Grosses

'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Weekend Actuals (Domestic) Fri, Apr. 12 - Sun, Apr. 14

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Primal Fear$8,108,561-18%1,9830$4,089$17,979,7832Paramount
2James and the Giant Peach$7,539,098--2,262--$3,333$7,539,0981Disney
3The Birdcage$6,772,210-27%2,28549$2,964$73,702,6056MGM/UA
4Fear$6,312,240--1,584--$3,985$6,312,2401Universal
5A Thin Line Between Love and Hate$5,797,633-38%1,1310$5,126$15,108,0472New Line
6Sgt. Bilko$3,907,690-36%2,32617$1,680$18,102,0003Universal
7Executive Decision$3,072,312-36%2,082-203$1,476$36,671,2415Warner Bros.
8Oliver & Company (1996 re-issue)$2,511,597-32%1,887-302$1,331$10,709,1123Buena Vista
9Up Close and Personal$1,565,385-23%1,431-198$1,094$34,861,8047Disney
10A Family Thing$1,300,013-35%1,1340$1,146$6,329,4033MGM/UA