Grosses

'Fifty Shades of Grey' Seizes $136.8M in Two Weeks; 'Kingsman' Claims $73.9MFebruary 27, 2015 12:52 PM

by Daniel Garris

Universal's Fifty Shades of Grey took in $1.79 million on Thursday to continue to lead the daily box office. The successful erotic romantic drama was up 1 percent over Wednesday's performance and down a sizable 58 percent from last Thursday. With Warner's Focus arriving in theatres today, Fifty Shades of Grey is widely expected to fall out of first place this weekend. Fifty Shades of Grey was the week's top film with a weekly take of $29.93 million. That was down a massive 72 percent from the film's opening week performance. Despite the second weekend decline, Fifty Shades of Grey continues to perform very well with $136.84 million through two weeks of release.

Fox's Kingsman: The Secret Service held steady in second place with $1.36 million. The Matthew Vaughn directed graphic novel adaptation was up 3 percent over Wednesday and down a solid 41 percent from last Thursday. Kingsman claimed second place for the week with $24.36 million. That was down a respectable 51 percent from the film's opening week performance and brings the film's two-week total to a stronger than expected $73.95 million.

Warner's American Sniper took in $0.822 million to remain in third place. The blockbuster Clint Eastwood directed film starring Bradley Cooper was up 4 percent over Wednesday and down just 29 percent from last Thursday. American Sniper placed in fifth for the week with $13.45 million. That represented a 40 percent decline from the previous frame and places the film's total gross at $323.41 million after 42 days of wide release.

McFarland, USA stayed in fourth place with $0.740 million. After experiencing a very sharp daily percentage decline on Wednesday, Disney's well received sports drama starring Kevin Costner rebounded nicely on Thursday by increasing 12 percent over Wednesday. McFarland, USA took fourth place this week with a seven-day start of $14.18 million, which was on the higher end of pre-release expectations.

The SpongeBob Movie: Sponge Out of Water rounded out the day's unchanged top five with $0.675 million. The successful 3D animated film from Paramount was up 14 percent over Wednesday and down 65 percent from last Thursday. The SpongeBob Movie took third place for the week with $19.45 million. That was down a sharp 58 percent from the previous week and brings the film's three-week total to $129.12 million.

The DUFF rounded out its first week of release with a sixth place take of $0.675 million. The low-budget PG-13 rated comedy from CBS Films and Lionsgate was up 17 percent over Wednesday, which is a good sign for the film heading into the weekend. The DUFF exceeded expectations this week with a $12.90 million sixth place start for the frame.

Meanwhile, Paramount's Hot Tub Time Machine 2 continued to drown with a seventh place gross of $0.389 million. The low-budget R-rated comedy sequel was down a troubling 7 percent from Wednesday. Hot Tub Time Machine 2 landed in seventh place for the week with a very disappointing seven-day take of just $7.87 million.

Weekend Actuals (Domestic) Fri, May. 27 - Sun, May. 29

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1The Hangover Part II$85,946,294--3,615--$23,775$117,556,6611Warner Bros.
2Kung Fu Panda 2$47,656,302--3,925--$12,142$53,460,4311Paramount / DreamWorks
3Pirates of the Caribbean: On Stranger Tides$39,828,974-56%4,1649$9,565$153,424,2612Disney
4Bridesmaids$16,551,355-21%2,95821$5,595$85,157,9103Universal
5Thor$9,533,870-38%3,296-628$2,893$159,893,1734Paramount
6Fast Five$6,409,150-39%2,981-641$2,150$195,818,2505Universal
7Something Borrowed$1,860,855-47%1,440-1166$1,292$34,775,1814Warner Bros.
8Rio (2011)$1,804,883-61%1,672-921$1,079$134,846,1577Fox
9Priest (2011)$1,772,996-63%1,918-946$924$27,335,2773Sony / Screen Gems

Limited (100 — 999)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Jumping the Broom$1,823,631-51%939-533$1,942$34,104,6974Sony / TriStar
2Water for Elephants$1,087,568-50%794-1100$1,370$54,417,0336Fox
3Cave of Forgotten Dreams$431,0624%11812$3,653$2,618,5345IFC Films
4Soul Surfer$401,011-57%401-583$1,000$41,290,0338Sony / TriStar
5Rango$359,511-9%280-22$1,284$121,715,38213Paramount
6Tyler Perry's Madea's Big Happy Family$335,126-65%359-553$933$52,298,0366Lionsgate
7Source Code$321,925-22%299-78$1,077$53,432,4139Summit
8Everything Must Go$272,793-48%161-84$1,694$2,096,2113Roadside Attractions
9HOP$227,240-11%299-55$760$107,508,6459Universal
10Limitless$219,912-36%269-88$818$78,457,21811Relativity Media
11Hanna$219,139-28%216-63$1,015$39,528,6618Focus
12Win Win$195,965-29%124-78$1,580$9,646,65011Fox Searchlight
13The Lincoln Lawyer$191,573-24%166-92$1,154$56,790,94211Lionsgate
14Insidious$163,203-66%186-315$877$52,734,4579FilmDistrict
15Diary of a Wimpy Kid: Rodrick Rules$161,200-13%214-39$753$52,107,69010Fox
16Jane Eyre (2011)$160,360-25%143-65$1,121$10,656,31112Focus
17The Conspirator$155,130-36%137-132$1,132$11,154,9177Roadside Attractions
18Scream 4$124,90837%26156$479$37,883,2627Weinstein Company
19The Beaver$106,185-44%109-59$974$765,7334Summit
20Mars Needs Moms$96,592-9%128-26$755$21,167,16112Disney
21Gnomeo and Juliet$88,604-29%111-47$798$99,604,17816Disney
22African Cats$74,845-71%147-231$509$14,774,0856Disneynature
23Hoodwinked Too! Hood vs. Evil$66,811-82%203-439$329$9,449,6215Weinstein Company
24The Greatest Movie Ever Sold$52,87828%14160$375$554,4266Sony Pictures Classics

Platform (1 — 99)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Midnight in Paris$1,929,562222%5852$33,268$2,834,5462Sony Pictures Classics
2The Tree of Life$372,920--4--$93,230$372,9201Fox Searchlight
3Born to Be Wild 3D$247,6122%47-3$5,268$5,887,5268Warner Bros. / IMAX
4Incendies$199,0607%7213$2,765$888,5686Sony Pictures Classics
5The Double Hour$163,07638%5822$2,812$738,2627IDP/Samuel Goldwyn
6Tangled$131,938-86%34-157$3,881$200,803,30927Disney
7Prom$113,721-77%98-276$1,160$9,867,3985Disney
8Hubble 3D$102,37114%36-2$2,844$25,600,79663Warner Bros. / IMAX
9Meek's Cutoff$96,82815%401$2,421$603,1028Oscilloscope
10Arthur (2011)$85,251-35%77-160$1,107$32,940,0978Warner Bros.
11I Am (2011)$83,2800%54-20$1,542$1,384,36415Paladin
1213 Assassins$82,45114%316$2,660$421,7345Magnolia / Magnet
13The First Grader$57,23950%3619$1,590$139,7683National Geographic
14Battle: Los Angeles$54,065-46%96-74$563$83,537,65112Sony / Columbia
15Potiche$52,00318%36-10$1,445$1,480,90810Music Box Films
16Bill Cunningham New York$48,499-2%22-3$2,205$1,133,66711Zeitgeist Films
17I Am Number Four$46,685-74%42-54$1,112$55,086,02915Disney / DreamWorks
18L'Amour fou$41,8102%187$2,323$170,7323IFC Films
19Sea Rex: Journey To A Prehistoric World$39,115-6%110$3,556$2,801,576553D Entertainment
20In a Better World$37,7089%28-6$1,347$749,3259Sony Pictures Classics
21Of Gods and Men$35,348-32%37-23$955$3,853,59114Sony Pictures Classics
22Under the Sea 3D$34,332-1%211$1,635$28,574,650120Warner Bros. / IMAX
23Hesher$29,792-52%11-13$2,708$322,0603Wrekin Hill Entertainment
24Queen to Play$26,01939%110$2,365$271,1379Zeitgeist Films
25Winter in Wartime$22,89717%13-5$1,761$431,02611Sony Pictures Classics
26The Princess of Montpensier$21,7433%173$1,279$276,9327IFC Films
27Hobo with a Shotgun$21,0336%2113$1,002$598,9084Magnolia / Magnet
28A Beautiful Life$12,639-46%21-2$602$51,7882China Lion Film
29The King's Speech$11,588-41%18-22$644$138,774,31527Weinstein Company
3035 and Ticking$10,612-64%60$1,769$48,2802Image Entertainment
31There Be Dragons$8,568-61%10-19$857$1,065,4394IDP/Samuel Goldwyn
32Kill the Irishman$8,537-27%10-2$854$1,166,53712Anchor Bay Films
33My Perestroika$8,305-41%11-8$755$191,08410International Film Circuit
34Certified Copy$7,760-53%8-16$970$1,307,11212IFC Films
35Last Night (2010)$7,694-25%3-1$2,565$98,9864Miramax / Tribeca
36Barney's Version$6,54473%94$727$7,486,44920Sony Pictures Classics
37Tuesday, After Christmas$6,472--1--$6,472$8,3591Lorber Films
38Deep Sea 3D$5,913-36%2-2$2,957$44,272,652274Warner Bros. / IMAX
39Circo$5,408430%10$5,408$59,4589First Run Features
40Into Eternity$4,656137%40$1,164$43,79417International Film Circuit
41Rubber$4,307112%5-1$861$88,0949Magnolia / Magnet
42Blank City$4,0848%2-1$2,042$87,8628Insurgent Releasing
43Queen of the Sun: What are the Bees Telling Us?$3,757--6--$626$169,33837Collective Eye
44Lebanon, PA$3,359-37%3-3$1,120$44,6745Truly Indie
45The Robber$3,300-23%1-1$3,300$54,3535Kino International
46Uncle Boonmee Who Can Recall His Past Lives$3,24346%53$649$165,57913Strand Releasing
47Poetry$2,877-66%3-5$959$342,22616Kino International
48How To Live Forever$2,709-65%20$1,355$16,8453Variance Films
49Harvest$2,651--4--$663$21,1474Monterey Media
50Dumbstruck$2,328260%10$2,328$12,9677Truly Indie
51Pianomania$2,238--1--$2,238$2,2381First Run Features
52Dum Maaro Dum$1,929-59%6-5$322$562,6876Fox Searchlight
53Small Town Murder Songs$1,854--2--$927$1,8541Monterey Media
54The Music Never Stopped$1,692-38%50$338$244,72411Roadside Attractions
55Go For It!$1,528-89%14-50$109$178,1643Lionsgate / Pantelion
56Legend of the Fist: The Return of Chen Zhen$1,483-58%2-2$742$43,6946Variance Films
57Henry's Crime$1,182-50%1-1$1,182$100,5048Moving Pictures Film & Television
58United Red Army$1,161--1--$1,161$1,1611Lorber Films
59Phil Ochs: There But For Fortune$94597%10$945$247,56421First Run Features
60Biutiful$932-77%5-2$186$5,098,56222Roadside Attractions
61Battle of the Brides$910-86%1-5$910$64,1164Variance Films
62The Topp Twins: Untouchable Girls$841-83%2-3$421$11,0313Argot Pictures
63City of Life and Death$810-82%21$405$19,5643Kino International
64Kings of Pastry$788-23%10$788$332,40137First Run
65American: The Bill Hicks Story$759-36%21$380$82,3748Variance Films
66The Little Traitor$732-50%10$732$398,01077Westchester Films
67The Salvation Poem$677-54%20$339$868,63833CanZion Films
68Hey Boo: Harper Lee and To Kill A Mockingbird$636-66%2-1$318$13,3713First Run Features
69Cameraman: The Life and Work of Jack Cardiff$530-73%1-1$530$6,8383Strand Releasing
70The Four Times (Le Quattro Volte)$483-86%1-2$483$110,5209Lorber Films
71Skateland$479-93%2-9$240$17,7043Freestyle Releasing
72Guy and Madeline on a Park Bench$222--1--$222$33,79330Variance Films
73To Die Like a Man$153--1--$153$3,9138Strand Releasing