LOS ANGELES -- Just in time for summer movie season, RealD Inc. announced today that kid-sized RealD 3D glasses will be available nationwide in the USA and Canada beginning June 18th at theatres showing Disney●PIXAR's "Toy Story 3." Sealed in individual packaging to ensure they are sanitary and quality assured, kid-sized RealD 3D glasses are smaller versions of standard RealD 3D cinema glasses and designed to fit children 8 years of age and under. Kid-sized RealD 3D glasses are already available in select international markets.
"The little ones will be able to comfortably enjoy the great summer movies coming out in RealD 3D wearing glasses designed just for them," said Joseph Peixoto, President of Worldwide Cinema at RealD. "Kid-sized RealD 3D glasses are made to the same high-quality standards as adult size RealD glasses with each individually packaged in sealed bags ensuring they are clean and fresh for every moviegoer."
Visit www.RealD.com/theatrelocator to find a RealD 3D-equipped theatre playing "Toy Story 3" and other family-friendly movies. You can help keep 3D green by dropping RealD 3D glasses into the collection bins located outside the theatre after the movie.
Burbank, Calif. and San Francisco -- Dolby Laboratories, Inc. (NYSE: DLB) and Walt Disney Studios Motion Pictures (WDSMP) announced today that both 2D and 3D formats of Toy Story 3 will be released globally in Dolby® Surround 7.1 this June. WDSMP also plans to release Step Up 3D in both 2D and 3D formats with Dolby Surround 7.1 this August.
"We are always looking for ways to push the cinematic envelope and bring more realistic and exciting sensory experiences to our audiences," said Gary Weaver, Senior Vice President, Administration, Walt Disney Studios Motion Pictures. "By collaborating with Dolby Laboratories we have raised the bar for moviegoers by delivering a superior audio format that complements both 2D and 3D digital cinema. Dolby Surround 7.1 will provide audiences around the globe with the most immersing audio entertainment experience available."
Toy Story 3 will be released in Dolby Surround 7.1 in 12 languages in select cinema chains throughout Australia, France, Hong Kong, Italy, Japan, Korea, Latin America, New Zealand, North America, Singapore, Taiwan, and the United Kingdom.
"This year Dolby cinema celebrates 40 years of helping filmmakers realize their artistic vision through continued innovation in audio and visual technologies," said Page Haun, Senior Director, Marketing, Cinema Market Segment, Dolby Laboratories. "Today, we are pleased to continue this tradition by offering Dolby Surround 7.1, giving filmmakers greater control over the definition and placement of sounds better representing the creative vision for the movies they produce."
HOLLYWOOD, CA and OAKBROOK TERRACE, IL -- Paramount Home Entertainment Inc. (PHE) and Redbox Automated Retail, LLC (redbox), today announced that Paramount exercised its option to extend its revenue sharing license agreement, providing redbox access to PHE DVD and Blu-ray titles to rent at its approximately 22,000 kiosk locations on the same day they are released in the sell-through market. PHE exercised its option following results from a 10-month analysis of DVD sell-through and rental performance.
"After analyzing the data from our test period we have concluded that redbox day-and-date rental activity has had minimal impact on our DVD sales," said Dennis Maguire, Worldwide President of Paramount Home Entertainment. "By granting redbox day-and-date availability we are allowing the consumer a choice of how to consume our movies while maximizing the profitability of our releases in the home entertainment window. We are looking forward to continuing a productive and mutually beneficial relationship with redbox."
"We are delighted to continue our relationship with Paramount to provide consumers with convenient, timely and affordable access to their favorite movies," said Mitch Lowe, president, redbox. "We look forward to supporting Paramount movie releases through joint marketing programs. This arrangement is a win, win and win - for consumers, Paramount and redbox. "
Redbox and PHE first signed a trial license agreement in August 2009, with redbox agreeing to provide PHE rental data to evaluate the potential benefits of a longer term contract.
CYPRESS, CA -- Christie®, the world leader in digital cinema projection, announced the opening of a new manufacturing facility in Shenzhen, China to meet the growing global demand for digital cinema projectors to screen 2D and 3D movies. The new facility will significantly expand the company's production capabilities, with the Christie SolariaTM projectors scheduled to roll off the assembly line in July. Production will begin with the Christie CP2220 and the Christie CP2210, with the Christie CP2230 to follow. The Shenzhen factory will initially feed the Asia Pacific market, freeing up capacity at Christie's North American plant to increase supply to the rest of the world.
"Assembly in China opens up significant new opportunities and shipping flexibility for Christie that will allow us to better serve all our customers around the world," observed Ihor Stech, Christie's Vice-President of Operations. "It is the ideal location because much of our raw materials come from the Asian region, so we can more efficiently convert them to final product. With the initial projectors feeding the markets in Asia, we will also save on import duties. Meanwhile, we can quickly deploy the projectors to meet demands around the world as needed."
Stech noted that Christie selected Shenzhen because it offers access to a well-educated and highly skilled labor force. It is China's third largest city, after Shanghai and Beijing, with 16 million people, and considered one of the country's most successful industrial centers. In addition, its close proximity to Hong Kong attracts a multinational staff to serve the global markets. Hong Kong also features one of the largest ports in the world, facilitating quick deployment of digital projectors to other regions.
The new facility adheres to Christie's strict quality standards, utilizing the same manufacturing principles as its North American operations. With plans to increase the staff in Shenzhen and to add a second assembly line in the coming months, Christie is poised to double production and leap over the competition in dedicated manufacturing capabilities.
"We are committed to all our partners in the exhibition community, and that includes making substantial financial investments to ensure we meet their needs," said Jack Kline, President and COO of Christie Digital Systems USA, Inc. "The two facilities are operating closely together under the direction of Christie's veteran technical team, with Shenzhen precisely mirroring the world class manufacturing standards we observe in North America. We are using identical equipment and assembly line techniques. We are also employing the same principles, training and technical expertise in our work force that have made Christie projectors the most trusted, most reliable and best selling digital cinema projectors in the world."
Kline added: "With more than 12,000 digital cinema projectors installed worldwide, including over 2,000 4K-ready digital cinema projectors, Christie continues to lead the industry with more than 65% of the worldwide digital cinema market share. Our new Shenzhen facility sets a new standard for production capability, manufacturing excellence and speed to market."