Grosses

'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Weekend Actuals (Domestic) Fri, Nov. 13 - Sun, Nov. 15

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
12012$65,237,751--3,404--$19,165$65,237,7511Sony / Columbia
2Disney's A Christmas Carol$22,310,044-26%3,6830$6,058$63,274,4072Disney
3The Men Who Stare at Goats$5,861,846-54%2,45310$2,390$23,037,3892Overture
4Michael Jackson's This Is It$5,078,971-61%3,037-444$1,672$67,188,5973Sony / Columbia
5The Fourth Kind$4,606,620-62%2,5303$1,821$20,450,8432Universal
6Couples Retreat$4,165,329-32%2,509-348$1,660$102,048,1726Universal
7Paranormal Activity$4,042,680-51%2,712154$1,491$103,687,7915Paramount
8Law Abiding Citizen$3,796,098-37%2,071-403$1,833$67,186,5675Overture
9The Box$3,158,078-58%2,6350$1,199$13,180,0772Warner Bros.
10Where the Wild Things Are$2,418,366-42%2,090-666$1,157$73,445,6255Warner Bros.