Grosses

'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Weekend Actuals (Domestic) Fri, Mar. 31 - Sun, Apr. 2

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Erin Brockovich$13,798,834-26%2,90857$4,745$75,812,8303Universal
2The Road to El Dorado$12,846,274--3,218--$3,992$12,846,2741DreamWorks
3The Skulls$11,036,838--2,412--$4,576$11,036,8381Universal
4Romeo Must Die$9,378,376-48%2,6410$3,551$38,846,5362Warner Bros.
5High Fidelity$6,429,107--1,183--$5,435$6,429,1071Disney
6American Beauty$5,407,27934%1,990328$2,717$109,943,86729DreamWorks
7Final Destination$5,355,284-26%2,314-273$2,314$22,589,9463New Line
8Mission to Mars$3,324,853-42%2,505-596$1,327$54,675,8144Disney
9Here on Earth$2,262,462-50%1,7131$1,321$8,230,5202Fox
10Whatever It Takes$2,237,341-45%2,2720$985$6,341,6392Sony / Columbia