straightouttacomptonlongrange.pngThe official press release:

LOS ANGELES - August 26, 2015 - According to Fandango, the nation's leading digital destination for moviegoers and fans with more than 36 million unique visitors per month*, "Straight Outta Compton" is leading Fandango's weekend ticket sales and the company's Fanticipation movie buzz indicator for a third week, scoring 72 out of 100 points.

Following closely behind with 70 out of 100 points is the faith-based indie, "War Room," from the Southern filmmaking team, The Kendrick Brothers. "War Room" leads all new releases in Fandango's weekend ticket sales, and is currently outselling The Kendricks' previous indie hit, "Fireproof," at the same point in the sales cycle on Fandango.

"The unstoppable smash, ‘Straight Outta Compton,' should continue its streak and top the box office for the third week running," says Fandango Chief Correspondent Dave Karger. "Meanwhile, an underserved audience for the faith-based independent drama ‘The War Room' is powering that film past this week's more star-packed releases."

About Fandango's Fanticipation
Known for having its finger on the pulse of moviegoers, Fandango's movie buzz indicator, Fanticipation, provides statistical insight into the movies fans are planning to see in a given weekend. Fanticipation scores (based on a 1 to 100-point scale) are calculated via an algorithm of Fandango's advance ticket sales, website and mobile traffic, and social media engagement. Fanticipation is not intended as a forecast of the weekend box office; it is a snapshot of movie fan sentiment.

*According to comScore.

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By Daniel Garris

Universal's Straight Outta Compton took in $2.72 million on Monday to remain in first place at the daily box office. The modestly budgeted F. Gary Gray directed N.W.A biopic has now led the daily box office for eleven consecutive days. Straight Outta Compton was down 64 percent from Sunday and down a sharp 63.5 percent from last Monday. With the summer season approaching its end, midweek business in general is now clearly slowing. Straight Outta Compton has grossed a very strong $113.81 million in eleven days. That places the film 48 percent ahead of the $76.90 million eleven-day gross of last year's Ride Along.

Mission: Impossible - Rogue Nation placed in second with $1.05 million. The fifth installment of the Tom Cruise led blockbuster franchise from Paramount fell 66.5 percent from Sunday and 43 percent from last Monday. The 25-day total for Mission: Impossible - Rogue Nation stands at $158.57 million. The film is currently running a healthy 36.5 percent ahead of the $116.17 million 25-day take of 2006's Mission: Impossible III and 6 percent ahead of the $149.60 million 25-day gross of 2011's Rise of the Planet of the Apes.

Focus' Sinister 2 claimed third place with $0.896 million. The low-budget horror sequel from Gramercy and Blumhouse Productions declined 60 percent from Sunday, which represented one of the day's stronger daily percentage holds. Nonetheless, Sinister 2 is still off to a softer than expected start with a four-day haul of $11.44 million. The film is running a lackluster 41 percent behind the $19.31 million four-day take of 2012's Sinister.

Hitman: Agent 47 followed in fourth with $0.791 million. The video game based action film from Fox fell 64 percent from Sunday's performance. Hitman: Agent 47 is performing on the very low end of its modest pre-release expectations with a four-day start of $9.12 million. That places the film a disappointing 50 percent below the $18.08 million four-day take of 2007's Hitman (which opened on a Wednesday).

The Man from U.N.C.L.E. rounded out Monday's top five with $0.734 million. The Guy Ritchie directed spy comedy from Warner Bros. was down 63 percent from Sunday and down 48 percent from last Monday. The Man from U.N.C.L.E. has grossed a soft $27.27 million in eleven days. That places the film 12 percent behind the $31.13 million eleven-day gross of last year's Jack Ryan: Shadow Recruit.

Lionsgate's American Ultra took sixth place with $0.587 million. The action comedy starring Kristen Stewart and Jesse Eisenberg declined 59 percent from Sunday. American Ultra is performing below its already modest expectations with a four-day start of just $6.04 million. The film is running just behind the $6.25 million four-day take of 2009's Adventureland, which also starred Stewart and Eisenberg.

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By Alex Edghill

Tuesday Morning Update: Deadpool led the Facebook new likes charts for the past week, its third consecutive weekly crown. I've been focusing on its amazing run thus far on social media for the past few months and it appears as though its going to be getting a lot more coverage until its release early in 2016. Largely underutilized in his first big screen appearance in Wolverine, everyone's favorite anti-hero looks ready to live up to the hype in the upcoming installment. With a social media clinic being displayed by all involved it is using both Twitter and Facebook better than any first time film I have ever seen to drive interest. These levels of hype this far are simply unprecedented. It is fun watching the rollercoaster ride here and I look forward to seeing just how high it can climb before release in the coming months.

Next up was the latest film from M. Night Shyamalan The Visit which had a hefty climb of 74k next likes last week. Shyamalan has his fair share of detractors but his box office results have been strong throughout his career with his lowest opening weekend being $18 million for Lady In The Water. With that being said, The Visit is the first micro-budgeted Shyamalan film (budget was reportedly $5 million and bankrolled by Shyamalan himself), and first to open outside of the Summer or Winter blockbuster season. With such a small budget it really doesn't need to pull in a massive take to be profitable and one can't help but think that Shyamalan is out to prove he still has 'it' rather than looking to create the next box office smash. Early social media buzz on Facebook has been solid as it is a ways ahead of both The Gallows and even Poltergeist. The early reviews will be key here for its ultimate potential and I'll be sure to monitor its Twitter positive to negative ratio to see when/if the public decides to turn on the film (Fantastic Four comes to mind).

War Room is heading into its release with more Facebook likes than both Heaven Is For Real and Courageous. Faith-based films have done very well in general at the box office in recent years and War Room's director Alex Kendrick is one of the most successful directors in the genre. His last two films both flirted with $35 million overall and based on these Facebook numbers I'd say something similar or better could be in store for War Room.

The Martian has been doing really well on Twitter ever since its first trailer release but its Facebook numbers have been less than impressive up to this point. With a 70+% jump last week its starting to turn that around though and should be able to easily cross the 255k likes that director Ridley Scott's last sci-fi film Prometheus managed before release.  

Facebook Top 5 Movies by Like Increase for the last week Ending Sunday August 23rd

Rank Release Movie Likes Previous Change % Change
1 02/12/16 Deadpool 1,123,127 1,028,958 94,169 9.15%
2 09/11/15 The Visit (2015) 390,977 316,308 74,669 23.61%
3 08/28/15 War Room 513,495 459,338 54,157 11.79%
4 10/02/15 The Martian 92,078 53,230 38,848 72.98%
5 09/11/15 The Perfect Guy 131,726 95,055 36,671 38.58%

Subscribe to Box Office for more social media insights/coverage.

Please check the methodology page for information about our Twitter project or here for historic data.

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Universal's official Press Release

UNIVERSAL CITY, CA, August 24, 2015—Universal Pictures International (UPI) today announced that with last week’s box office receipts, UPI has grossed $3.78 billion to set a new industry record for the highest-grossing year ever at the international box office.  UPI overtakes the record previously set by 20th Century Fox’s 2014 year-end international grosses of $3.73 billion by more than four months.  The announcement was made by Duncan Clark, President Distribution, UPI.

 

“2015 continues to be an outstanding year for Universal, and we are very proud of the overwhelming success we have had at the international box office,” said Clark.  “There are countless people who contribute to this level of success. First and foremost our studio executive ranks, led by Jeff Shell and Donna Langley, then of course our filmmakers and talent.  This record-breaking milestone is also a testament to the tireless work of those invaluable team members at our head offices in Los Angeles and London as well as those in our operating companies, joint ventures and local distributors around the world.  With nine titles on our main slate still awaiting release, we are excited at what the remainder of the year has to offer.”

 

Some 2015 international highlights to date include:

 

·         The studio has had four of the top five highest-grossing films of the year:  No. 1 Fast & Furious 7 ($1.162 billion), No. 2 Jurassic World ($983.5 million), No. 4 Minions($670.2 million) and No. 5 Fifty Shades of Grey ($404.1 million);

 

·         Universal has had four No. 1 worldwide openings, and has been No. 1 at the international box office for 10 weeks, more than any other studio.

 

·         Universal Pictures has set records for the fastest a studio has ever reached $2 billion and $3 billion at the international box office.

 

·         Jurassic World had the biggest opening weekend of all time internationally, domestically and worldwide, opening No. 1 in 69 territories where the film was released.  It was the fastest film to reach $1 billion worldwide after only 13 days of release and is currently the third-highest-grossing film worldwide ever, behind only Avatar and Titanic.   

 

·         Fast & Furious 7 is the highest-grossing film ever in China ($391.2 million) and became the third film in history to cross $1 billion at the international box office, making Universal only the second studio ever to achieve this milestone.  It is also the fifth-highest-grossing film worldwide ever.  Fast & Furious 7 opened No.1 in 66 territories. 

 

·         Illumination Entertainment’s Minions has opened No. 1 in 56 territories—and counting—and is the highest-grossing animated film of the year; the highest grossing animated film of all-time in Latin America; the fourth-highest-grossing animated film internationally and third-highest-grossing animated film worldwide.

 

Universal continues to charge ahead with an outstanding 2015 slate, including Straight Outta Compton, which opened in Slovenia and Norway last week, the astonishing story of the meteoric rise and fall of N.W.A, which is directed by F. Gary Gray; The Visit, the original new thriller from writer/director/producer M. Night Shyamalan in which he returns to the genre that launched his career; Everest, an epic adventure from Universal, Working Title, Cross Creek and Walden Media, inspired by the incredible events surrounding an attempt to reach the summit of the world’s highest mountain that is directed by Baltasar Kormákur; Steve Jobs, the drama from Oscar®-winning director Danny Boyle and Oscar®-winning writer Aaron Sorkin; Crimson Peak, the gothic romance from Legendary directed by Guillermo del Toro; By the Sea, the new drama from writer/director/producer Angelina Jolie Pitt, starring Brad Pitt and Jolie Pitt; andKrampus, the horror-comedy from Legendary.  

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By Daniel Garris

Universal's Straight Outta Compton easily remained in first place this weekend with $26.36 million. The modestly budgeted F. Gary Gray directed N.W.A biopic was down a sizable 56 percent from last weekend, but in the bigger picture continues impress in a big way. Straight Outta Compton surpassed the $100 million domestic mark this weekend and has grossed a very strong $111.09 million in ten days. That places the film 47 percent ahead of the $75.54 million ten-day take of last year's Ride Along (which fell 49 percent in its second weekend to gross $21.30 million). With not much expected out of next weekend's new wide releases, Straight Outta Compton is highly likely to remain in first place next weekend.

Mission: Impossible - Rogue Nation held steady in second place with $11.45 million. The fifth installment of the Tom Cruise led blockbuster franchise from Paramount held up very well this weekend, as it was down just 33 percent. Rogue Nation continues to be aided by its strong word of mouth and strong critical reviews. The 24-day total for Mission: Impossible - Rogue Nation stands at $157.51 million. The film is currently running a healthy 38 percent ahead of the $114.27 million 24-day take of 2006's Mission: Impossible III and 6 percent ahead of the $148.67 million 24-day gross of 2011's Rise of the Planet of the Apes.

Focus' Sinister 2 debuted in third place with $10.54 million. While the low-budget horror sequel from Gramercy and Blumhouse Productions was the weekend's top new release, the film was still off to a softer than expected start. Sinister 2 appears to have been hurt by its poor critical reviews, the break-out performance of Straight Outta Compton and by the overall marketplace slowing as the summer box office season nears its end. Sinister 2 opened a lackluster 41.5 percent below the $18.01 million launch of 2012's Sinister. Sinister 2 did receive a B- rating on CinemaScore, which is quite respectable for a horror film, but on the other hand has a current Flixster audience score of just 42 percent.

Fox's Hitman: Agent 47 opened in fourth with $8.33 million. The video game based action film opened on the very low end of its modest pre-release expectations. Like Sinister 2, Hitman: Agent 47 was likely also hurt by poor critical reviews and by the tough competition from Straight Outta Compton. Hitman: Agent 47 debuted 37 percent below the $13.16 million three-day start of 2007's Hitman (which opened on a Wednesday) and performed more in line with the $6.32 million start of last year's Sin City: A Dame to Kill For. Hitman: Agent 47 received a solid B rating on CinemaScore, which suggests the film is going over better with moviegoers than it has with critics.

The Man from U.N.C.L.E. rounded out the weekend's top five with $7.32 million. While the Guy Ritchie directed spy comedy from Warner Bros. was down a solid 45.5 percent from last weekend's debut, the film is still significantly under-performing with a ten-day start of just $26.53 million. The Man from U.N.C.L.E. is running 13 percent behind the $30.45 million ten-day take of last year's Jack Ryan: Shadow Recruit (which fell 41 percent in its second weekend to gross $9.08 million).

Lionsgate's American Ultra arrived softly with a sixth place start of $5.45 million. The action comedy starring Kristen Stewart and Jesse Eisenberg opened below its modest expectations. While American Ultra had an interesting advertising campaign, that campaign ultimately wasn't effective enough to get moviegoers to see the film this weekend. American Ultra opened just below the $5.72 million debut of 2009's Adventureland, which is especially underwhelming given that Stewart and Eisenberg are both more well-known now than they were back when Adventureland was released. American Ultra received a so-so B- rating on CinemaScore.

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