Grosses

'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Weekend Actuals (Domestic) Fri, Jan. 5 - Sun, Jan. 7

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1The Pursuit of Happyness$12,881,769-33%3,027157$4,256$124,035,4914Sony / Columbia
2Children of Men$10,198,3471939%1,2091193$8,435$11,805,5471Universal
3Freedom Writers$9,404,864--1,360--$6,915$9,404,8641Paramount
4Happily N'Ever After$6,607,907--2,381--$2,775$6,607,9071Lionsgate
5Charlotte's Web (2006)$6,597,609-43%3,303-442$1,997$66,964,5794Paramount
6The Good Shepherd$6,445,450-41%2,25032$2,865$48,342,3453Universal
7Rocky Balboa$6,017,482-43%3,018-1$1,994$60,644,1853MGM
8We Are Marshall$4,875,618-40%2,502-104$1,949$34,067,6003Warner Bros.
9Eragon$4,810,785-41%2,625-360$1,833$67,044,5434Fox
10Code Name: The Cleaner$4,244,142--1,736--$2,445$4,244,1421New Line