Grosses

'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Weekend Actuals (Domestic) Fri, Feb. 13 - Sun, Feb. 15

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
150 First Dates$39,852,510--3,591--$11,098$39,852,5101Sony / Columbia
2Barbershop 2: Back in Business$14,467,150-40%2,7110$5,336$42,941,5252MGM
3Miracle$14,031,813-28%2,755150$5,093$37,074,1492Disney
4You Got Served$6,023,188-20%1,832-111$3,288$33,004,5453Sony / Screen Gems
5Along Came Polly$5,454,855-20%2,543-415$2,145$82,016,0235Universal
6The Butterfly Effect$5,254,166-19%2,288-231$2,296$48,483,8124New Line
7Catch That Kid$4,465,567-23%2,8481$1,568$10,965,3572Fox
8The Lord of the Rings: The Return of the King$4,186,974-2%1,663-215$2,518$356,469,0539New Line
9Cold Mountain$3,937,55921%1,740-177$2,263$87,780,1558Miramax
10Monster$3,808,6008%1,093201$3,485$20,339,4358Newmarket