of Orange County (CHOC Children's). With this donation, inpatients will have their very own, special movie theater to view movies in.

The grand opening of the movie theater will take place on October 16 at 1:00 pm at CHOC with a ribbon cutting ceremony, activities for the children, and culminate with a screening of Alexander and the Terrible, Horrible, No Good, Very Bad Day, a new release from Disney®.

Christie's CEO, Jack Kline, a Board member of the Lollipop Theater Network - a non-profit charity organization whose mission is to bring movies to in-patient, ill children who are unable to go to a regular movie theater - is a passionate supporter of this cause.

"On behalf of everyone at Christie, I want to say how pleased we are to be able to contribute to this worthy cause," said Jack Kline, CEO, Christie. "Personally, it's a cause near and dear to my heart as well, given my involvement with LOLLIPOP, and I'm excited about providing the CHOC Children's movie theater with our top-notch equipment."

Lollipop Theater Network (LOLLIPOP) coordinates with studios to bring new release, current release, and past release movies to children too ill to travel to a theater on their own. Often, it is one of the children's final wishes to be able to see a certain movie, and that wish is granted through the efforts of Lollipop Theater Network.

"We are incredibly grateful to Christie for its role in CHOC's new movie theater, which will allow our patients to escape - a little - from the hospital routine and enjoy being kids. We can't wait to see our patients gather in our theater, enjoy popcorn and settle in to watch a new movie together," said Stephanie DeMello, child life manager, CHOC Children's.

The new theater will be a dedicated room where the patients can go to see these movies. With movie theater seating, a popcorn machine, velvet drapes, and custom projector, audio system and screen, the room will be a refuge from the standard routines of a hospital environment.

Highlighting the theater will be the Christie DHD555-GS projector, unveiled in June, 2014. This projector boasts 1-chip DLP® technology, renowned for its excellent image quality and reliability, proving roughly 20,000 hours of low-cost operation. The projector outputs a native, high definition resolution of 1920 x 1080, and is rated at 5,000 ANSI lumens of brightness.

About CHOC Children's
Named one of the best children's hospitals by U.S. News & World Report (2014-2015) and a 2013 Leapfrog Top Hospital for the highest quality of care, Children's Hospital of Orange County (CHOC Children's) is exclusively committed to the health and well-being of children through clinical expertise, advocacy, outreach, education and research that brings advanced treatment to pediatric patients. Affiliated with the University of California, Irvine, CHOC's regional health care network includes two state-of-the-art hospitals in Orange and Mission Viejo, many primary and specialty care clinics, a pediatric residency program, and four clinical centers of excellence - the CHOC Children's Heart, Neuroscience, Orthopaedic and Hyundai Cancer Institutes.

CHOC earned the Gold Level CAPE Award from the California Council of Excellence, the only children's hospital in California to ever earn this distinction, and was awarded Magnet designation, the highest honor bestowed to hospitals for nursing excellence. Recognized for extraordinary commitment to high-quality critical care standards, CHOC's Pediatric Intensive Care Unit (PICU) is the first in the United States to earn the Beacon Award for Pediatric Critical Care Excellence.

About Christie​
Christie Digital Systems USA, Inc. is a global visual technologies company and is a wholly-owned subsidiary of Ushio, Inc., Japan, (JP:6925). Consistently setting the standards by being the first to market some of the world's most advanced projectors and complete system displays, Christie is recognized as one of the most innovative visual technology companies in the world. From retail displays to Hollywood, mission critical command centers to classrooms and training simulators, Christie display solutions and projectors capture the attention of audiences around the world with dynamic and stunning images. Visit
www.christiedigital.com.

 

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midoctmidweek.jpgFox reports that Gone Girl added $2.35 million on Wednesday for a 28 percent drop from the same day last week, bringing its 13-day total to $87 million. The hit David Fincher-Ben Affleck adaptation of Gillian Flynn's popular novel is running 8 percent ahead of the pace of 2010's Shutter Island.

Universal's Dracula Untold posted $1.4 million yesterday, giving it $29.55 million in the bank through six days of release. The action-horror reimagining is pacing 23 percent ahead of last year's Hansel and Gretel: Witch Hunters.

The Judge grossed $1.23 million on Wednesday, giving the Robert Downey, Jr. pic a 6-day total of $17.8 million. The drama is pacing 22 percent ahead of This Is Where I Leave You.

Annabelle dropped 50 percent from last Wednesday to $0.9 million yesterday. That gives the horror prequel/spin-off $65.3 million through 13 days of release, 5 percent ahead of Insidious Chapter 2 at the same point.

Disney's Alexander and the Terrible, Horrible, No Good, Very Bad Day grabbed $0.78 million yesterday. The family-driven adaptation has earned $23.9 million since opening last week, putting it 15 percent ahead of the pace of Muppets Most Wanted.

Meanwhile, Lionsgate's Addicted took in $0.36 million yesterday. The film's 6-day total from a modest 846 locations stands at $9 million.

 

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gotg1.pngFollowing its record-setting debut last weekend in China, Marvel's Guardians of the Galaxy surpassed $700M yesterday, with $326.7M domestically and $378.4M internationally for a global total of $705.1M. This is the third Walt Disney Studios' release of 2014 to reach the $700M mark and the sixth in the last 18 months.

Guardians of the Galaxy is the fourth Marvel Cinematic Universe film to pass $700M, after Marvel's The Avengers, Iron Man 3, and Captain America: The Winter Soldier. It's the first film in the Marvel Cinematic Universe to do so while also being the first in a series and without featuring major characters from previous Marvel films.

Released domestically on August 1, Guardians of the Galaxy marked Marvel's 10th consecutive #1 opening, setting an August record with $94.3M. It held the #1 spot for four of its first six weekends and ultimately became the biggest August release in industry history and the first film of the year to cross $300M at the domestic box office.

Internationally, Guardians of the Galaxy opened in China on October 10 with $29.8M, an October record for the territory and Disney's third biggest debut there, behind Iron Man 3 and Captain America: The Winter Soldier. Top markets for Guardians of the Galaxy include the U.K. ($47.3M), China, ($43.4M), Russia ($37.5M), Australia ($24.4M), and Germany ($24M). The film opens in one remaining market, Italy, on October 22.

The film's American Music Awards-nominated soundtrack, Guardians of the Galaxy Awesome Mix Vol. 1, was recently certified Gold and is Disney's second chart-topping soundtrack of 2014, hitting #1 on the Billboard 200 in its second and third weeks of release. It peaked at #1 on iTunes in 60 territories.

Director James Gunn will return to write and direct Guardians of the Galaxy 2, due out July 28, 2017.

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By Daniel Garris

Fox's Gone Girl took in $2.81 million on Tuesday to continue to lead the daily box office. The critically acclaimed David Fincher directed film starring Ben Affleck has now led the daily box office for four straight days and for ten of the past twelve days. Gone Girl was down 29 percent from Monday's Columbus Day performance and down just 32 percent from last Tuesday. The twelve-day total for Gone Girl stands at a very impressive $84.65 million. That places the film 85 percent ahead of the $45.78 million twelve-day gross of 2012's Argo.

Universal's Dracula Untold was up one spot from Monday to claim second place on Tuesday with $1.96 million. The action horror film starring Luke Evans was down a solid 26 percent from Monday's Columbus Day take. Dracula Untold has grossed a stronger than expected $28.13 million in five days and is set to surpass the $30 million mark on Thursday. The film is currently running 5 percent behind the $29.55 million five-day start of 2012's Underworld Awakening.

Warner's The Judge was also up one spot from Monday to place in third with $1.59 million. The Robert Downey Jr. led drama was down a slim 13 percent from Monday. That represented the day's strongest daily percentage hold among wide releases and could be a good early sign for the film going forward. The Judge has grossed $16.54 million in five days. While that is on the low end of expectations, the film has been displaying strong early holding power thus far.

Fellow Warner Bros. release Annabelle was up one place from Monday to take fourth with $1.17 million. The low-budget spin-off to The Conjuring fell 26 percent from Monday and 56 percent from last Tuesday. Annabelle continues to exceed expectations with $64.39 million in twelve days. That places the film 4.5 percent ahead of the $61.61 million twelve-day gross of last year's Insidious Chapter 2.

Alexander and the Terrible, Horrible, No Good, Very Bad Day rounded out Tuesday's top five with $1.06 million. The family film from Disney starring Steve Carell and Jennifer Garner was down three spots and a sharp 71 percent from Monday's inflated Columbus Day performance. Alexander continues to perform in line with expectations with a solid five-day start of $23.09 million. That places the film 4 percent behind the $24.09 million five-day take of 2010's Diary of a Wimpy Kid.

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