January 12, 2011 -- Cinedigm, the global leader in digital cinema, has teamed with Red Bull and its media distribution partner WAX to bring the harrowing documentary "Mount St. Elias" to 15 digital theatres around the U.S. and Canada. For one night only, moviegoers can witness this visually stunning film. Audiences will get a big screen glimpse into one of the greatest feats in mountaineering and skiing history as three Alpine skiers risk their lives in pursuit of the world's longest descent.
Created by the Red Bull Media House, "Mount St. Elias" is a perfect candidate for digital distribution and benefits from the extremely targeted and efficient distribution model brought forth by digital cinema technology. Digital cinema provides moviemakers with a unique opportunity to bring their theatrical releases to screens while eliminating the cost of film prints and effectively reaching the fan base through social media, grassroots efforts and highly targeted media campaigns without the cost of a traditional national advertising campaign.
The film, a recipient of global film festival awards, follows three skiers as they brave temperatures of 40 degrees below zero, dense fog and falling rocks in hopes of descending the longest continuous ski run in the world - a 21 mile descent from summit to sea level featuring a massive vertical relief up to 60 degrees steep. The previous attempt to ski this slope ended in tragedy when two of the most experienced skiers fell to their deaths in 2002. Director Gerald Salmina captures adventurer Axel Naglich, ski alpinist Peter Ressmann and free ski pro Jon Johnston as they risk everything to achieve what no man has ever done before.
"Mount St. Elias" is one of many recent live and alternative content programming releases by Cinedigm including the ground-breaking world-wide LIVE 3D broadcast of the FIFA World Cup Championship, the BCS National Championship in LIVE 3D, the Dave Matthews Band concert in 3D and the sold out PHISH 3D concert. Cinedigm also releases the six-year-old KIDTOONS series, a weekly family friendly matinee series that runs in more than 165 theatres across the country.
The theatres presenting "Mount St. Elias" on January 27, 2011:
Boise, ID/Regal Boise Stadium 22
Colorado Springs, CO/Carmike Chapel Hills 15
Denver, CO/AMC Cherry Creek 8
Eugene, OR/Regal Valley River Center Stadium 15
Grand Junction, CO/Carmike 7-Grand Junction
Los Angeles, CA/Rave 18
Missoula, MT/Carmike 10-Missoula
Portland, OR/Cinemagic Clarks Pond 8
Pullman, WA/CFB Village Center 8
Seattle, WA/Regal Meridian 16
South Portland, ME/Cinemagic Clarks Pond 8
Stateline, NV/Hollywood Horizon Stadium 8
Steamboat Springs, CO/Carmike Chief Plaza 4
Vancouver, BC/Cineplex International Village
Williston, VT/Maple Tree Majestic 10
For more information on the screenings, and details on the film, please visit: http://www.cinedigm.com/mountstelias/