Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Weekend Actuals (Domestic) Fri, May. 26 - Sun, May. 28

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Mission: Impossible II$57,845,902--3,653--$15,835$78,849,4961Paramount
2Dinosaur$25,037,914-36%3,30245$7,583$63,892,7652Disney
3Shanghai Noon$15,607,111--2,711--$5,757$15,607,1111Disney
4Gladiator (2000)$13,430,565-32%3,188147$4,213$123,361,3404DreamWorks
5Road Trip$10,906,933-30%2,631101$4,146$32,660,5192DreamWorks
6Frequency$3,616,767-17%1,803-399$2,006$28,420,8125New Line
7U-571$3,260,205-30%2,044-692$1,595$68,955,8626Universal
8Center Stage$2,673,584-18%1,5060$1,775$10,531,1823Sony / Columbia
9Where the Heart Is$1,949,029-30%1,368-779$1,425$22,128,1505Fox
10The Flintstones in Viva Rock Vegas$1,699,795-33%1,491-1201$1,140$30,105,7055Universal