Grosses

'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Weekend Actuals (Domestic) Fri, Nov. 7 - Sun, Nov. 9

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1The Matrix Revolutions$48,475,149--3,502--$13,842$83,790,2391Warner Bros.
2Elf$31,113,501--3,337--$9,324$31,113,5011New Line
3Brother Bear$18,527,160-5%3,0300$6,115$44,022,2852Disney
4Scary Movie 3$10,812,152-46%3,288-217$3,288$93,062,7713Miramax / Dimension
5Radio$7,215,814-25%2,811-263$2,567$36,131,7333Sony / Columbia
6The Texas Chainsaw Massacre (2003)$4,939,582-54%2,378-592$2,077$73,373,0954New Line
7Mystic River$4,787,693-23%1,58130$3,028$40,437,7874Warner Bros.
8Runaway Jury$4,670,620-28%2,133-603$2,190$39,992,6724Fox
9School of Rock$3,026,459-33%1,982-804$1,527$73,471,4246Paramount
10Kill Bill Vol. 1$2,322,779-49%1,681-748$1,382$64,912,0475Miramax