may22wknd.pngFriday Update #1: Disney reports this morning that Tomorrowland brought in $725,000 from 701 locations last night with shows starting at 7pm. That gives the Brad Bird sci-fi adventure a per-theater average of $1,077. Given the limited number of theaters showing the film, and the fact that many of them were in premium screen formats, most comparisons for last night's performance won't be relevant. That said, the studio notes that with location averages projected out, this would line up with the likes of Interstellar ($2.7 million) or World War Z ($3.6 million).

Meanwhile, Fox and MGM's Poltergeist remake grossed a healthy $1.4 million from last night's shows beginning at 8pm in 2,500 theaters. That's essentially in between the most recent horror flicks to make any sort of mark on the box office, those being last year's Ouija ($0.91 million) and Annabelle ($2.1 million).

Overall, we continue to expect a competitive weekend ahead. In addition to the high profile new releases, Mad Max: Fury Road and Pitch Perfect 2 are each poised to carry over some of last weekend's success into Memorial Day weekend, while Avengers: Age of Ultron still remains a relatively strong presence in the market.

More as it comes...

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may15.pngWarner Bros. reports that Mad Max: Fury Road grabbed $3.93 million yesterday as it moved back into first place after yielding to Pitch Perfect 2 on Tuesday. The action franchise revival continues to benefit from strong word of mouth and reviews, and has tallied $59.72 million through its first six days -- 6 percent ahead of 300: Rise of an Empire.

In second place, Pitch Perfect 2 added $3.87 million on Wednesday, giving the smash sequel a domestic total of $83.58 million through six days of release. The film is performing 35 percent ahead of the pace of last year's Neighbors.

Avengers: Age of Ultron claimed third yesterday with $2.33 million for a 46 percent week-to-week drop. The Marvel sequel's domestic haul stands at $380.8 million through 20 days of release, 10 percent ahead of Iron Man 3 and 19 percent behind the first Avengers.

In fourth, Hot Pursuit was off 47 percent from last Wednesday to $0.45 million yesterday. The comedy's total stands at $24.98 million.

Filling out the top five, The Age of Adaline eased 35 percent from last week to $0.33 million on Wednesday. Its total is now $38.07 million.

 

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may22wknd.png‘Pitch Perfect 2' Encores in Second Place and ‘Poltergeist' Scares Up New Moviegoers

LOS ANGELES - May 21, 2015 - According to Fandango, the nation's leading digital destination for moviegoers and fans with more than 36 million unique visitors per month*, "Tomorrowland" is taking off as the weekend's #1 ticket-seller, scoring 88 out of 100 points on Fanticipation, Fandango's movie buzz indicator. "Pitch Perfect 2" in its second weekend and the new "Poltergeist" follow closely at 85 and 82 points, respectively.

"Moviegoers hungry for futuristic family adventure can't wait to see how director Brad Bird has brought Walt Disney's sci-fi inspired utopian visions to the big screen," said Fandango Chief Correspondent Dave Karger. "'Pitch Perfect 2' and ‘Mad Max: Fury Road' are still registering high marks with fans, and the new ‘Poltergeist' reboot is scaring up early summer chills."

On Fandango's movie recommendation show, "Weekend Ticket," Karger interviews "Tomorrowland" star George Clooney. "You turn on the TV every day and the news is brutal," Clooney tells Karger, "so it was fun to do something that was positive and not apocalyptic." The full episode can be found at http://www.fandango.com/WeekendTicket.

To celebrate the release of "Tomorrowland," Fandango Movieclips has unveiled its "Ultimate George Clooney Mashup" and "The Ultimate ‘Tomorrowland' Trailer." Spotlighting the new "Poltergeist" movie, Fandango debuted an infographic detailing the glorious history of Horror Films - Original vs. Remake and "13 Things You Didn't Know About the Original ‘Poltergeist'."

About Fandango's Fanticipation
Known for having its finger on the pulse of moviegoers, Fandango's movie buzz indicator, Fanticipation, provides statistical insight into the movies fans are planning to see in a given weekend. Fanticipation scores (based on a 1 to 100-point scale) are calculated via an algorithm of Fandango's advance ticket sales, website and mobile traffic, and social media engagement. Fanticipation is not intended as a forecast of the weekend box office; it is a snapshot of movie fan sentiment.

*According to comScore

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By Daniel Garris

Universal's Pitch Perfect 2 was up one spot over Monday to move back into first place on Tuesday with $5.28 million. The highly anticipated musical comedy sequel starring Anna Kendrick has led the daily box office for four of the past five days. Pitch Perfect 2 was up a slim 1 percent over Monday's performance. It should be noted that daily percentage holds in general were softer than usual for a Tuesday due to Monday's grosses being inflated by the Victoria Day holiday in Canada. Pitch Perfect 2 has grossed a stronger than expected $79.71 million in five days and will zoom past the $80 million mark today. The film is currently running a very impressive 37 percent ahead of the $58.31 million five-day start of last year's Neighbors (which increased 9 percent on its first Tuesday to gross $4.84 million).

Warner's Mad Max: Fury Road was down one spot from Monday to land in second with $5.03 million. The critically acclaimed action film starring Tom Hardy and Charlize Theron was down a solid 6 percent from Monday. Mad Max: Fury Road has grossed $55.79 million through five days of release. The film is running on the high end of pre-release expectations and its daily holds since Sunday suggest that it will continue to hold up well going forward. Mad Max: Fury Road is currently running 9 percent behind the $61.26 million five-day start of 2012's Prometheus (which fell 4 percent on its first Tuesday to gross $5.00 million).

Avengers: Age of Ultron held steady in third place with $3.02 million. The blockbuster superhero sequel from Disney and Marvel fell 12 percent from Monday and 50 percent from last Tuesday. Avengers: Age of Ultron is the highest grossing release of 2015 to date domestically with a 19-day take of $378.49 million. The film is currently running 19 percent behind the $468.27 million 19-day take of 2012's Marvel's The Avengers and 10 percent ahead of the $343.62 million 19-day gross of 2013's Iron Man 3.

Warner's Hot Pursuit took in $0.601 million to remain in fourth. The comedy from MGM and New Line starring Reese Witherspoon and Sofía Vergara was up a sizable 25 percent over Monday, but still down a sharp 53 percent from last Tuesday. Hot Pursuit has clearly taken a direct hit from Pitch Perfect 2 this week and has grossed a softer than expected $24.53 million in twelve days. That places the film 9 percent behind the $26.87 million twelve-day take of 2011's Something Borrowed.

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