Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Weekend Actuals (Domestic) Fri, Oct. 31 - Sun, Nov. 2

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1High School Musical 3: Senior Year$15,317,411-64%3,6263$4,224$62,033,2102Disney
2Zack and Miri Make a Porno$10,066,036--2,735--$3,680$10,066,0361The Weinstein Company
3Saw V$9,741,068-68%3,08424$3,159$45,467,4122Lionsgate
4Changeling$9,351,5351813%1,8501835$5,055$10,030,7602Universal
5The Haunting of Molly Hartley$5,423,502--2,652--$2,045$5,423,5021Freestyle
6Beverly Hills Chihuahua$4,864,114-29%3,004-186$1,619$84,180,6285Disney
7The Secret Life of Bees$4,010,554-34%1,611-19$2,489$25,298,8723Fox Searchlight
8Max Payne$3,687,483-53%2,564-817$1,438$35,539,5943Fox
9Eagle Eye$3,482,251-31%2,007-551$1,735$92,614,9796Paramount / DreamWorks
10Pride and Glory$3,363,272-46%2,5850$1,301$11,717,8572Warner Bros. / New Line