LONGUEUIL, QC -- D-BOX Technologies Inc. (DBO.A on the TSX Venture Exchange), a leader in innovative motion technology, announced today its first agreement with Premiere Cinemas to equip its Aggieland Premiere Cinema 16 in the Bryan-College Station area, home of the Texas A&M University, where 26 D-BOX MFX Seats will be installed in time for the much anticipated, Warner Bros.' Harry Potter and the Deathly Hallows: Part 1 opening Nov.19th.
"We are very happy to extend our footprint in Texas with a visionary company such as Premiere Cinemas," declared President and Chief Executive Officer of D-BOX Technologies, Claude Mc Master. "We're looking forward to introducing D-BOX's technology to them and building together a long-standing relationship."
"We are entertainers, and we are always looking for new ways to entertain our guests" said Gary Moore, President of Premiere Cinemas. "There's nothing more rewarding than getting a great response from our moviegoers and D-BOX helps take the experience to a new level. I think it's a great fit for theatres wanting to stay on the cutting edge of technology and entertainment like Premiere strives to do. "
For a complete listing of theatres offering the D-BOX experience and a guide to new movies, visit www.d-box.com.
LOS ANGELES -- Moving forward with the most anticipated films of the next decade, Fox Filmed Entertainment Chairmen Jim Gianopulos and Tom Rothman announced today that Academy Award®-winning filmmaker James Cameron has agreed to make AVATAR 2 and 3 as his next films.
Cameron, who had always viewed AVATAR as the creation of a new world and mythology, will begin work on the scripts early next year with an eye towards commencing production later in 2011. Cameron will decide if he will shoot the films back-to-back after he completes the scripts, but the release of the first, as yet untitled sequel, is targeted for December 2014, with the third film contemplated for a December 2015 release.
AVATAR 2 & 3 will be produced by Cameron and Jon Landau for Cameron's Lightstorm Entertainment.
"AVATAR is not only the highest grossing movie of all time, it is a created universe based on the singular imagination and daring of James Cameron, who also raised the consciousness of people worldwide to some of the greatest issues facing our planet," said Rothman and Gianopulos. "We had no higher priority, and can feel no greater joy, than enabling Jim to continue and expand his vision of the world of AVATAR. This is a great day in the history of our company, and we thank Jim, Jon Landau, Rae Sanchini and all of their team and all of our Fox colleagues throughout the world, who have made this possible."
Commented Cameron: "It is a rare and remarkable opportunity when a filmmaker gets to build a fantasy world, and watch it grow, with the resources and partnership of a global media company. AVATAR was conceived as an epic work of fantasy - a world that audiences could visit, across all media platforms, and this moment marks the launch of the next phase of that world. With two new films on the drawing boards, my company and I are embarking on an epic journey with our partners at Twentieth Century Fox. Our goal is to meet and exceed the global audience's expectations for the richness of AVATAR's visual world and the power of the storytelling. In the second and third films, which will be self contained stories that also fulfill a greater story arc, we will not back off the throttle of AVATAR's visual and emotional horsepower, and will continue to explore its themes and characters, which touched the hearts of audiences in all cultures around the world. I'm looking forward to returning to Pandora, a world where our imaginations can run wild."
"It is very exciting to be teaming again with our partners at Fox to give audiences the opportunity to return to Pandora," said producer Jon Landau. "With the first movie, Jim only scratched the surface of the stories he wants to tell and the creatures and world he wants to create. Now we will continue his vision."
AVATAR is the highest grossing film of all time, taking in nearly $2.8 billion in worldwide box office. It is also the top-selling Blu-ray disc of all time. AVATAR won Golden Globe® awards for Best Motion Picture and Best Director; and was nominated for nine Academy Awards, including Best Picture and Best Director, and won Oscars for art direction, visual effects and cinematography.
AVATAR was written by Cameron from an idea he nurtured for over a decade, while working on the technology necessary to realize its wholly imagined world. Working with Joe Letteri and his team at Peter Jackson's WETA Digital, Cameron created a fully immersive 3D cinematic experience of a new kind, where revolutionary technology that was invented to make the film disappeared into the emotion of the characters and the epic nature of the story.
AVATAR 2 & 3 will mark Cameron's latest collaborations with Twentieth Century Fox, a relationship that spans 25 years and marks one of the most successful filmmaker-studio alliances in motion picture history. Cameron and Fox first joined forces in 1985 for Aliens, which became a sci-fi classic. Next came The Abyss, which revolutionized visual effects technology; and True Lies, a blockbuster starring Arnold Schwarzenegger. In 1996, Fox greenlighted Cameron's Titanic, which became the most successful film in history, and won a record-breaking eleven Academy Awards, including Best Picture.
Lightstorm partner Rae Sanchini negotiated the deal on Lightstorm's behalf.
LOS ANGELES -- The International 3D Society announced today a survey they commissioned concluded virtually 6 of 10 adults (59%) have yet to see a contemporary 3D movie (past three years) -- an untapped and huge opportunity for consumer discovery.
Of those who have seen a 3D movie, three-fourths (74%) feel that today's 3D movies are better than 2D movies, among whom 30% say 3D movies are "incredible."
The study showed that 3D movie viewing is directly correlated by age: 18-34's have the highest propensity to have seen a 3D movie, followed sequentially by each succeeding age group. The survey of 1008 adults was conducted by Opinion Research Corporation for the International 3D Society, October 7 - 10, 2010.
"Consumers are excited by the 3D movie experience," said Jim Chabin, President of the International 3D Society. "And with 6 in 10 Americans still having yet to see a 3D movie, the growth opportunities are significant," he added.
Over half of all adults nationwide (54%) say they expect that 3D TV will be better than High Definition TV -- despite that only a small percentage of households in the U.S. own a 3D TV and that 59% of adults still have yet to see a contemporary 3D movie in theaters. "Consumers have high expectations for 3D TV, but are clearly excited about the 3D TV experience."
Among those who have reportedly seen a 3D movie in theaters, fully two-thirds (66%) say they expect that 3D TV will be better than High Definition TV. High expectations are far-reaching, with at least half (50%+) of 18-34 year olds and 55-64 year olds -- and everyone in between -- consistently saying that 3D TV will be better than today's High Definition TV.
The study showed that among adults, movies are the most exciting form of 3D TV programming that consumers are looking forward to. Next, in sequential order, are sports, action/adventure and nature/animals. Those genres are followed (in order) by sci-fi, video games, travel and music concerts.
Women are more excited about 3D movies on TV than men; men more excited than women about sports, women more excited than men about nature/animals, and 18-34 year old adults more excited about video games than older adults.
Finally, the study showed among 18-24 year olds (the youngest age group in the adult sample), video games and action/adventure programs tie for #1 in excitement (whereas, in the 18+ total samples, action/adventure is tied for #2 and video games is ranked #6). "Clearly consumers have a robust appetite for 3D Content," Chabin concluded. "It's now up to content creators to respond to that demand."
Matthew Broderick will star alongside Ben Stiller, Eddie Murphy, Alan Alda, Tea Leoni, Gabourey Sidibe and Michael Pena in Tower Heist, a new comedy from director Brett Ratner. The plot follows a group of people who take revenge upon a Bernie Madoff-like character (Alda) who robbed their savings.
Ratner's one of the most reliable directors working today, and with a cast like that it's hard to imagine Tower Heist being anything less than a blockbuster.