'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Weekend Actuals (Domestic) Fri, Dec. 17 - Sun, Dec. 19

Wide (1000+)

1Lemony Snicket's A Series of Unfortunate Events$30,061,803--3,620--$8,304$30,061,8031Paramount
2Ocean's Twelve$18,124,029-54%3,2900$5,509$68,526,9682Warner Bros.
3Spanglish$8,817,299--2,438--$3,617$8,817,2991Sony / Columbia
4The Polar Express$8,411,703-12%2,868-389$2,933$123,439,1616Warner Bros.
5Blade: Trinity$6,817,584-58%2,9120$2,341$35,632,2102New Line
6National Treasure$6,022,748-39%2,772-431$2,173$132,747,9985Disney
7Christmas with the Kranks$5,365,057-30%2,941-353$1,824$61,970,1054Sony / Columbia
8Flight of the Phoenix$5,019,526--2,604--$1,928$5,019,5261Fox
9Closer$3,350,376-10%1,090468$3,074$18,803,1523Sony / Columbia
10The Incredibles$3,120,498-38%1,930-726$1,617$236,981,8067Disney