Grosses

'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Weekend Actuals (Domestic) Fri, Jul. 30 - Sun, Aug. 1

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Runaway Bride$35,055,556--3,158--$11,101$35,055,5561Paramount
2The Blair Witch Project$29,207,3811376%1,1011070$26,528$32,697,6061Artisan
3Deep Blue Sea$19,107,643--2,854--$6,695$19,107,6431Warner Bros.
4The Haunting$15,256,639-54%2,86456$5,327$63,965,6182DreamWorks
5Inspector Gadget$14,131,868-35%2,87763$4,912$47,492,8342Disney
6American Pie$6,784,200-33%2,436-108$2,785$77,160,1734Universal
7Eyes Wide Shut$4,320,243-57%2,264-219$1,908$36,101,8773Warner Bros.
8Big Daddy$3,558,738-41%2,288-616$1,555$97,560,8786Sony / Columbia
9Star Wars: Episode I - The Phantom Menace$3,421,929-18%1,62813$2,102$408,602,70311Fox
10Tarzan (1999)$3,035,186-38%1,611-670$1,884$98,593,7817Disney