Grosses

'Focus' Lands $6.47M Opening Day; 'The Lazarus Effect' Nets $3.8MFebruary 28, 2015 02:35 AM

by BoxOffice Staff

Warner Bros. reports that Focus earned an estimated $6.47 million for its opening day, easily taking first place on Friday. The Will Smith-Margot Robbie con artist flick debuted just under Limitless' $6.6 million first day back in 2011. Unfortunately, early word of mouth appears very mixed as the film received a "B" CinemaScore and sits at a 66 percent user rating on Rotten Tomatoes this morning (where critics disapprove even more at 56 percent). Still, the film's adult-skewing appeal could balance out some of the early complaints about the film throughout the weekend. BoxOffice is projecting an opening frame of $18.5 million.

Relativity's The Lazarus Effect debuted to $3.8 million on Friday as it claimed second place for the day, nearly 24 percent lower than last year's Oculus. The horror pic's early buzz isn't heading in the right direction, though: only 33 percent of Rotten Tomatoes users approve of the film so far, while critics have given it an even lower 14 percent. Given the natural tendency for horror pics to drop off quickly, expect the same here. BoxOffice projects a $9.2 million opening weekend.

Fifty Shades of Grey slid into third place yesterday with $3.5 million, down another 56.5 percent from last Friday. The erotic drama has taken in $140.3 million domestically through 15 days of release, putting it 8 percent ahead of the original Twilight. BoxOffice projects a $9.9 million third weekend.

Fox's Kingsman: The Secret Service continues to display strong holding power as it eased 41 percent from last Friday to $3.12 million in fourth place. The graphic novel adaptation has earned an impressive $77.1 million domestically to date, putting it 1 percent ahead of Daredevil and 31 percent ahead of Jumper through their same release points. Kingsman will also surpass the latter film's final domestic gross of $80.2 million over the weekend. Look for a weekend total around $10.8 million.

Filling out the top five yesterday was The DUFF, down just 50 percent from opening day last week to $2.14 million. The sleeper hit's 8-day total stands at just over $15 million, putting it 15 percent ahead of the pace of That Awkward Moment. BoxOffice projects a $6.5 million weekend.

Three well-received holdovers fought for space just outside the top five yesterday. The SpongeBob Movie: Sponge Out of Water dropped 47.5 percent to $2.11 million, giving it a strong $131.2 total thus far and setting it on course for an $8.9 million frame.

McFarland, USA was off just 45 percent from opening day last week to $1.99 million, bringing its 8-day total to $16.2 million (in line with Draft Day's $15.8 million sum through the same point) as the latest Kevin Costner sports drama eyes a $6.8 million sophomore frame.

Meanwhile, American Sniper added another $1.9 million (off just 30 percent from last Friday), giving it $325.3 million in all domestically. The blockbuster flick should land around $7 million this weekend, and is currently on pace to surpass The Hunger Games: Mockingjay - Part 1 by next weekend to officially become 2014's highest grossing release.

Check BoxOffice on Sunday for official weekend estimates from the studios.

Weekend Actuals (Domestic) Fri, Feb. 18 - Sun, Feb. 20

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Unknown (2011)$21,856,389--3,043--$7,183$21,856,3891Warner Bros.
2I Am Number Four$19,449,893--3,154--$6,167$19,449,8931Disney / DreamWorks
3Gnomeo and Juliet$19,154,010-24%3,01420$6,355$50,174,5422Disney
4Just Go With It$18,478,226-39%3,5480$5,208$61,034,1902Sony / Columbia
5Big Mommas: Like Father, Like Son$16,300,803--2,821--$5,778$16,300,8031Fox
6Justin Bieber: Never Say Never$13,307,933-55%3,11813$4,268$48,180,6822Paramount
7The King's Speech$6,529,530-10%2,086-177$3,130$103,241,50613Weinstein Company
8The Roommate$3,909,742-52%2,160-374$1,810$32,503,3063Sony / Screen Gems
9The Eagle$3,645,485-58%2,2960$1,588$15,152,6832Focus
10No Strings Attached$3,080,033-47%1,966-790$1,567$65,993,3205Paramount
11True Grit (2010)$2,410,521-36%1,465-607$1,645$164,128,0249Paramount
12Sanctum$1,638,615-71%1,377-1412$1,190$21,947,4003Universal
13The Green Hornet$1,524,622-59%1,265-825$1,205$95,076,4656Sony / Columbia
14The Rite$1,130,106-65%1,048-1159$1,078$31,392,4914Warner Bros. / New Line

Limited (100 — 999)

#TitleweekendLocationsAvg.TotalWks.Dist.
1The Fighter$1,567,302-28%759-290$2,065$87,978,80011Paramount
2Black Swan$1,327,788-37%656-413$2,024$101,536,86312Fox Searchlight
3The Mechanic$1,003,330-69%952-934$1,054$27,886,0234CBS Films
4Cedar Rapids$910,448201%10287$8,926$1,311,9262Fox Searchlight
5Barney's Version$746,69971%322212$2,319$4,465,1366Sony Pictures Classics
6Tangled$534,351-34%389-395$1,374$194,306,67713Disney
7Biutiful$521,607-10%156-35$3,344$3,037,4648Roadside Attractions
8Yogi Bear$464,644-40%725-386$641$97,283,21710Warner Bros.
9TRON: Legacy$452,223-18%312-52$1,449$170,441,51110Disney
10Harry Potter and the Deathly Hallows: Part 1$359,045-23%321-88$1,119$293,901,79414Warner Bros.
11Blue Valentine (2010)$330,177-44%235-158$1,405$8,829,6448Weinstein Company
12127 Hours$319,559-43%240-119$1,331$17,412,20916Fox Searchlight
13The Company Men$298,984-42%242-35$1,235$3,526,2545Weinstein Company
14The Chronicles of Narnia: The Voyage of the Dawn Treader$286,1180%264-29$1,084$103,373,05111Fox
15Academy Award-Nominated Short Films (2011)$284,284-5%10813$2,632$722,4942Shorts International
16Megamind$272,032-16%214-38$1,271$148,244,40516Paramount / DreamWorks
17Little Fockers$266,470-23%285-139$935$147,635,6609Universal
18Another Year$206,934-37%121-53$1,710$2,487,9128Sony Pictures Classics
19The Tourist$202,309154%224124$903$67,239,12811Sony / Columbia
20Gulliver's Travels (2010)$190,367-11%235-73$810$42,174,2759Fox
21The Illusionist (2010)$188,494-38%106-100$1,778$1,467,7899Sony Pictures Classics
22The Dilemma$176,660-83%293-949$603$48,221,7406Universal
23From Prada to Nada$93,155-70%128-124$728$2,810,4914Lionsgate / Pantelion
24The Social Network$88,432-34%113-65$783$96,760,02121Sony / Columbia
25Unstoppable (2010)$68,105-38%105-42$649$81,468,67015Fox
26Season of the Witch$33,293-65%132-44$252$24,529,4877Relativity Media

Platform (1 — 99)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Hubble 3D$187,41022%52-1$3,604$21,972,94749Warner Bros. / IMAX
27 Khoon Maaf$164,153--65--$2,525$164,1531UTV Communications
3Under the Sea 3D$74,07131%182$4,115$27,157,983106Warner Bros. / IMAX
4Rabbit Hole$56,680-34%78-34$727$1,974,84210Lionsgate
5Even the Rain (Tambien la lluvia)$53,730--8--$6,716$53,7301Vitagraph
6The Last Lions$53,344--4--$13,336$53,3441National Geographic
7Space Station 3D$39,30488%51$7,861$82,809,201462IMAX
8Somewhere (2010)$33,566-7%29-3$1,157$1,723,5229Focus
9Inside Job$23,523-12%24-5$980$3,969,89120Sony Pictures Classics
10Poetry$17,832-6%30$5,944$46,2152Kino International
11Winter's Bone$17,713-8%20-6$886$6,421,49037Roadside Attractions
12Vidal Sassoon: The Movie$16,12324%21$8,062$34,1942Phase 4 Films
13The Way Back$14,912-62%15-22$994$2,673,8545Newmarket Films
14The Housemaid (Hanyo)$14,704198%60$2,451$87,4255IFC Films
15Immigration Tango$14,432--30--$481$14,4321Roadside Attractions
16Galapagos$14,04062%30$4,680$17,864,405591IMAX
17Kaboom$11,53565%61$1,923$64,0214IFC Films
18Casino Jack$10,460-31%12-3$872$949,38410IDP/ATO Pictures
19Deep Sea 3D$10,02614%40$2,507$44,030,490260Warner Bros. / IMAX
20Made in Dagenham$8,906-51%15-14$594$1,017,24614Sony Pictures Classics
21Cold Weather$8,548-34%31$2,849$46,1993IFC Films
22Brotherhood (2010)$7,873--1--$7,873$7,8731Phase 4 Films
23Carancho$7,296-54%4-1$1,824$30,3782Strand Releasing
24Ip Man 2: Legend of the Grandmaster$7,187-66%7-6$1,027$167,7384Variance Films
25Phil Ochs: There But For Fortune$6,857611%32$2,286$90,7847First Run Features
26What Women Want (2011)$5,523-73%3-18$1,841$117,8933China Lion Film
27Waste Land$5,351-17%4-2$1,338$154,23517Arthouse Films
28I Love You Phillip Morris$5,101-46%9-14$567$1,946,13712Roadside Attractions
29Putty Hill$4,868--1--$4,868$4,8681Cinema Guild
30The Salvation Poem$4,757-65%40$1,189$593,15719CanZion Films
31Orgasm Inc.$4,399-50%32$1,466$18,5012First Run Features
32When We Leave (Die Fremde)$4,028180%10$4,028$18,9184Olive Films
33All Good Things$3,662-13%40$916$537,34212Magnolia Pictures
34Zero Bridge$3,304--1--$3,304$4,6211The Film Desk
35The Cremaster Cycle (2010 re-issue)$3,011--1--$3,011$146,01946International Film Circuit
36The Other Woman (2011)$2,982328%53$596$14,0893IFC
37Vanishing on 7th Street$2,898--1--$2,898$2,8981Magnolia / Magnet
38Oy Vey! My Son Is Gay!$2,605-42%1-1$2,605$87,1549Saint Juste International
39Tiny Furniture$2,513-49%6-2$419$389,33415IFC
40Enemies of the People$2,400170%42$600$65,26330International Film Circuit
41Bhutto$1,941-8%32$647$86,49112First Run Features
42Four Lions$1,90947%63$318$303,82416Drafthouse Films
43Vision: From the Life of Hildegard von Bingen$1,667-72%2-2$834$408,13319Zeitgeist Films
44Every Day$1,566-37%20$783$30,6486Image Entertainment
45My Dog Tulip$1,550-29%10$1,550$208,96525New Yorker Films
46Marwencol$1,516-19%31$505$97,23720Cinema Guild
47Now & Later$1,516--1--$1,516$1,5161Cinema Libre
48The Time That Remains$1,362-47%20$681$31,7887IFC
49What If...$1,272-42%1-1$1,272$814,34827Five & Two Pictures
50Kings of Pastry$1,25736%10$1,257$311,95323First Run
51The Strange Case of Angelica$1,134-16%10$1,134$36,7308Cinema Guild
52Battleship Potemkin (2011 re-issue)$1,048-12%10$1,048$18,0306Kino International
53The Girl Who Kicked the Hornet's Nest$844-66%2-4$422$5,188,92417Music Box
54The Tempest$84438%30$281$277,51511Disney
55Get Low$793-88%4-15$198$9,176,46930Sony Pictures Classics
56Night Catches Us$724-10%42$181$75,34312Magnolia
57Tamara Drewe$71246%42$178$559,55620Sony Pictures Classics
58Animal Kingdom$450-74%20$225$1,041,08228Sony Pictures Classics
59Dogtooth (Kynodontas)$339-91%1-4$339$105,16835Kino International
60Mesrine: Killer Instinct$322-9%10$322$551,53126Music Box
61Strange Powers: Stephin Merritt and the Magnetic Fields$252-55%21$126$66,04317Variance Films
62The Girl with the Dragon Tattoo (2009)$137--1--$137$10,095,17049Music Box
63Nenette$120-35%10$120$14,2279Kino International
64Rabia$59-98%1-1$59$5,4144Strand