Grosses

'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Weekend Actuals (Domestic) Fri, Jul. 11 - Sun, Jul. 13

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Men in Black$30,061,552-41%3,0200$9,954$139,585,5992Sony / Columbia
2Contact$20,584,908--1,923--$10,705$20,584,9081Warner Bros.
3Face/Off$12,332,309-23%2,851214$4,326$51,787,0723Paramount
4Hercules (1997)$8,339,217-32%2,93046$2,846$43,088,4903Disney
5My Best Friend's Wedding$8,321,580-23%2,343110$3,552$55,834,9684Sony / TriStar
6Out to Sea$4,155,935-29%1,7360$2,394$10,043,6102Fox
7Batman and Robin$4,085,748-49%2,701-241$1,513$98,796,0544Warner Bros.
8Con Air$2,890,884-24%1,684-218$1,717$89,908,3746Disney
9A Simple Wish$2,732,880--1,676--$1,631$2,732,8801Universal
10The Lost World: Jurassic Park$1,351,267-48%1,422-486$950$221,054,0528Universal