Grosses

'Focus' Lands $6.47M Opening Day; 'The Lazarus Effect' Nets $3.8MFebruary 28, 2015 02:35 AM

by BoxOffice Staff

Warner Bros. reports that Focus earned an estimated $6.47 million for its opening day, easily taking first place on Friday. The Will Smith-Margot Robbie con artist flick debuted just under Limitless' $6.6 million first day back in 2011. Unfortunately, early word of mouth appears very mixed as the film received a "B" CinemaScore and sits at a 66 percent user rating on Rotten Tomatoes this morning (where critics disapprove even more at 56 percent). Still, the film's adult-skewing appeal could balance out some of the early complaints about the film throughout the weekend. BoxOffice is projecting an opening frame of $18.5 million.

Relativity's The Lazarus Effect debuted to $3.8 million on Friday as it claimed second place for the day, nearly 24 percent lower than last year's Oculus. The horror pic's early buzz isn't heading in the right direction, though: only 33 percent of Rotten Tomatoes users approve of the film so far, while critics have given it an even lower 14 percent. Given the natural tendency for horror pics to drop off quickly, expect the same here. BoxOffice projects a $9.2 million opening weekend.

Fifty Shades of Grey slid into third place yesterday with $3.5 million, down another 56.5 percent from last Friday. The erotic drama has taken in $140.3 million domestically through 15 days of release, putting it 8 percent ahead of the original Twilight. BoxOffice projects a $9.9 million third weekend.

Fox's Kingsman: The Secret Service continues to display strong holding power as it eased 41 percent from last Friday to $3.12 million in fourth place. The graphic novel adaptation has earned an impressive $77.1 million domestically to date, putting it 1 percent ahead of Daredevil and 31 percent ahead of Jumper through their same release points. Kingsman will also surpass the latter film's final domestic gross of $80.2 million over the weekend. Look for a weekend total around $10.8 million.

Filling out the top five yesterday was The DUFF, down just 50 percent from opening day last week to $2.14 million. The sleeper hit's 8-day total stands at just over $15 million, putting it 15 percent ahead of the pace of That Awkward Moment. BoxOffice projects a $6.5 million weekend.

Three well-received holdovers fought for space just outside the top five yesterday. The SpongeBob Movie: Sponge Out of Water dropped 47.5 percent to $2.11 million, giving it a strong $131.2 total thus far and setting it on course for an $8.9 million frame.

McFarland, USA was off just 45 percent from opening day last week to $1.99 million, bringing its 8-day total to $16.2 million (in line with Draft Day's $15.8 million sum through the same point) as the latest Kevin Costner sports drama eyes a $6.8 million sophomore frame.

Meanwhile, American Sniper added another $1.9 million (off just 30 percent from last Friday), giving it $325.3 million in all domestically. The blockbuster flick should land around $7 million this weekend, and is currently on pace to surpass The Hunger Games: Mockingjay - Part 1 by next weekend to officially become 2014's highest grossing release.

Check BoxOffice on Sunday for official weekend estimates from the studios.

Weekend Actuals (Domestic) Fri, May. 20 - Sun, May. 22

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Pirates of the Caribbean: On Stranger Tides$90,151,958--4,155--$21,697$90,151,9581Disney
2Bridesmaids$20,882,070-20%2,93719$7,110$59,341,3192Universal
3Thor$15,455,304-55%3,924-39$3,939$145,361,4593Paramount
4Fast Five$10,576,865-48%3,622-171$2,920$186,165,4504Universal
5Priest (2011)$4,750,041-68%2,8640$1,659$23,833,1692Sony / Screen Gems
6Rio (2011)$4,687,714-43%2,593-336$1,808$131,684,3656Fox
7Jumping the Broom$3,703,010-48%1,472-563$2,516$31,320,5623Sony / TriStar
8Something Borrowed$3,516,387-49%2,606-298$1,349$31,519,4523Warner Bros.
9Water for Elephants$2,179,046-48%1,894-531$1,150$52,456,6205Fox

Limited (100 — 999)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Tyler Perry's Madea's Big Happy Family$956,589-57%912-537$1,049$51,723,5795Lionsgate
2Soul Surfer$930,008-49%984-484$945$40,610,6787Sony / TriStar
3Tangled$910,50214236%191182$4,767$200,627,30126Disney
4Everything Must Go$529,037-33%24527$2,159$1,628,6572Roadside Attractions
5Prom$504,155-46%374-827$1,348$9,678,8814Disney
6Insidious$474,247-51%501-261$947$52,432,6258FilmDistrict
7Cave of Forgotten Dreams$415,310-12%10624$3,918$1,973,2394IFC Films
8Source Code$412,336-51%377-249$1,094$52,956,1708Summit
9Rango$395,08553%30286$1,308$121,211,94812Paramount
10Hoodwinked Too! Hood vs. Evil$371,335-68%642-634$578$9,199,0214Weinstein Company
11Limitless$341,468-5%35759$956$78,069,21210Relativity Media
12Hanna$304,313-38%279-146$1,091$39,167,1837Focus
13Win Win$276,082-32%202-46$1,367$9,350,90210Fox Searchlight
14African Cats$260,855-61%378-253$690$14,577,3055Disneynature
15HOP$256,670-36%354-105$725$107,191,6758Universal
16The Lincoln Lawyer$253,464-36%258-87$982$56,508,43010Lionsgate
17The Conspirator$243,247-48%269-101$904$10,909,5336Roadside Attractions
18Jane Eyre (2011)$215,031-36%208-40$1,034$10,370,86011Focus
19The Beaver$188,08117%16863$1,120$579,7243Summit
20Diary of a Wimpy Kid: Rodrick Rules$185,261-36%253-58$732$51,887,6959Fox
21Arthur (2011)$131,220-45%237-107$554$32,800,8407Warner Bros.
22Gnomeo and Juliet$124,871-31%158-36$790$99,475,61715Disney
23The Adjustment Bureau$109,050-35%116-48$940$62,453,31512Universal
24Mars Needs Moms$105,872863%154127$687$21,034,32911Disney
25Battle: Los Angeles$100,808-46%170-55$593$83,441,91111Sony / Columbia
26Scream 4$91,261-67%205-221$445$37,717,6596Weinstein Company

Platform (1 — 99)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Midnight in Paris$599,003--6--$99,834$599,0031Sony Pictures Classics
2Born to Be Wild 3D$243,664-25%50-7$4,873$5,348,0857Warner Bros. / IMAX
3Incendies$186,83438%5926$3,167$619,5085Sony Pictures Classics
4I Am Number Four$177,120203%96-6$1,845$55,011,80514Disney / DreamWorks
5The Double Hour$117,80110%3610$3,272$532,8466IDP/Samuel Goldwyn
6Hubble 3D$89,834-3%380$2,364$25,034,37662Warner Bros. / IMAX
7Meek's Cutoff$84,416-13%399$2,165$468,8767Oscilloscope
8I Am (2011)$83,175-24%747$1,124$1,249,76914Paladin
913 Assassins$72,26737%258$2,891$301,8504Magnolia / Magnet
10Hesher$61,786-51%24-18$2,574$253,6602Wrekin Hill Entertainment
11Of Gods and Men$51,825-36%60-8$864$3,779,67013Sony Pictures Classics
12Bill Cunningham New York$49,5404%251$1,982$1,056,46310Zeitgeist Films
13Potiche$44,215-45%46-13$961$1,409,4629Music Box Films
14Sea Rex: Journey To A Prehistoric World$41,563-21%110$3,778$2,746,094543D Entertainment
15The Greatest Movie Ever Sold$41,387-16%8124$511$478,6705Sony Pictures Classics
16L'Amour fou$40,98110%119$3,726$100,2322IFC Films
17The First Grader$38,08086%1714$2,240$66,9842National Geographic
18In a Better World$34,676-47%34-17$1,020$688,2468Sony Pictures Classics
19Under the Sea 3D$34,613-7%204$1,731$28,489,525119Warner Bros. / IMAX
2035 and Ticking$29,775--6--$4,963$29,7751Image Entertainment
21Sucker Punch$26,404-65%45-94$587$36,381,7169Warner Bros.
22A Beautiful Life$23,605--23--$1,026$23,6051China Lion Film
23There Be Dragons$22,108-84%29-151$762$1,049,8733IDP/Samuel Goldwyn
24Red Riding Hood$21,655-63%50-50$433$37,652,56511Warner Bros.
25The Princess of Montpensier$21,115-11%14-5$1,508$245,8466IFC Films
26Hobo with a Shotgun$19,759195%85$2,470$564,2983Magnolia / Magnet
27The King's Speech$19,634-53%40-31$491$138,752,49026Weinstein Company
28Winter in Wartime$19,576-39%18-8$1,088$399,68210Sony Pictures Classics
29Queen to Play$18,726-40%11-7$1,702$238,4658Zeitgeist Films
30Space Station 3D$16,764--2--$8,382$83,569,295475IMAX
31Certified Copy$16,405-34%24-11$684$1,289,17611IFC Films
32Go For It!$14,435-88%64-154$226$172,6872Lionsgate / Pantelion
33Big Mommas: Like Father, Like Son$14,271-38%24-14$595$37,911,87614Fox
34My Perestroika$14,08426%197$741$178,2029International Film Circuit
35Kill the Irishman$11,731-23%12-1$978$1,152,79811Anchor Bay Films
36Last Night (2010)$10,320-49%4-2$2,580$87,8733Miramax / Tribeca
37Bloodworth$9,612--10--$961$9,6121IDP/Samuel Goldwyn
38Deep Sea 3D$9,20328%42$2,301$44,261,695273Warner Bros. / IMAX
39Poetry$8,46025%83$1,058$334,21015Kino International
40Cedar Rapids$7,781-31%11-1$707$6,857,50315Fox Searchlight
41How To Live Forever$7,720108%21$3,860$12,5772Variance Films
42Skateland$7,16236%119$651$14,9442Freestyle Releasing
43Battle of the Brides$6,299-63%60$1,050$61,0283Variance Films
44Lebanon, PA$5,333-43%60$889$38,9814Truly Indie
45The Topp Twins: Untouchable Girls$4,89695%54$979$8,0822Argot Pictures
46Dum Maaro Dum$4,744-58%11-9$431$559,4875Fox Searchlight
47City of Life and Death$4,499-20%10$4,499$16,2082Kino International
48The Robber$4,26534%21$2,133$48,0674Kino International
49Biutiful$4,065-51%7-4$581$5,094,44421Roadside Attractions
50Blank City$3,77424%30$1,258$81,9077Insurgent Releasing
51Barney's Version$3,77335%5-2$755$7,476,03319Sony Pictures Classics
52Legend of the Fist: The Return of Chen Zhen$3,57087%41$893$40,1945Variance Films
53Super$3,523-29%11-4$320$322,1578IFC Films
54The Four Times (Le Quattro Volte)$3,344-35%30$1,115$107,5708Lorber Films
55The Wildest Dream: Conquest of Everest$3,108-40%2-1$1,554$873,59442National Geographic
56The Music Never Stopped$2,73069%50$546$242,91810Roadside Attractions
57Meet Monica Velour$2,46361%21$1,232$31,6497Anchor Bay Films
58The Tenant (2011)$2,408-67%2-1$1,204$13,6982Indican Pictures
59Henry's Crime$2,350-23%20$1,175$98,4017Moving Pictures Film & Television
60Uncle Boonmee Who Can Recall His Past Lives$2,224875%20$1,112$161,44912Strand Releasing
61Rubber$2,030-43%6-2$338$82,7888Magnolia / Magnet
62Into Eternity$1,96888%41$492$37,46416International Film Circuit
63Cameraman: The Life and Work of Jack Cardiff$1,968-2%21$984$5,2452Strand Releasing
64Hey Boo: Harper Lee and To Kill A Mockingbird$1,879-66%30$626$11,1842First Run Features
65The Salvation Poem$1,484-52%2-2$742$867,26032CanZion Films
66The Little Traitor$1,465--1--$1,465$396,58776Westchester Films
67American: The Bill Hicks Story$1,178-35%1-2$1,178$80,7677Variance Films
68Kings of Pastry$1,020--1--$1,020$330,42536First Run
69Circo$1,020-67%1-1$1,020$53,4888First Run Features
70Putty Hill$705--1--$705$47,63214Cinema Guild
71Dumbstruck$647-75%10$647$10,4206Truly Indie
72Another Year$518-73%1-5$518$3,205,24421Sony Pictures Classics
73Phil Ochs: There But For Fortune$480-26%1-1$480$244,44820First Run Features
74Carancho$350--2--$175$84,33915Strand Releasing
75Marwencol$199--1--$199$112,03633Cinema Guild
76Battleship Potemkin (2011 re-issue)$177--1--$177$45,10019Kino International