Grosses

'No Good Deed' Takes in a Healthy $29.9M in its First WeekSeptember 19, 2014 12:43 PM

by Daniel Garris

Sony's No Good Deed took in $1.05 million on Thursday to lead the daily box office for a seventh straight day. The low-budget thriller from Screen Gems starring Idris Elba and Taraji P. Henson fell 11 percent from Wednesday. No Good Deed was off to a very nice start this week with a stronger than expected first place seven-day take of $29.91 million. That places the film 7 percent ahead of the $25.96 million seven-day take of 2009's I Can Do Bad All By Myself and 35 percent ahead of the $22.20 million seven-day gross of last year's The Call.

Guardians of the Galaxy held steady in second place with $0.558 million. The blockbuster sci-fi superhero adaptation from Disney and Marvel was down 5 percent from Wednesday, which represented one of the day's stronger daily percentage holds among wide releases. Guardians of the Galaxy placed in third for the week with $10.60 million. That was down just 21 percent from the previous week and brings the seven-week total for the film to a massive $308.49 million.

Dolphin Tale 2 rounded out its first week of release with a third place take of $0.459 million. The family film sequel from Warner Bros. fell 9 percent from Wednesday's performance. Dolphin Tale 2 placed in second for the week with a seven-day start of $18.06 million. That is on the low end of pre-release expectations and places the film 22 percent behind the $23.27 million seven-day gross of 2011's Dolphin Tale.

Fox's Let's Be Cops was up one spot from Wednesday to place in fourth on Thursday with $0.319 million. The low-budget action comedy was down 8 percent from Wednesday. Let's Be Cops claimed fifth place for the week with $5.85 million. The film was down only 22 percent from the previous frame and has grossed a very solid $74.52 million in 37 days of release.

Fox Searchlight's The Drop was down one spot from Wednesday to round out Thursday's top five with $0.294 million. The crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini fell a concerning 20 percent from Wednesday. The Drop still performed well for the week as a whole, with a sixth place seven-day start of $5.64 million while playing in a modest 809 locations.

Weekend Actuals (Domestic) Fri, May. 5 - Sun, May. 7

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Gladiator (2000)$34,818,920--2,938--$11,851$34,818,9201DreamWorks
2U-571$7,766,591-36%2,70185$2,875$49,591,8843Universal
3The Flintstones in Viva Rock Vegas$6,634,850-37%3,05111$2,175$18,642,5522Universal
4Frequency$6,513,499-28%2,63110$2,476$15,539,0832New Line
5Where the Heart Is$5,113,106-38%2,4392$2,096$13,406,0452Fox
6Love & Basketball$3,135,694-39%1,192-53$2,631$19,737,8413New Line
7Keeping the Faith$2,780,907-38%2,014-157$1,381$29,476,4604Disney
8Rules of Engagement$2,445,265-47%2,261-766$1,081$54,085,2375Paramount
9I Dreamed of Africa$2,411,445--2,112--$1,142$2,411,4451Sony / Columbia
1028 Days$2,354,619-41%2,413-110$976$32,044,9664Sony / Columbia