'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Weekend Actuals (Domestic) Fri, Jan. 12 - Sun, Jan. 14

Wide (1000+)

1Stomp the Yard$21,833,806--2,051--$10,645$21,833,8061Sony / Screen Gems
2Night at the Museum$17,161,909-28%3,612--$4,751$185,821,7774Fox
3The Pursuit of Happyness$8,902,448-31%3,169142$2,809$136,278,9165Sony / Columbia
4Dreamgirls$8,361,412-3%1,9071055$4,385$65,206,6773Paramount / DreamWorks
5Freedom Writers$7,324,963-22%2,179819$3,362$18,648,4842Paramount
6Alpha Dog$6,412,055--1,289--$4,974$6,412,0551Universal
7Children of Men$6,371,036-38%1,508299$4,225$21,338,7522Universal
9Arthur and the Invisibles$4,294,286--2,247--$1,911$4,294,2863MGM (Weinstein)
10Charlotte's Web (2006)$3,787,234-43%2,513-790$1,507$72,170,9615Paramount