Grosses

'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Weekend Actuals (Domestic) Fri, Mar. 29 - Sun, Mar. 31

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Panic Room$30,057,871--3,053--$9,845$30,057,8711Sony / Columbia
2Ice Age$18,135,784-40%3,333-12$5,441$116,863,8183Fox
3The Rookie (2002)$16,022,324--2,511--$6,381$16,022,3241Disney
4Blade II$13,022,515-60%2,7070$4,811$54,925,7542New Line
5Clockstoppers$10,110,636--2,540--$3,981$10,110,6361Paramount
6E.T.: The Extra-Terrestrial (2002 re-issue)$6,162,764-57%3,0070$2,049$24,294,5772Universal
7Death to Smoochy$4,266,882--2,164--$1,972$4,266,8821Warner Bros.
8We Were Soldiers$3,723,298-35%2,046-813$1,820$66,755,7255Paramount
9Showtime$3,533,402-57%2,321-596$1,522$33,301,4833Warner Bros.
10Resident Evil$2,934,536-56%1,919-609$1,529$34,382,5573Sony / Screen Gems